The Clinic Marketing Podcast | Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers

Is your SEO plan really working—or are you just hoping it is? This episode breaks down the 10 biggest red flags that your SEO strategy might be missing the mark and exactly what to do about each one. You’ll discover how to identify issues like stagnant traffic, low conversions, outdated content, and missing local visibility—plus simple ways to fix them. From optimizing your Google Business Profile...

Is your clinic’s website homepage truly working for you—or is it driving potential patients away? Your clinic’s homepage is more than just a digital front door; it’s the first impression that can make or break patient trust. In this episode, we’re diving deep into the must-have elements and strategic tweaks that will turn casual website visitors into loyal patients. Discover the secret formula beh...

SEO is one of the most powerful ways to attract new patients to your clinic—but here’s the big question: should you handle it yourself or hire experts to do it for you? In this episode, we dive deep into the debate between DIY SEO vs. working with professionals , breaking down the pros, cons, and even a middle-ground option that gives you expert guidance without the overwhelm. You’ll learn: Why SE...

Today, we're diving into how clinic owners can optimize for "near me" searches to capture high-intent local patients actively seeking healthcare services in their area. Millions of daily searches like "chiropractor near me" or "acupuncturist near me" represent valuable opportunities to connect with patients ready to book appointments. The big question is—how do y...

Google’s suggested edits to your Business Profile can hurt visibility, confuse patients, and cost revenue. Learn why these changes happen, how to set up notifications, and the exact steps to keep your clinic’s profile accurate and patient-ready. Episode webpage, blog & show notes: https://propelyourcompany.com/navigating-googles-suggested-changes-to-your-business-profile/ Other resources:  Goo...

What if you could transform your Q4 marketing strategy and set the stage for a successful year ahead?  Well, we’ve got some tips to help make it happen, and it’s a great time to get started! You can begin implementing these strategies now without tech-heavy requirements or significant time. The best part: Make these tips a regular occurrence, and every year will be set up for success.  If you have...

Get ahead of the curve before Q4 begins. This episode reveals how to create a powerful SEO plan that boosts visibility, attracts new patients, and prepares your clinic for a strong finish to the year and a successful start to 2026.  Episode webpage, blog & show notes: https://propelyourcompany.com/q4-seo-plan/ 🎉 Additional Resources:  Ready to DIY? Grab The Ready. Set. Rank! Complete SEO Tool...

In this episode of The Clinic Marketing Podcast, we’re tackling the five most common Google Business Profile mistakes that keep clinics hidden from potential patients—and showing you exactly how to fix them.  You’ll get quick, actionable tips to improve visibility in nearby searches, attract more patients, and stay ahead of the competition—no fluff, just results. Tune in now!  Episode webpage &amp...

If your clinic isn’t showing up on Google, you’re handing patients and revenue to competitors. In this episode, you’ll hear why ignoring SEO costs more than you think and how optimizing your online presence drives real growth. You’ll discover: Why SEO matters for clinics The impact of skipping or pausing your SEO efforts How to boost visibility, attract qualified patients, and increase revenue A s...

NEW On-demand webinar: How to dominate Google Search , Google Maps , AI-driven search results , and get more new patients . Save your spot >>  propelyourcompany.com/learn In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic. Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy! SEO (Search Engine...

If you're a chiropractor trying to improve your website traffic and get more patients through Google, this episode is for you. Discover where most clinics go wrong with SEO — and the four key areas you should be focusing on instead.  Episode Webpage & Show Notes:  https://propelyourcompany.com/seo-for-chiropractors-what-works/ Send in your questions. ❤ We'd love to hear from you! Webi...

Most clinics focus on Google Business Profile and their website for local SEO, but there’s another listing you might be ignoring that still makes a difference. Believe it or not, your Yellow Pages online listing continues to carry weight with search engines and can boost your clinic’s visibility. In this episode, you’ll learn why Yellow Pages hasn’t faded into the past, how it helps strengthen you...

