The Category Queen Show

If you’re not getting as many clients as you would like, it’s possible that you are not in alignment with what you sell. In this episode, Kinsey introduces two ways you might be resisting your offer and how to fix it.  Do not miss these highlights: 01:53 A lot of the mental, emotional, even physical, and potentially even financial shifts that we now experiencing in our life as a seasonal...

I’m sure you have encountered the concept of journaling because it gets tossed around in the industry for entrepreneurial and personal growth. In this episode, Kinsey shares her perspective on journaling and how it’s helped her make more money, stay connected to the long-term vision, and step into her life as a leader. She’s also going to take you behind-the-scenes and give you her unique process...

If you feel like you’re not getting traction on your current social media platform, this episode will help you determine what to do next.  Past Episode:  Episode 52: MVP: Speaking To The Top 1% of Your Market Do not miss these highlights:  01:15 We truly are on a mission to show how simple business can be.  01:51 We're talking about how to use content that sells for you and how...

If you spend more time working on your strategy than you do on your beliefs, you’re at risk for burning out, giving up, and turning your back on your dreams. In this episode, we’re going to show you how to create a solid belief plan that will act as a guiding compass to getting anything you want (even when the doubt and fear seem too heavy to carry).  Do not miss these highlights: 02:30 ...

In order to pull in more premium clients, you need to make a shift in your marketing and your messaging. In this week’s episode, Kinsey discusses the importance of speaking to the top 1% of your market and gives you some strategies for attracting higher quality clients and growing a high-end coaching business that gets known for impact. Join us inside The Coach’s Content Lab to continue this conve...

What is it that is stopping you from stepping into your big vision? Is it the fear of failure? Is it the fear of rejection? Is it the fear of losing it all? Ultimately, these are the fears that are keeping you from getting what you want even though it might feel like you’re just avoiding failure itself. In this episode, learn how you can quickly identify and get past your biggest fears so you can...

Learn how to create 30K in revenue in 30 days with our unique method for organic content creation. No ads, no webinars, no spam bots. It’s a simple plan, but it has to start with the right belief set. In this episode, we help you unpack the thoughts that might be keeping you stuck in your business and help you understand what it looks like to create high-earning months without all the drama. Are y...

If you try to replicate success without understanding the sequence behind success, you will burn out. Join Kinsey, Jenny, and Ayelet as they bring their collective genius to the table and walk you through the 3 stages of growth, how to go from zero to a 7-figure business, and what mistakes to avoid in the process.  To get more info on how to work with us inside Female Founders Board where you...

If you’ve relied on “working hard” to get where you are today, growing to the next level of business will require you to let go of this mentality, especially if you are trying to build a business that doesn’t require more of your time each week.  Listen to this episode as Kinsey and Jenny discuss the mistakes female entrepreneurs commonly make when growing their coaching business and what hap...

In this week’s episode, Kinsey shows you how to prepare your business for the 100K milestone (and beyond). Once you understand what the next level of your business looks like, every result you create in your business won’t just be for today, it will also lay the groundwork for the months and years to come. Do not grow your business blindly. Elevate your knowledge in the industry and learn how to b...

There are many different outlooks and tactical levels of goal setting processes out there. For this week's episode, let’s not even go there because it’s actually not important what “tactic” you’re using to set goals. Instead, let’s talk about why you are or aren’t setting goals, what process to consider instead and the most important element of creating targets for yourself that will help you buil...

Are you really “all in”? We hear this a lot from our audience, but the majority of people who say they’re ALL IN usually demonstrate the behaviors of dabblers. Tune in this week as we talk about the difference between people that are 100% committed to their results and the people that aren’t.  Do not miss these highlights:  01:50 How can you tell when you are “all in” on something?...

If you want to build an impact-driven coaching business, it requires you to focus on daily impact-driven activities. How you spend your time ‘building’ your business will determine how big of an impact you’ll have with your audience, with your clients, and within your industry. Getting lost in things that do not matter will keep you stuck and prevent you from the business of your dreams. Do not mi...

