Mariah MacInnes
The Content Queen Podcast
The Content Podcast - Content Marketing, marketing and business! Welcome to the Content Queen Podcast. I am your host Mariah - entrepreneur, storyteller, digital nomad and Founder of Content Queen. I am here to teach you how to share your unique story, create content and market your business with strategy through the channels that work for you. Each week I will deliver a story to help you connect to a power strategy around marketing, business and content creation. You'll learn how to use content marketing as a lead generator without it sucking your time or energy.
Author
Mariah MacInnes
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
34: How to use keywords in your content for SEO with Daniela Furtado 22.06.2020 36:05
In episode 34 we are exploring Search Engine Optimisation with Daniela Furtado! We go into detail about keywords and how to use keywords to enhance your content! Loads of entrepreneurs get overwhelmed with SEO and the ins and outs of creating SEO in our business. BUT the number one rule to remember is... do the research and create the content YOUR audience needs!! The key takeaways include: What a...
33: How to form a content structure with flexibility 15.06.2020 24:25
In episode 33 I take you through how to create a content structure if you still want to "go with the flow" and have flexibility in your business and your content. Loads of entrepreneurs love to create content on their own terms BUT struggle with a structure that works for them! So I have decided to share my tips and tricks to help YOU find a structure that keeps you consistent while still en...
32: Does your brand reflect your business with Suz Chadwick 08.06.2020 42:56
In episode 32 I have the amazing Suz Chadwick come on the show to talk all things branding!! From visual brand to brand values, Suz gives so many golden nuggets of advice to help you build your brand and break through the noise online! Also she gives you the questions you can ask yourself with it comes to reflecting on your brand! Don't forget to share this episode on your IG stories a...
31: HOW to WRITE with flow for your business + MY writing routine 01.06.2020 40:29
In episode 31 I am letting you in on the secret to write for social media, blogs AND if you are a freelance writer yourself, for other clients! I will take you through the tips and tricks you need to write for your business to create consistency and flow. Also, you will get some amazing tips and tricks to start writing with confidence! Don't forget to share this episode on your IG stor...
30: Win the day with more freedom in your business with Kris Ward 26.05.2020 32:03
In episode 30 it is all about finding freedom and time! Kris Ward, founder of the concept and author of the book "Win the Hour, Win the Day", spoke to us about the power of outsourcing and how you can get more time back into your day! We also explore success and freedom! You will get a lot of inspiration to start your team after listening to this one! Don't forget to share this episode...
29: Stop the bots!! Be authentic! 19.05.2020 25:30
In episode 29 is a little controversial and but I'm over Instagram engagement controlled by bots! We should all instead be authentic! If we show up true to ourselves and our brand, we can create engagement ourselves without paying a bot to do it for us!! If you are thinking of paying for followers or bots, listen! If you would never do it, it is still useful if you want to be more authentic...
28: Confidence baby - how to create content and deliver with confidence with Gill Mulholland 11.05.2020 48:54
In episode 28 we are talking about confidence babyyyyy with Gill Mulholland a Confidence Coach!! You will love listening to this chat as Gill and I explore the meaning of confidence, how to improve confidence and how to use confidence to show up more online!! Content creation and confidence go hand in hand and it is frequently a limiting belief that stops up from showing up authentically!&nb...
27: Does the word annoying hold you back from creating content and showing up online? 05.05.2020 25:51
In episode 27 I share with you my journey around the word "annoying" and how it impacted how I was showing up online. BUT I give you the tips so you can overcome it like I did! Remember it is something you always need to be working on! At the end of the day, it is just a word. You put the meaning behind it. Don't forget to share this episode on your IG stories and tag me ( @contentquee...
26: How to bring more traffic to your website with Natalie Faith Ralphs 28.04.2020 50:45
In episode 26 we have the amazing Natalie from Natalie Faith Web Designs to talk to us about all things websites! From SEO to design, she gives some great insights into how you can make the right improvements to you site to bring in more traffic!! She also gives some great auditing tips you need to hear! Don't forget to share this episode on your IG stories and tag me and Natali...
25: Creating relationships using content marketing 21.04.2020 36:32
In episode 25 it is all about connection and relationships with your audience with the use of, you guessed it, CONTENT!! It is so powerful because it allows you to connect with your audience through what you have to say whether that be through video, voice or text!! Content is a powerful way to build an online presence and build on that "know, like and trust" factor! Especially during...
24: How to be more consistent with your content writing and content creation 14.04.2020 34:11
In episode 24 it is all about how to be consistent!! Now this is where I share two parts of consistency. It is consistency with your writing (whether that it for blogs, emails, social posts etc) and the ability to consistently show up with your content! Spoiler, a strategy is NEEDED! If you don't know where to start, I have some resources below to help! So let's start getting some cons...
23: The guide to repurposing content for your business 07.04.2020 31:24
In episode 23 I talk about all this repurposing when it comes to content! You might be thinking, isn't repurposing content lazy? No way!! It is a smart way to marketing your business so your messaging is consistent and your ideas are heard! So if you don't repurpose or you don't repurpose well, here is the podcast for you!! Don't forget to share this episode on your IG stories and tag me (@c...
