The Business of Talent

The GRAMMYs is one of, if not the most, respected awards show in music. Nominations and winners are lauded year after year for their accomplishments. It’s undoubtedly a reflection of not just artist approval by the music industry, but also artist discovery. On this week’s episode of the Music Business Podcast, we spoke with someone who makes a living on exposing audiences to artists and quality mu...

On this week’s episode of the Music Business Podcast, we talked with someone who’s seen it all when it comes to understanding and keeping up with music trends - Head of Artists Services at US Tunecore , Chris Maltese. Chris has worked in media as a Senior Producer at MTV, has managed a wide variety of artists from up and coming to Grammy Award winning, has worked as an A&R in publishing and no...

Amber has spent the better part of the last decade working as a music strategist around New York and Los Angeles. Her first big break in the industry was becoming a social media manager at a touring company called One Love.  Amber handled social media strategies and integrations at various EDM festivals in Australia. She claimed that working on tour was an incredibly valuable experience due t...

For artists and managers, a quality rollout for a record or album is sometimes just as important as the content itself. In an age where we’re constantly being fed new information, marketing a new release has become a lengthy and incredibly strategic process.  With touring and concerts on hiatus, it’s important for artists to properly sell their upcoming releases and maximize their outreach. B...

On this weeks episode we have on John Petrocelli CEO of Bulldog. After graduating from the University of Massachusetts Amherst as a Business Administrations major, John landed a job working for Prince. There, he helped the pop legend launch the first artist-owned digital music store as well as a direct-to-fan ticketing platform.  While on tour, John would watch Prince do a 2 to 3 hour sh...

On this episode we invited AUS Founder/Partner + US Partner of twnty three (23), Melody Forghani & Amanda Perlstein. The company was originally Australia-based and recently expanded to the US in 2019. Their roster includes Noname, Omar Apollo, Cautious Clay, and more. https://www.twntythree.com/ As always, feel free to leave a comment or a review on what you thought about the episode on Apple...

Shav Grarg, along with his longtime friends Matthew Pavia and Connor Lawrence, built indify as a music data analytics company meant to provide exposure for unknown talent. The platform has since evolved into a hub for artists to build their teams by connecting with managers, lawyers, and even investors.  He spoke about his experiences with building a music tech company and all the trials and...

Cassie and Jade transformed their love for the Backstreet Boys into one of the most prominent digital marketing companies in the music industry. They talked to us about how they built their company, Crowd Surf, using their respective skills and knowledge, and the key components to building a strong and sustainable fanbase.  As always, feel free to leave a comment or a review on what you thoug...

On this episode we have on Sydney Levaton, Manager, Entertainment Marketing and Partnerships at PUMA Group. In this episode we discuss what Sydney's first job in the industry was and how she got it. What artists collabs / campaigns she has worked on and how she identifies artists she want to collaborate with. As always, feel free to leave a comment or a review on what you thought about the ep...

In this episode we had on the SVP of Digital Marketing at RCA Tarek Al-Hamdouni. Tarek grew up as an avid music fan and wanted to work in the industry from a young age. He attended Northeastern University as a music industry program major, gaining extensive knowledge on copyrighting, royalties, and publishing.   Following graduation, he landed an internship at J Records, which was bought...

Launched in 2016, Vampr is a location-based social and professional mobile platform that facilitates music discovery, networking, and communication between musicians, music industry professionals, and music fans. Founded by Australia’s The Music Network’s 30 Under 30 Power Player, Josh Simons, and multi-award-winning songwriter/guitarist and tech entrepreneur, Baz Palmer, the award-winning app is...

On this week’s episode we invite Alamo Records VP of Digital Marketing  Drew De Leon. He works with a talented roster of artists such as Rod Wave, SainVil, Wifisfuneral, Lil Gotit, and Yung Mal. Drew also runs a global community-driven music and tech education platform called The Digilogue. In this episode we discuss what makes a great marketer, turning followers into fans, and driving stream...

On this weeks episode we invite Greg Thompson a longtime record executive and current president of Maverick Music.  He started out working in local radio promotions and various music labels for years until becoming the executive vice president for Capitol Music Group in 2013. There, he worked with the likes of Katy Perry, Beck, and Jennifer Lopez. In 2016, he left Capitol to become the p...

