The Campaign Podcast

The Barbenheimer phenomenon has been embraced by everyone, not so much because of the films themselves, more the sense that this is a moment that people will be talking about in years to come, set as it is against the writers and actors strike. The hope is that this week’s box office figures could signal a new lease of life for cinema and, with it, other live experiences (music festivals, theatre,...

Our media warriors discuss the trends and vibes from Cannes Lions. Does winning awards matter any more? Should Cannes move to Skegness? Plus why media execs should cosy up to Gen Zs, the benefits of surfing the AI wave and why you shouldn't bunk off work on charity days? Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media co...

In June, the leaders of three leading UK trade bodies, the Ad Association, ISBA and the IPA,  wrote an opinion piece in  Campaign  that said tracking carbon impact is vital, but questioned the premise of 'Advertised Emissions' - a framework published by Purpose Disruptors as a way to encourage the advertising industry to take responsibility for its climate impact. Purpose Disruptors...

Following a flurry of M&A news this week, including  Uncommon Creative Studios  selling a majority stake to Havas and  XYZ being acquired by 160over90 ,  Campaign 's editor-in-chief Gideon Spanier, work and inspiration editor Imogen Watson and creativity and culture editor Gurjit Degun discuss the stories. Matt Barker, features editor at  Campaign , interviews Rory Sutherl...

The media gang runs the rule over Zuckerberg's Threads and gets all Kim and Aggie over Cleantok. Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here:  https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/p...

Campaign  is diving into agency reviews and the state of new business in 2023. The latest  EMEA  and  global  agency rankings, produced by  Campaign  Advertising Intelligence , reveal which shops have achieved the highest new-business net billings so far this year. To discuss how their agencies are performing, Tracey Barber, global chief transformation and g...

We look back on the highlights of Cannes Lions 2023 with our top editors who attended the global festival: Maisie McCabe, UK editor of  Campaign,  Gideon Spanier, UK editor-in-chief of  Campaign,  Robert Sawatzky, editorial director of Haymarket Business Media Asia, representing  Campaign Asia,  Alison Weissbrot, editor of  Campaign US,  and   Raah...

Campaign US editor, Alison Weissbrot, speaks to Havas to discuss how the Creative Network is building its reputation as a force for driving meaningful change, and amplifying its health and wellness equity to deliver more relevant connections for its clients.   For expert insight from Donna Murphy Global CEO — Havas Health & You and Havas Creative Network; Mark Sinnock, Global Chief Strategy,...

Maisie McCabe, UK editor of  Campaign,  and Robert Sawatzky, editorial director of Haymarket Business Media, representing  Campaign Asia , join Gideon Spanier, UK editor-in-chief of  Campaign,  to discuss the awards from the fourth night of Cannes Lions. There were two big football-themed wins: Apple and EA Sports’ Fifa 23 x Ted Lasso won the Grand Prix for brand experienc...

Nicola Merrifield, premium content editor of  Campaign   UK , Alison Weissbrot editor of  Campaign US , and Raahil Chopra, editor of  Campaign India,  join Gideon Spanier, UK editor-in-chief of  Campaign , to report on the award wins from the third night of Cannes Lions. Dove and Ogilvy London, David Madrid and Mindshare won the Media Lions Grand Prix for its “#turnyo...

Imogen Watson, work and inspiration editor of  Campaign  UK, Alison Weissbrot editor of  Campaign  US, and Robert Sawatzky, editorial director of Haymarket Business Media in Asia, representing  Campaign Asia,  join Gideon Spanier, UK editor-in-chief of  Campaign , to report on the award wins from the second night of Cannes Lions. Nike and AKQA won the Grand Prix...

Gurjit Degun, creativity and culture editor of  Campaign  in the UK, Raahil Chopra, editor of  Campaign India , Maisie McCabe, UK editor of  Campaign , and Robert Sawatzky, editorial director of Haymarket Business Media Asia, representing  Campaign Asia , join Gideon Spanier, UK editor-in-chief of  Campaign , to discuss the first night of awards. The Grand Prix Lions...