Ready to skyrocket your clinic's growth by tapping into untapped audiences? Discover how leveraging other people's audiences can transform your practice into a thriving hub of new patients. Plus, learn how to maximize the impact of your content through repurposing, ensuring you stand out in the crowded healthcare industry. By the end of this episode, you'll have five strategies you...

Physical therapists are in a competitive industry which means their SEO (search engine optimization) must be up to par to compete online. SEO is a crucial element of your digital marketing campaign and an effective way to get patients through your doors.  So, how do you find new patients? Or, should we say: How do new patients find you?  Getting your website in front of your target audience is the...

Today, we’re diving into one of the easiest and most effective ways to come up with content ideas for your clinic's website, blog, and social media—Google’s ‘People Also Ask’ feature. ⚡ Episode Webpage :  https://propelyourcompany.com/people-also-ask-content-ideas/  If you’ve ever typed a question into Google, you’ve probably noticed a section in the search results called ‘People Also Ask’ (...

If your clinic’s website just has a single “Services” page listing everything you offer, you might be holding your SEO back. In this episode, we’ll cover one of the simplest (and most overlooked) ways to help Google connect you with the right patients— creating one page per service or condition . You’ll learn: Why this page structure boosts your rankings in Google Search, Google Maps, and even AI-...

nternal linking is a simple yet powerful strategy to improve your clinic's SEO and website performance without spending money. By strategically connecting pages throughout your website, you can boost visibility, enhance user experience, and help Google better understand your site's content and structure. 📌 Episode webpage and show notes:  https://propelyourcompany.com/internal-linking/...

AI-powered searches are changing how patients find (and choose) healthcare providers — and if your clinic isn’t showing up in those results, you’re already losing patients to your competitors. In this episode, you’ll discover: How AI tools like ChatGPT, Perplexity, and Google’s AI-driven results recommend local providers The top signals AI looks for when deciding who makes the list Simple actions...

Online listings can help establish your clinic as a trusted business and build credibility, both online and offline. While it’s smart to be listed in as many relevant online directories as possible, there are four you absolutely can’t skip. If you’re not set up with them yet, make it a priority. This is a special encore presentation of one of the most popular episodes from our podcast library. In...

If your clinic isn't ranking high in Google Search, Google Maps, and even AI-powered search results, your competitors are getting the patients who should be finding you the solution. Discover the step-by-step framework you can follow to boost your rankings, attract more local patients, and build trust online. Get started now! 💥 The Ready. Set. Rank! Complete SEO Toolkit for Clinics - https:/...

Launch Your Clinic's First Website the Right Way Thinking about your clinic’s first-ever website or finally ready to give your current one a major upgrade? In this episode, we walk through the essential steps to build a website that truly works — from what pages to include to how to make it both user-friendly and optimized for search. No tech overwhelm, no guesswork, just practical tips desig...

What exactly is SEO — and why should clinic owners care? In this episode, we break down the basics of Search Engine Optimization in plain English. Whether you're a chiropractor, physical therapist, acupuncturist, or med spa owner, you'll learn why SEO is essential for getting found online and attracting the right local patients. We cover: What SEO actually means (without the jargon) Why...

This episode of The Clinic Marketing Podcast dives into the game-changing potential of ChatGPT’s AI search features for clinic marketing and patient engagement. By bridging the gap between AI tools and traditional SEO, clinic owners can enhance their visibility, strengthen their branding, and connect with more patients effectively. We’ll cover: How ChatGPT integrates with local search capabilities...

Boost your chiropractic practice with these 10 easy website tips! Learn practical fixes to attract and retain more patients, from mobile-friendly design to online booking and SEO. Implement these changes this week to grow your clinic!  Episode webpage & shownotes: https://propelyourcompany.com/10-chiropractic-website-tips/ Send in your questions. ❤ We'd love to hear from you! Webinar: The...

In this episode, we break down what Google’s AI Mode is, how it’s reshaping search results, and what it means for your clinic’s local visibility. If you rely on SEO or Google Business Profile traffic to bring in patients, you can’t afford to miss this. Learn what actions to take now to stay competitive and show up in AI-powered search results.  Episode Webpage : https://propelyourcompany.com/googl...