On this weeks episode we invite Madeleine Bennett the current Head of International at Spotify Music, where she coordinates various teams within Spotify’s international division. After getting a Master of Education degree at Harvard, she worked at various record labels with artists such as Mumford and Sons, Skrillex, and Justin Bieber. She started working at Spotify in 2016, and became the Head of...

On this weeks episode we invited the Head of Brand Partnerships at The FADER, Shauna Alexander. The Fader is a music and culture editorial magazine and online platform that is known for its ear-to-the-ground trend casting content to find the next names in music. In her free time, Shauna can be found thinking about the intersection of music and technology (and the future of music experiences), phot...

Today on the Music Business Podcast we invite Founder of Riveter Management and Trippie Redd’s Manager Charlene Bryant. Charlene Bryant was formerly a Digital Account Manager for Sony/RCA Inspiration, who recently ventured out to start her own artist management company, Riveter Management Inc. She is passionate about helping artists and her company motto is to treat every client like a VIP. Super...

Today on the Music Business Podcast we invite Managing Partner at 2 + 2 Management, Lewis Kunstler. 2 + 2 Management has an incredible roster including  Zeds Dead, Tokimonsta, Seth Troxler, Machinedrum, Nosaj Thing, Soul Clap, Holly and many more. In this episode we discuss the focus of 2+2 since the pandemic and how people can learn how to shift their business model. Super excited to be part...

Today on the Music Business Podcast we invite, Matt Black a British DJ and one half of music duo Coldcut along with Jonathan More. These two would go on to found the legendary label Ninja Tune, which has released records with the likes of Run the Jewels, Bonobo, Peggy Gou, and Ross From Friends. Matt is also the founder of the music production and live performance app Jammpro.net .   In...

In this episode we present another host chats recording. This time Jordan Williams interviews co-host and NOX Co-Founder/CEO, Sam Hysell. NOX helps musicians, entrepreneurs and brands document their stories, get them in front of the right people, and inspire action. To learn more, visit https://www.wearenox.co/ In this episode we discuss the most important things to focus on when trying...

Today on the Music Business Podcast, we invite Chief Commercial Officer at Chartmetric, Chaz Jenkins. Prior to joining Chartmetric, Chaz founded Grammy Award-winning label LSO Live, an artist management company, and was VP of International Marketing at Universal Music Group.  In this episode, Chad discusses the concept of Trigger cities - cities off the beaten path with a very high density of...

Today on the Music Business Podcast, we invite the Marketing Director for Ultra Records Bina Fronda. She is responsible for overseeing marketing strategies and partnerships for Ultra Music artists including Steve Aoki, Kygo, Sofi Tukker, MK, Deorro, Benny Benassi, The Magician and more. In this episode Bina speaks to how the marketing and the digital landscape continues to evolve and where you sho...

Today on the Music Business Podcast, we invite the Founder & CEO of Vydia Roy LaManna. Vydia provides the digital infrastructure for audio and video distribution, content protection, rights management, advanced payments, and data tracking from one easy-to-use platform.  With us, Rory speaks to his entrepreneurial journey in growing Vydia to the 60-person team it is today as well as how he...

Today on the Music Business Podcast, we invite Entertainment Lawyer and Founder of The Fowlkes Firm, Karl Fowlkes. As an entertainment lawyer Karl has vast experience negotiating touring, record label, publishing, merchandise and management agreements. Some of Karl’s clients have included Blxst, 645ar, Section 8 and many more.  In this episode Karl speaks to when an artist should conside...

Today on the Music Business Podcast, we invite Dan Runcie, the founder of Trapital. Trapital is a media company that covers hip-hop business and strategy and assesses the deals, companies, and artists that shape the culture. Trapital's audience includes thousands of music executives, media moguls, and venture capitalists. On this week’s episode, we discuss macro trends in the music industry, inclu...

Today on the Music Business Podcast, we invite Devin DeHaven, Executive Producer at Push Live. PUSH is a cloud-based video production, editing and distribution platform designed for live stream management, real-time content editing, instant social publishing, and content management. They are responsible for producing some of the world's biggest live streams with entities including Insomniac, Beatp...