Alison Weissbrot, editor of  Campaign US , Maisie McCabe, UK editor of  Campaign , and Robert Sawatzky, editorial director of Haymarket Business Media Asia, representing  Campaign Asia , join Gideon Spanier, UK editor-in-chief of  Campaign , to discuss why Cannes Lions matters and make their predictions for the 2023 festival. We also speak to Simon Cook, chief executive of Cann...

Campaign's UK editor Maisie McCabe, features editor Matt Barker and creativity and culture editor Gurjit Degun discuss the latest issue of the magazine. They talk about features including inspirational destinations, profiles on ECDs and directors, thoughts from holding company bosses and how young creatives tackled a brief without the use of tech. The latest issue of Campaign is out now. Hosted on...

The  Cannes Lions International Festival of Creativity  takes place between 19 and 23 June. Richard Brim, global chief creative officer at Adam & Eve/DDB, Larissa Vince, chief executive of TBWA\London and David Wigglesworth, executive creative director at Grey London, share their thoughts on what to expect from this year's event. The trio also discuss the latest work:  Rekorderlig "...

Campaign's  features editor Matt Barker is joined by creativity and culture editor Gurjit Degun for this week's podcast. The pair kick things off with a discussion of  Unilever's recent call  for production crews to be more inclusive when it comes to members of the disability community. They then look at  Caroline Pay joining Dentsu Creative  as chief creative officer and...

Amazon provides a large opportunity for advertisers to engage with customers across 180 countries. Find out how Amazon can help make your brand more compelling and assist with your business grow. In this special podcast, we learn lessons from Amazon partners’ award-winning work who triumphed in the Amazon Ads Partner Awards and hear about the innovations and opportunities that exist for advertiser...

Brands, agencies and media industry leaders gathered together in Brighton on 17 and 18 May at Campaign's Media360 event to explore some of the most pressing issues facing adland. This week's podcast delves into some of the key presentations and panel discussions from the event – on topics ranging from brand vs performance to diversity of talent. To guide you through all that went on, this episode...

Rosie Hanley, head of brand and marketing at John Lewis & Partners, and Richard Huntington, chairman and chief strategy officer at Saatchi & Saatchi London, reveal the detail behind the  retailer's pitch process  and what's next for its marketing. The brand previously worked with Adam & Eve/DDB. Jonny Parker and Chris Birch, executive creative directors at VCCP London, review some of the...

The guests on this week's  Campaign  Podcast are VMLY&R's chief creative officer, Laurent Simon, and Nicholas Hulley, joint-chief creative officer at Abbott Mead Vickers BBDO, who share their opinion on some recent work. The two consider Aldi and McCann Manchester's cheeky caterpillar cake ad which went viral on TikTok after it  poked fun at the copyright dispute  between the s...

As increasing numbers of brands tap into Ramadan, this  Campaign  Podcast explores how to get it right. Shelina Janmohammed, vice president of Islamic marketing at Ogilvy, Dan Coleman, head of strategy at Starcom and Omar El-Gammal, strategy director at Mother London, joined to discuss, widening the discussion to explore how brands can be authentic when using cultural references. Later i...

Campaign  features editor Matt Barker is joined in the podcast studio by reporter Shauna Lewis and tech editor Coral Cripps to chat through a couple of news stories that have caught their eye this week. The trio discuss British  Vogue's  editor-in-chief  Edward Enninful's comments  about adverts and inclusivity and the launch of the  Lexus "Crack the case" campaign, &...

Trevor Robinson, OBE, executive creative director at Quiet Storm and Now's outgoing chief creative officer Ben da Costa join the  Campaign  podcast to critique some recent creative work. The two  discuss the look of EA Sports FC , the first interactive football game to appear without the Fifa branding after it ended its 30-year deal with the organisation. Also up for discussion, Rob...

Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media discuss Chat GPT's perfect media plan, Gucci Town v Vans World, how to wriggle out of a client pitch, the social rise of Lemon8 and what to do when you fancy your boss. Hosted on Acast. See acast.com/privacy for more information.

What are clients looking for from agency partners during an economic downturn and has the Pitch Positive Pledge made a difference? There has been a notable shift in why clients run pitches in this economic downturn versus what happened in the wake of the global financial crisis.  ID Comms Advisory chief executive David Indo and Publicis Media chief business development officer Nagmeh Taheri j...