22: Email marketing - it is more important than ever with Anna Rogan 31.03.2020 1:02:44
In episode 22 I talk to the amazing Anna Rogan about all things email marketing and how to create good copy for your emails! I loved this episode SO much and there is so many takeaways and strategies you can implement into your business around your email marketing, you will absolutely LOVE this one! Don't forget to share this episode on your IG stories and tag us (@contentqueen_m...
21: How to market and communicate effectively and ethically in a crisis 24.03.2020 40:37
In episode 21 I talk about how to communicate and how to market during a crisis (especially during COVID-19). I went to IG stories and you all wanted me to talk about this topic! It is a challenging time, but don't not show up! Keep using online platforms to be creative and to show up for your following! Communicate honestly and openly! Educate as much as you can! Of course, if y...
20: The things about SEO you need to know with Andrew Glyntzos 17.03.2020 1:09:40
In episode 20 I have the Founder of Omega Digital , Andrew Glyntzos come to help you better (and me) search engine optimisation (SEO)! He is here to break it down with his top tips on how you can do SEO for your own business. It is probably easy to say SEO scares the HELL out of us. We all know we need to work on it, but we aren't sure what that looks like? Well stress no more, Andrew...
19: How to create content for purpose 09.03.2020 26:30
In episode 19 it is all about content with purpose! That is right, creating that content that will really speak to your audience. It is the content that will have an outcome and that will encourage your audience is "think, feel and do". Have a think about what it is you are offering in 2020 and how you can create content to support those offerings. Also dive deeper into why it is you are cre...
18: Create a tone of voice to suit your audience! 03.03.2020 27:27
In episode 18 comes from a question I got from a follower a few months back around "how to write and create content that will resonate and appeal to your target audience". So I have identified some of the key things you can do to create tone for your followers! But what you need to remember is, market research is critical! Some of the takeaways include: Define your audience (do a profi...
17: How to start content creating without the overwhelm 24.02.2020 28:24
In episode 17 it is all about combatting the overwhelming feeling of content creation and taking action. Yes it can be daunting when you are in business and you know content marketing is a strategy you need to implement, but you don't know where to start!! So I have a step-by-step process on how you can make a fast start without feeling well over your head! Some of the takeaways includ...
16: Finding more time in your business with Francesca Paschetta 18.02.2020 37:05
In episode 16 it is all about TIME with Francesca Paschetta. If you are struggling to find time in your business for business development work (and just all the life stuff in general), you need to listen to this episode! Francesca shares her key time management tips to get you into a better mindset around time and to focus your energy where it needs to be. Some of the takeaways include: Tips...
15: How content marketing can generate more sales plus execution tips! 11.02.2020 26:51
Welcome to episode FIFTEEN of "Life as a Freelance Writer"! This is a podcast all about CONTENT creating!! So whether you are a writer or a business owner, you are going to get A LOT out of this podcast. Episode deeets: For episode fifteen I go through how content marketing is used to sell!! Discussed in this episode is marketing funnels (simple I promise) and who to level up with your content so...
14: How to NEVER run out of content ideas 04.02.2020 32:02
Welcome to episode FOURTEEN of "Life as a Freelance Writer"! This is a podcast all about CONTENT creating!! So whether you are a writer or a business owner, you are going to get A LOT out of this podcast. Episode deeets: For episode fourteen I give you some juicy tips on how to NEVER EVER run out of content ideas... and I mean it. Really it stems off my fav 4 content pillars (you know I love...
13: Am I ready to hire a content writer? How do I find the 'one'? 28.01.2020 23:15
Welcome episode THIRTEEN of "Life as a Freelance Writer"! This is a podcast all about CONTENT creating!! So whether you are a writer or a business owner, you are going to get A LOT out of this podcast. Episode deeets: For episode thirteen I answer the question... Am I ready to hire a content writer? How do I find the 'one'? So, you will know if you're ready when you look at your content. Are...
12: The ultimate check to make your content stand out above the rest! 21.01.2020 36:55
Welcome episode TWELVE of "Life as a Freelance Writer"! This is a podcast all about CONTENT creating!! So whether you are a writer or a business owner, you are going to get A LOT out of this podcast. Episode deeets: For episode twelve I answer the question... "how does my content stand out above the rest". So to stand out above the rest there isn't one golden answer to this. There are many t...
11: How to write killer captions for Instagram with Ela Muzar Creative 14.01.2020 37:02
Welcome episode ELEVEN of "Life as a Freelance Writer"! This is a podcast all about CONTENT creating!! So whether you are a writer or a business owner, you are going to get A LOT out of this podcast. Episode deeets: For episode eleven I have the amazing Ela join me from Ela Muzar Creative to talk about all things content, social media and especially Instagram (her IG is amazing)! She gives s...
10: Why you should hire a content writer/marketer in 2020 07.01.2020 20:59
Welcome episode TEN of "Life as a Freelance Writer"! This is a podcast all about CONTENT creating!! So whether you are a writer or a business owner, you are going to get A LOT out of this podcast. Episode deeets: For episode ten we go through the reasons why you should hire a content writer in 2020. These include: Consistency Purpose around content Saves time Helps to build loyal...
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