Ian Storey, David Warburton and James Kendall
The Complete Agent - The Podcast For Premium Real Estate Agents
Hosted by top-performing estate agents David Warburton, Ian Storey and James Kendall. The Complete Agent Podcast is your weekly inside track on building a smarter, more profitable estate agency.... without the fluff. With over 60 years of combined experience, your hosts bring real-world strategies, proven marketing tactics, and honest conversations from the front lines of the UK property market. Each episode delivers practical insights on winning premium listings, commanding five-figure fees, navigating market shifts, and building a brand that attracts the right clients. Whether you're an ind...
Author
Ian Storey, David Warburton and James Kendall
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
124. The Dark Side Of Selling Luxury Homes ft. Jeff Hill 09.07.2026 1:01:22
This week’s episode of The Complete Agent Podcast welcomes former detective and police commander Jeff Hill, co founder of Harrier Global, alongside Michelle Smith. The conversation explores a topic rarely discussed in estate agency: protecting high net worth clients throughout the property journey. James opens by sharing how Michelle’s training has changed the way his team approaches client expe...
123. Why Most Estate Agents Are Getting The Market Completely Wrong 03.07.2026 48:22
This week on The Complete Agent Podcast, James Kendall and Dave Warburton take a deep dive into the current property market and explain why many agents are getting it wrong. They discuss why today’s market isn’t bad, it’s simply different, and why agents who rely on outdated pricing strategies are costing homeowners tens of thousands of pounds. Through real life examples, they explain the importan...
122. Why Most Estate Agents Look Exactly the Same (And How to Fix It) Ft. Toby Martin 25.06.2026 54:36
This week on The Complete Agent Podcast, James, Michelle and Ian are joined by marketing consultant and AI specialist Toby Martin for a fascinating conversation about what separates memorable estate agents from those who simply blend into the crowd. Drawing on his experience as both a former estate agent and educator, Toby explains why so many agencies look and sound the same, and why standing out...
121. Post Mastermind - The Valuation Script That Could Double Your Fee Confidence 19.06.2026 39:24
In this week’s episode of The Complete Agent Podcast, James, Michelle and Dave reflect on a packed Mastermind in Manchester and share the biggest lessons that members are already implementing. The conversation covers the current state of the market, why valuations are moving more slowly across the country, and why uncertainty always creates reasons for homeowners to delay moving. The team discuss...
120. How North Wall Raised Fees And Changed Their Entire Agency Ft. Craig Thompson 11.06.2026 42:13
In this episode of The Complete Agent Podcast, Dave Warburton is joined by Ian Storey, Michelle Smith and special guest Craig Thompson from North Wall. Craig shares the journey of building North Wall from a standing start into a premium-focused agency, including the challenges of moving from the middle of the market towards higher value homes. The conversation covers branding, fee confidence, team...
119. Buyers Have More Data Than Ever. Now What? 04.06.2026 37:25
This week on The Complete Agent Podcast, the team discuss a market that remains active but increasingly price sensitive. Ian shares updates on Storey Homes’ expansion into Knutsford, the launch of a new mortgage brokerage, and the challenge of slow conveyancing times despite a strong pipeline. James talks through recent premium instructions, the impact of high quality marketing on winning listings...
118. The Boundary Problem Costing Agents Their Freedom 29.05.2026 52:00
In this episode, James Kendall and Michelle Smith explore one of the biggest challenges facing estate agency business owners: how to genuinely switch off. The conversation starts with Michelle reflecting on a family holiday to Rhodes and the surprising creativity that emerged once she disconnected from the day-to-day demands of business and life. That sparks a wider discussion around burnout, boun...
SPECIAL EPISODE 4/4 OTG X TCA Part 4: The £100K Mistake Agents Make When Pricing Homes 28.05.2026 56:12
In episode four of Open the Gates to More Listings meets The Complete Agent, the focus shifts to the full lifecycle of getting a property sold, and why top-performing agents are achieving around 80% completion rates versus a UK average closer to 55%. The conversation makes one thing clear from the outset. Selling homes is not luck. It is a structured, repeatable process built on pricing strategy,...
117. Cracking the Flags? 25.05.2026 32:40
Send us Fan Mail This episode of The Complete Agent Podcast focuses on the current state of the market, premium positioning, valuation strategy, communication, and why many agents continue to lose instructions despite strong market activity. All three hosts report strong pipelines, healthy instruction levels and ongoing buyer activity, but agree that today’s market is highly price sensitive. There...
SPECIAL EPISODE 3/4 OTG X TCA Part 3: The Mindset Shift That Doubles Your Estate Agency Fees 21.05.2026 53:24
Send us Fan Mail In part three of Open the Gates to More Listings meets The Complete Agent, Simon Gates, James Kendall, Dave Warburton and Ian Storey unpack the journey from low-fee, high-volume estate agency to consistently commanding 2% plus fees, five-figure commissions and upfront payments. The episode explores the mindset shift required to move away from “cheap and cheerful” agency towards a...
SPECIAL EPISODE Part 2/4 Opening The Gates X The Complete Agent - Part 2: Why Direct Mail Still Beats Most Estate Agent Marketing 14.05.2026 50:03
Send us Fan Mail In part two of Open the Gates to More Listings meets The Complete Agent, Simon Gates, James Kendall, Dave Warburton and Ian Storey break down how estate agents can use direct mail properly to win better instructions, higher fees and more trust with homeowners. The episode explores why direct mail still works, especially at the mid to higher end of the market, and why the quality o...
