The Business of Reselling

What's your Black Friday strategy? In this week's Just the Tip episode, we're talking about all the stress, anxiety and discounts associated with Black Friday and how you might be able to bring some of the key aspects that make in-person Black Friday sales successful into your online reselling business to have a great Black Friday sales weekend. Subscribe to the podcast anywhere you get your podca...

Here's your recap from the BOSS Reseller Remix and a whole episode on the benefits of networking with resellers and other business owners! It was an amazing week in Las Vegas, where I met hundreds of other resellers. It was an amazing feeling getting out of my bubble and talking business with so many likeminded people. What's great about networking? Not only does it help you find more business opp...

In this week's "Just the Tip" episode, Jess discusses why you should consider raising your prices. Whether it's a 5% increase, a 10% increase or more, there are two big reasons why it's a good idea to evaluate your pricing: 1) Inflation is real, and everyone's expenses are up, including yours; 2) Perceived value, where consumers may choose NOT to buy from you if they think your price is too cheap....

Heads up! This is a video episode. If you're listening on Spotify, Apple or another podcatcher, you won't be able to see the slides. Check it out on YouTube instead! https://youtu.be/Cioq4hgKEG4 For Episode 11 (our first video episode!), Jess is taking a quick break from her ongoing series on sourcing, to review her 6 Tips for Scaling your Reselling Business to 6 Figures and Beyond. Jess presented...

In this week's brief Just the Tip episode, Jess discusses how to keep sourcing while on vacation. Yes you can go to yard and estate sales, but there's another great sourcing method you can use on vacation, that can have fantastic results! Listen to find out what it is, why it works, and how it won't jeopardize your rest and relaxation. Also, join Jess in a virtual networking room at eBay Open on F...

Have you heard of "push" and "pull" strategies in supply chain management or in marketing? You might be wondering what this has to do with your reselling business or with sourcing, so bear with me. It's important! In the continuation of my series on sourcing strategies for 6 figure sales, I’m going to share how some proactive measures for finding inventory have worked for us, and how you might try...

In this week's "Just the Tip" episode, Jess is talking about the art of negotiation. This episode continues the ongoing series Sourcing Strategies for 6-Figure Sales, covering all aspects of sourcing inventory for your reselling business. Sometimes it can be intimidating to start looking for bigger inventory hauls, so what do you do when you find yourself in the situation of having an opportunity...

This is Part 1 of a series on Sourcing Strategies for 6-Figure Sales (and beyond). I'm not sure how many episodes will be in this series, so I'll just keep doing episodes until it seems like I've covered just about everything. Lots of resellers might tell you to source better items to grow your business, but what does that mean? How do you do it? Where do you look? What should you buy? In Part 1 o...

On this week's Just the Tip, Jess discusses a sticking point for Canadian sellers - whether to list on ebay.ca or .com. Spoiler alert - .com is almost always better, but it has a few drawbacks too. Jess shares what Storage Warrior does to get more USA sales without excluding Canadians, and shares some of the benefits of listing on .ca too. This episode also has an update on Jess's abusive buyer si...

This week Jess is discussing how to continue to be a successful reseller in spite of massive inflation and a possible looming recession. After defining what inflation means and how it affects consumer spending, Jess dives into how it might affect resellers specifically, and what we can all try in order to keep our businesses healthy over what could be a lengthy stretch of slow economic activity. J...

Online sales down, resellers? It's time to try some new marketing tactics. Today’s Just the Tip is about Audience building, specifically using an email list to market your eBay or online store. Jess discusses how email marketing works for Storage Warrior, how their email marketing system is structured, and what services they use to grow and nurture repeat buyers via an email list. And, while it's...

In this week’s episode we’re talking all about how to say no to unreasonable requests. We’ll look at some of the psychology behind why we have trouble saying no and Jess will offer some suggestions on how you can practice saying no when you need to. Also, why learning to say no will make you more money!

In Episode 2, our first “Just the Tip” episode, I’ll share tips for how I revise older listings to improve conversion and sales. I have 5 things for you to look at: the title, the pictures, the description, the language, and other item specifics. Try these 5 revisions to your listings and increase your sales! Here are the 5 things to review when revising listings: 1. The title 2. The pictures 3. T...

It's the very first episode! To help listeners get to know me, I'll be doing some storytelling about how we got started with reselling, some of the interesting things that have happened along our journey. I have some big goals for the business and the podcast to share with you as well. Also: is it a good idea to start a podcast about reselling $1 million when a recession is potentially looming? Le...

In Episode 0, you'll meet your host Jessica, find out what this podcast is all about and why it exists, and get the chance to share your ideas for upcoming episodes! Get the lowdown on episode length, frequency and style, learn a bit about Jessica and her business Storage Warrior, and start thinking about what YOU want to learn about reselling that Jess & her guests can teach you.