The Builder Marketing Podcast

This week on the Builder Marketing Podcast, Greg and Kevin share effective AI prompting strategies to generate more accurate, relevant, and useful content specifically tailored for home builder marketers. https://www.buildermarketingpodcast.com/episodes/303-ai-prompting-strategies-for-home-builders-greg-bray-and-kevin-weitzel  

This week on the Builder Marketing Podcast, Zach Archer of XACT AI joins Greg and Kevin to discuss how home builders can use AI to increase efficiency, reduce costs, improve quality, and boost customer experience. https://www.buildermarketingpodcast.com/episodes/302-integrating-home-builder-friendly-ai-zach-archer

This week on the Builder Marketing Podcast, Amber Frankhuizen of AFMKTG joins Greg and Kevin to discuss how home builders can create a brand experience that connects with home buyers and converts to sales. https://www.buildermarketingpodcast.com/episodes/301-creating-a-home-builder-brand-experience-amber-frankhuizen  

This week on The Home Builder Digital Marketing Podcast, Greg and Kevin mark a significant milestone: their 300th episode. This special episode is a celebration of their remarkable journey and the immense impact the podcast has had on home building industry professionals. https://www.buildermarketingpodcast.com/episodes/300-celebrating-300-podcast-episodes-greg-bray-and-kevin-weitzel  

This week on The Home Builder Digital Marketing Podcast, Tara Whiteley of Eastwood Homes joins Greg and Kevin to discuss the necessity of prioritizing continuous learning within the home builder digital marketing field to maintain a competitive edge and ensure long-term success. https://www.buildermarketingpodcast.com/episodes/299-continuous-learning-in-builder-marketing-tara-whiteley

This week on The Home Builder Digital Marketing Podcast, Cabe Vinson of Blue Tangerine joins Greg and Kevin to discuss how home builders can optimize their online content to appear prominently in AI search results. https://www.buildermarketingpodcast.com/episodes/298-optimizing-builder-content-for-ai-search-cabe-vinson

This week on The Home Builder Digital Marketing Podcast, Debora Trimpe of Prime Performance Strategies joins Greg and Kevin to discuss how home builder sales teams can master sales strategies through professional development and effective communication.   https://www.buildermarketingpodcast.com/episodes/297-mastering-home-builder-sales-strategies-debora-trimpe

This week on The Home Builder Digital Marketing Podcast, April Griffith of GriffithX joins Greg and Kevin to discuss how home builders can move beyond basic ads and implement paid search strategies that will connect with prospective buyers and drive more qualified traffic to their websites. https://www.buildermarketingpodcast.com/episodes/296-paid-search-strategies-for-home-builders-april-griffith

This week on The Home Builder Digital Marketing Podcast, Jeremiah Gore of Crossroads Coaching joins Greg and Kevin to discuss how home builders can earn lasting trust by mastering post-sale customer communication and support. https://www.buildermarketingpodcast.com/episodes/295-mastering-the-post-sale-customer-experience-jeremiah-gore

This week on The Home Builder Digital Marketing Podcast, Ken Semler of Impresa Modular joins Greg and Kevin to discuss why consistency in digital marketing is the key to building lasting customer trust. https://www.buildermarketingpodcast.com/episodes/294-the-power-of-consistent-builder-marketing-ken-semler

This week on The Home Builder Digital Marketing Podcast, we share an exclusive presentation from the 2025 Home Builder Digital Marketing Summit with Elicia Azali of Beazer Homes. Elicia offers lessons on how Beazer Marketing aligns brand strategy with sales and marketing execution to create lasting customer impact. https://www.buildermarketingpodcast.com/episodes/293-how-brand-shapes-customer-expe...

This week on The Home Builder Digital Marketing Podcast, we share a panel presentation from the 2025 Home Builder Digital Marketing Summit. Jamie Godwin of Kolter Homes, Dusty Talbert of The Providence Group, and Chris Thornton of Ashton Woods offer insights on how today's home builders are adjusting their marketing and sales strategies to succeed in the current market. https://www.buildermarketin...