SPECIAL EPISODE Part 1/4 Opening The Gates X The Complete Agent - Before You Charge More, Fix This First 07.05.2026 48:09
Send us Fan Mail Full video live on YouTube and Spotify. In this episode, Simon Gates is joined by James Kendall, Dave Warburton and Ian Storey to break down exactly how estate agents can transition from low fee, high volume business into the mid to higher end of the market. The conversation centres around a core principle most agents struggle to commit to: selectivity. Rather than taking on ever...
116. The Anxiety Behind Showing Up Online 30.04.2026 38:59
Send us Fan Mail In this episode of The Complete Agent Podcast, Dave Warburton, James Kendall, Ian Storey and Michelle Smith discuss the reality of putting yourself on camera, dealing with self doubt, and why video is now non negotiable for estate agents who want to build trust and authority. Michelle shares her honest experience of stepping into a professional content day with Digital Sparks, des...
115.The Estate Agency Trap Most People Never Escape 23.04.2026 42:15
Send us Fan Mail In this episode of The Complete Agent Podcast, Dave Warburton, James Kendall and Ian Storey unpack what it really takes to move from average fee estate agency into the mid to upper end of the market. The conversation starts with the usual weekly catch up, covering a strong run of listings, sales, off market opportunities and the cash flow realities that still come with running a g...
114. The Hidden Cost Of Undertraining Your Team 16.04.2026 50:20
Send us Fan Mail In this episode of The Complete Agent Podcast, James Kendall is joined by Michelle Smith and Ian Storey for a conversation focused on training, culture, leadership and what actually drives long term growth in an estate agency. Alongside a quick catch up on the week’s listings, sales and market conditions, the discussion goes much deeper into why so many agencies stagnate despite d...
113. What the Middle East Conflict Really Means for House Prices 11.04.2026 39:08
Send us Fan Mail In this episode of The Complete Agent Podcast, Dave Warburton and James Kendall unpack what’s really happening in the market as Q2 begins. They discuss why so many sellers are being told the wrong story, how global events are filtering into UK property sentiment, and why agents need to stop blaming “the market” without understanding what is actually driving it. A big theme throu...
112. The FX Insight That Separates Average Agents from Trusted Advisors Ft. Steve Eakins 02.04.2026 45:50
Send us Fan Mail In this episode of The Complete Agent Podcast, we break down a market that’s still moving… but becoming increasingly complex beneath the surface. There’s strong activity across listings and sales, particularly in the £600k to £1.7m range, with deals still being agreed and chains being built. However, the real challenge is what’s happening underneath. Fall-throughs, slower negotiat...
111. Why The Best Agents Are 3-0 Up Before They Even Arrive Ft. Ben Madden 26.03.2026 58:53
Send us Fan Mail In this episode of The Complete Agent Podcast, we unpack what’s really happening in the current property market and why so many agents are struggling to convert despite strong activity. There’s a clear theme running through this one. The market is moving, but it is far more price sensitive than many are prepared to admit. We break down real examples of similar homes getting comple...
110. Is The Property Market About To Slow Down Again 19.03.2026 37:36
Send us Fan Mail In this Episode, JK & Dave share a clear and practical view of the current property market, focusing on how agents can navigate uncertainty with confidence. The conversation covers how to use market data properly, why pricing strategy is more important than ever, and how external factors such as geopolitical events and interest rates influence buyer behaviour. The key message...
109. If Your Estate Agency Was a Hotel... Reed Diffuser Concierge vs Static Caravan in a Highrise 12.03.2026 31:58
Send us Fan Mail In this episode of The Complete Agent Podcast, James Kendall and Ian Storey reflect on a strong week in agency and a hugely positive TCA Mastermind in Manchester. They discuss standout listing activity, the impact of consistent direct mail, and why premium positioning continues to attract better instructions, better fees and stronger clients. A big part of the conversation centres...
108. Why Porsche reached out to Storeys. 11.03.2026 41:36
Send us Fan Mail In this episode of The Complete Agent Podcast, Dave Warburton, James Kendall and Ian Storey share what they are seeing in the market right now, from strong first quarter activity to the growing importance of pricing accurately and communicating value clearly. The conversation covers standout wins, including premium listings, long term stock finally moving, and the power of consist...
107. The Questions That Win Better Clients Ft. Sam Hunter 26.02.2026 55:37
Send us Fan Mail In this episode of The Complete Agent Podcast, James Kendall is joined by Sam Hunter of @HappyBuyersClub for a wide-ranging conversation that blends market insight with personal perspective. They explore negotiation dynamics at the upper end of the market, the growing role of buying agents, and why asking better questions leads to stronger outcomes for clients. The discussion move...
106. Is A Property Crash Coming In 2026? 19.02.2026 44:35
Send us Fan Mail In this episode of The Complete Agent Podcast, Dave Warburton and James Kendall unpack what they are seeing week to week inside the property market, from standout sales performance to the growing tension around pricing and realism. They explore why activity remains strong in the mid-market “gold dust range,” how communication and questioning shape better outcomes with buyers and s...
105. More Value In One Episode Than Most Training Courses ft. Simon Gates 13.02.2026 56:53
Send us Fan Mail In this episode of The Complete Agent podcast, the hosts dig into what is really happening in the market right now, why some homes fly, and others sit, and how pricing is still the biggest lever agents can pull. They unpack the realities of protracted negotiations, managing seller expectations, and why agents must understand buyer psychology rather than relying on generic scripts....
104. Premium Clients Notice Details You Think Don’t Matter 06.02.2026 46:39
Send us Fan Mail It’s a two-hander this week as Dave Warburton and James Kendall record without Ian, and the conversation quickly turns into a practical look at what’s actually driving results right now. They cover a busy start to the year, why shoots and capacity can become the bottleneck, and how protracted negotiations are becoming more common as buyers stay price sensitive. From there, they go...
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