Join Kinsey Machos and Jenny Beecher to learn the most simple, uncomplicated strategy for lead generation. This is one of the core concepts of converting high-end clients with your social media content. If you’ve been confused about what lead generation is, how to implement it, and how to get it to work for you so you can effortlessly enroll clients on a consistent basis, you’re going to get a lot...

In this episode featuring Jenny Beecher, they discuss how important it is to take a step back re-evaluate where you are at as an entrepreneur. Self-coaching is essential to our business as it stops the continuous drive forward. When we learn how to coach ourselves we become better problem-solvers and in better control of our business! Check 10k Content Collective for more info: www.kinseymachos.co...

In this episode Kinsey teaches us how to properly use educational content. We need to make sure we are not giving our possible clients everything they need so they don't want to hire us. Learn how to navigate your way through unique techniques to get your content shared properly. Do not miss these highlights: 04:46 What is Educational Content, and its examples. 07:25 Giving so much value in Educat...

Kinsey highlights how most business owners would truly like to play during the summer but don't always set themselves up for success to do so. We need to nail down our content strategy so we can have the summer we want. We are invited to take the Poolside Profit Strategy to help us get the results we desire. Let us help you design a 90-day Content Strategy that attracts and converts high-end clien...

The Content Lab is a challenge series that Kinsey and Jenny Beecher have been running monthly. These labs help you discover the three secrets to high converting content. On the fifth day everyone joins live in a zoom meeting for a laser-focused coaching question and answer forum. Do not miss these highlights: 08:16 How to work with partners or other coaches with different skill sets but offer one...

Kinsey and Jenny interview Megan McCaleb, Daria Tavana and Jen Oknin. These woman entrepreneurs are killing it and are letting you know how they do it. Using their voice and savvy business skills these ladies teach us what do to create success. Do not miss these highlights: 0:44 The conversation that Jenny and I lead together is just so beautiful, I want you to really pay attention to the differen...

Kinsey helps dial-in the basics to getting you where you want to be with your scalable offer in this second part of the series. You need to know without a doubt where your clients will plateau and be able to navigate them out of there. Once you have worked with your clients one on one and figured out their biggest needs, you can create an offer that works perfectly without you! Do not miss these h...

In this episode Kinsey teaches the first steps in creating a scalable offer for your clients. How can we have our offers work for us and perhaps work without us? As entrepreneurs you must always take your ideas for a test drive first before passing the torch. Do not miss these highlights: 03:32 What is a scalable offer? 06:09 If you think that people will always need you in order to get results, y...

Kinsey helps us understand why less is more when looking for more clients. You need to get rid of the ‘road-blocks’ that are preventing clients from reaching you. Once you simplify your strategies - the clients will come! Do not miss these highlights: 02:43 Part of our unique method is showing people that less is more. 03:30 The pathway to get you from unknown to in-demand. 04:00 Several ste...

We learn how Kinsey has become a top business coach. It is important to always bring it back to the basics when you feel like you’re missing out on clients. You need to continually broaden your horizons and never stop learning - always mastering your craft.  Do not miss these highlights: 03:07 There's this huge influx, our industry is saturated with information - A lot of people are going to...

Kinsey teaches us how to manage our overlooked content and make small changes to our delivery that make a huge difference. As business owners we need to narrow down who we are talking to. Make sure you are speaking your truth while being very specific!  Do not miss these highlights: 03:40 What is “broad messaging” 04:43 Why ‘niche-ing’ down is very valuable 07:09 You're doing your people that...

Kinsey explains the necessity of reaching out and diving deeper into your resources. As business owners you must choose a mindset that helps you grow. You need to make opportunities for yourself, not just wait for them to come to you!  Do not miss these highlights: 03:13 The concept of “Be-Do-Have” - You do not live from the place of external circumstances 05:34 The amount of resources you ha...