The Church Marketing Minute

#124 How to Deal with Technophobic Staff

#123 I've Got a Bad Idea

#122 How to Double Your Email Open Rates

#121 February Resource Recommendations

#120 Dealing with Digital Exhaust

#119 Should Your Church Use TikTok

#118 Two Simple Ways to Avoid Creative Burnout

Four Easter Marketing Ideas for Your Church

Let's talk about managing ourselves...

What does it take to be a church communicator? Do you need to know to code or design websites? Or should you be a master at giving presentations? What are the essential skills that you need? That's what I'll cover in today's episode. Here’s peak inside this episode: Why technical skills don't matter The four skills you need How these skill compliment each other

One of the my favorite things about church communications is that you get see everything that's going on inside your church. You're like an air traffic controller. You see when everything is taking off and landing. However, with that view you often see when things aren't the way they're supposed to be. Whether it's the wrong font or color or a misuse of your church's logo, you'll see it all. ...

Every ministry wants their own logo. So how do you with all of these ministries wanting to create their own brand? If you're not careful of all these logos can your brand seem like the ads on the outside of a nascar. I believe there's a way around this thorny issue. That's what I'll cover in today's episode. Here’s peak inside this episode: What a sub-brand is Two schools of thought on branding Wh...

One of the ugly truths of church communications is that money is required to do the job. However, most of us don't have massive budgets and we're barely scraping by with what we've got. So how do you get more money and freedom to do what you need to do? That's what I'll cover in today's episode. Here’s peak inside this episode: Why you need to learn how to do this The two types of leaders you're w...

Every once in a while you need to take step from all the craziness that is church communications. You need to time to think through what you're doing and if it's actually working. So how do you do this? That's what I'll cover in today's episode. Here’s peak inside this episode: The key three hints you need to assess a communications strategy When to pivot How your strategy can create burnout

We all we want to be good stewards of our church's money. Want to make sure that we spend it in such away that we invest in things that will last, but we don't want to be left behind by not investing in the latest gear and software.  Here's a peak inside this episode: Where an increasing amount of your budget is going The three rules of spending your budget What you can do protect yourself an...

I've been thinking about what's next for our church's digital strategy. What's comes after social media and a website? Where's the next big area of growth for a church's digital strategy? That's what I'll cover in today's episode. Here’s peak inside this episode: The issues with our current digital platforms The two areas we're focusing on Tools you can use to grow in those two areas

Recently, I've started to focus on text messaging as a way to communicate with our church's congregation. Why? Well for starters, text messages have a 98% open rate . When you compare it to email, which has a 16% open rate, then text messaging seems like a no-brainer.  So how do you get started with text message marketing? In today's episode, I'll walk you through four things you need to know...

Looking to create a website for your church? Or maybe move your church's website to a new host? Well, as you probably know, there are a ton of options out there. So in this episode, I'll walk you through how to navigate all of the options and find one that's right for you and your church.  Here's a peek inside this episode: A look at Squarespace, Wix, and WordPress The pro's and con's of each...

Here’s peak inside this episode: What communication channels to use when communicating with salespeople. Best practices when communicating with salespeople What to look for in contracts before you sign them. When to ask for a discount.

One of the features that you'll find universal amongst online giving providers is mobile giving. The problem is that everyone defines it differently. So in this episode I'll walk you three different features of mobile giving and which one you should focus one.  Here’s peak inside this episode: Text to Give vs App vs Mobile Website What you need to know about short codes How mobile app giving...

Today, I’m going to show you a framework that you can use to evaluate these companies and determine which online giving company is right for you.  Here’s peek inside this episode: There are a plethora of online giving options in the market. How they all will argue that they have the best features. How this can turn into a high-pressure situation. A framework to cut through the noise. Where my...