This week on The Home Builder Digital Marketing Podcast, Greyson Miller of Landmark 24 Homes joins Greg and Kevin to discuss how home builders can maximize the home builder marketing assets they have available to be more effective and efficient. https://www.buildermarketingpodcast.com/episodes/291-maximizing-home-builder-marketing-assets-greyson-miller

On this week's episode of The Home Builder Digital Marketing Podcast, Greg and Kevin review highlights from the 2025 Home Builder Digital Marketing Summit in Atlanta, Georgia. They give an overview of the speakers, roundtable discussions, and the marketing, OSC, and leadership education tracks. If you couldn't attend this year, listen to this episode to catch up on what you missed. Don't forget to...

This week on The Home Builder Digital Marketing Podcast, Hilary Gibney of Brock Built Homes joins Greg and Kevin to discuss how focusing on the home buyer journey will lead to more sales and stronger customer relationships. https://www.buildermarketingpodcast.com/episodes/289-focusing-on-the-home-buyer-experience-hilary-gibney

This week on The Home Builder Digital Marketing Podcast, Ingrid Ricks of Convertly Solutions joins Greg and Kevin to discuss how home builders can create a stellar online sales program to nurture leads, qualify home buyers, and drive growth. https://www.buildermarketingpodcast.com/episodes/288-creating-a-stellar-online-sales-program-ingrid-ricks

This week on The Home Builder Digital Marketing Podcast, Gabriela Cortesia of CastleRock Communities joins Greg and Kevin to discuss how home builder marketing can better serve sales teams and, in turn, enhance the experience for home buyers. https://www.buildermarketingpodcast.com/episodes/287-how-marketing-can-better-serve-sales-gabriela-cortesia

This week on The Home Builder Digital Marketing Podcast, Sara Williams of Aras&Co joins Greg and Kevin to discuss how home builders can find the right sales and marketing support for sustainable business growth. https://www.buildermarketingpodcast.com/episodes/286-finding-home-builder-marketing-support-sara-williams

This week on The Home Builder Digital Marketing Podcast, Monica Wheaton of ECI Solutions joins Greg and Kevin to discuss how experimenting with AI tools designed for home builders can significantly help marketers by boosting efficiency, enhancing customer experience, and providing data-driven insights. https://www.buildermarketingpodcast.com/episodes/285-experimenting-with-home-builder-ai-tools-mo...

This week on The Home Builder Digital Marketing Podcast, Kelly Primeau of CEA Marketing joins Greg and Kevin to discuss how home builders can sell more homes through marketing strategies and campaigns that make them stand out among competitors. https://www.buildermarketingpodcast.com/episodes/284-home-builder-marketing-that-stands-out-kelly-primeau

This week on The Home Builder Digital Marketing Podcast, James Matte of BuilderChat joins Greg and Kevin to discuss the advantages of using home builder digital AI-powered customer service. https://www.buildermarketingpodcast.com/episodes/283-home-builder-ai-powered-customer-service-james-matte

This week on The Home Builder Digital Marketing Podcast, Greg and Kevin discuss how elevated renderings and VT tours can help home builders enhance home buyer engagement, improve website conversions, and increase sales.   https://www.buildermarketingpodcast.com/episodes/282-elevating-home-renderings-and-vr-tours-greg-bray-and-kevin-weitzel

This week on The Home Builder Digital Marketing Podcast, Kathleen Perley of DemystifAI joins Greg and Kevin to discuss how integrating AI into home builder digital marketing is a competitive necessity. https://www.buildermarketingpodcast.com/episodes/281-integrating-ai-into-home-builder-marketing-kathleen-perley

On this bonus episode of The Home Builder Digital Marketing Podcast, Greg and Kevin give a preview of the highly anticipated 2025 Home Builder Digital Marketing Summit. This year's Summit focuses on helping sell more homes with smarter marketing and includes three dynamic tracks: Marketing, OSC Education, and Leadership. At the 2025 Home Builder Digital Marketing Summit, home builder business owne...

This week on The Home Builder Digital Marketing Podcast, Meredith Oliver of Meredith Communications joins Greg and Kevin to discuss how implementing the right AI tools in home builder digital marketing engages home buyers and drives business growth. https://www.buildermarketingpodcast.com/episodes/280-using-ai-in-home-builder-marketing-meredith-oliver