The Brands On Brands Podcast

This week we're talking about making offers to help people. This is how to build your personal brand and the making offers phase.  This is when you go from being the friend or acquaintance of the client or the person you just met to the thought leader, the person who can help them. You're transitioning your positioning.    HIGHLIGHTS: Understand the difference between offers and selling Learn abou...

This week we're talking about how to introduce your brand, your business, and yourself to other people. We are diving into the four stages of personal branding, how to go from zero to branded. This is stage number two. We're going to be focusing on that critical piece after you find your brand identity.   Whether it's in-person, online, one-on-one, and beyond, we're going to talk about that. We're...

This week we're talking about the four stages of personal branding, and today we're specifically talking about finding your identity. This will be part 1 of 4. We are diving into the stages of personal branding, how to get from zero to a hundred in four simple steps.  With each of these, we'll be talking about how you build your message, the things you say at each of these stages for in-person and...

Brian Fanzo of iSocialFanz is a social media marketing expert, keynote speaker, evangelist for technology, and podcast host who travels across the United States, urging people to get out there, embrace social media, and show the world what they have to offer. He's also the host of the FOMOFanz Podcast and co-host of the Just Try This podcast with Amy Landino. In this episode, Brian reveals what op...

Kelly Roach is a professional coach known throughout the industry as "The Business Catalyst." Previously a Fortune 500 sales expert, she helps business owners change the game in their respective fields and generate breakthroughs of over a million dollars. In addition to her coaching work, she hosts the Unstoppable Entrepreneur Show podcast where she and other marketing experts tell you how you can...

Learn how you can show up online by taking live videos and repurposing them into a million pieces of content that actually lead to real conversions. Today's guest is Molly Mahoney, also known as The Prepared Performer. Today we're talking about how to use live video in your business, and then how to take that live video content and turn it into a content marketing engine. We talk about the tools t...

XayLi Barclay is a visual content creation coach who specializes in helping entrepreneurs effectively stand out and make a genuine impact in the digital space. She's the founder of the Start, Shoot, Grow Video Academy, teaching you how to create a visually engaging online presence through video content. In this episode, XayLi discusses what it takes to make videos from start to finish. We also cha...

This week we are diving deep on how to develop a personal branding mindset. Find the motivation you need to get moving on that big dream.  HIGHLIGHTS: Find motivation to take action Learn to re-order the steps to success Embrace momentum in your business QUOTES: "There are times where action, having a push to make a decision, and moving in a direction are going to be the best course for an individ...

Today we're talking about how to build a personal brand. These are my steps straight to you. This is our ultimate guide to personal branding. That's what we're talking about today, how to start a personal brand. For me, personal branding is really all about reputation. Your reputation defines how people see you, approach you, and eventually want to do business with you. Your personal brand is how...

We're talking about podcasting trends for 2021 and how to set yourself up for a great year of podcasting. For all my podcasters out there, content creators, and anyone thinking about starting a podcast, this is the show for you. Pay attention to what's happening in the world around you.  The best way to judge a trend is to see what is happening right now in the world. That is what you can expect t...

This week we are talking about video podcasting best practices. What are the best practices for podcasters out there who are trying to start including video with their show? This is part three of our three-part series, and it is all about video podcasting best practices. We talked about the equipment you need to get set up. We talked about why you should be using video podcasting to begin with.  H...

Today, we're talking about video podcasting. This is part two of three, specifically how to actually set up video podcasting, the things you need to convert it from a podcast to an actual video podcast.  I hope with today's lesson, how to get set up, you realize how easy it can be for every podcaster to be recording their show. Not to become a YouTuber tomorrow, but at least to have the assets for...

This week we're talking about video podcasting specifically and why you should incorporate video into your podcasting strategy. We don't talk about video enough in the podcast space, so I actually have a three-part series. This is part one. Today is going to be about why we should be using video in podcasting, and why video podcasting is important. HIGHLIGHTS: Learn the "Why" behind video in podca...

Today we talk about why you should start a podcast. This whole season, I've been talking about podcasting and all the different ways to get your podcast going. Today I'm going to answer the question of why you should actually even be considering starting one if you haven't already.  For my podcaster friends, you might need this too if you're wondering why you should keep going with a podcast and i...

This week we're talking about how to get amazing podcast guests to come on your show. How do you find those great guests that are going to bring your show to the next level? Your podcast guests tell people what kind of information you're going to be talking about. They let people know what kind of network you have. The three things we're going to dive into today are how to build your Dream 100 Gue...

Today we get to dive deep again into video content for personal brands. This isn't a new topic for a lot of people, but so many are still afraid of video. So today I am joined by YouTube expert, Sean Cannell, to chat about how to overcome that fear and find success on this platform. Sean is a best-selling author of YouTube Secrets, a YouTuber, international speaker, and business coach who built a...

Today we are talking about how to write podcast show notes and how to write your podcast blog. Your podcast show notes provide the description of your episode, and that helps your listeners decide whether they should tune in or skip the episode.  Just by the notes and how you describe the show that you're recording, your listeners are making a decision if this show is for them or not, or this epis...

Today's topic is a deep dive into content creation, content marketing, and why it matters. I discuss these topics with the amazing Ann Handley.  We also get into her personal journey going from creating content for her company and other people to also creating content for her personal brand and building a community around her ideas. Ann is a Wall Street Journal bestselling author who speaks worldw...

We're talking about your podcasting equipment, especially for beginners. What are the things you need to record and to get going with your first podcast? There is a lot of content on the web, lists that already tell you what podcast equipment you can buy, what you need to buy, et cetera... However, I'm going to break down for you today what you need to start versus what you need as you grow and mo...

Today we talk with Jasmine Star, a business strategist and photographer, who helps entrepreneurs grow their social platforms and personal brands, especially on Instagram. She teaches others how to use social media to connect and engage with followers. HIGHLIGHTS: Listen to Jasmine's best tips for finding your passion Learn what to watch out for as a creative person Discover important Social Media...

This week we talk about the cover art for your podcast. We're talking about your podcast artwork, how to make it, what to think about when designing it, and all the things you need to know to make the one that is going to be best for your show.  Your podcast cover art is the first thing your potential audience will see when choosing your show. This is how they go about deciding between your show a...

We have a fast-paced interview today with none other than Owen Video from Video Marketing School. Owen provides high-level YouTube channel strategies for brands & industry thought-leaders. His techniques are proprietary, proven, and highly effective for raising brand awareness & driving online sales. Owen has a unique process for creating and scaling success on YouTube with videos that leverage th...

The secret to marketing has always been messaging and attention. This combination is how you share the truth that's inside of you, and how you get in front of all those people. This week we're talking about why you should create less and repurpose more, the secrets of content marketing. I'll be listing my top ten reasons why content marketing should include repurposing content and why it's probabl...

Today we talk about productivity for entrepreneurs and how to find more efficiency within your business. My guest today is Kate Erickson. She is the host of the podcast Ditch Busy and co-author of The Podcast Journal: Idea to Launch in 50 Days. Her goal is to help entrepreneurs ditch busy and achieve financial and lifestyle freedom. This podcast will inspire, encourage, and teach you how to start...

Today we're talking about how to format your podcast. There are a lot of questions that people ask when they're getting started. I have the top nine questions all categorized for you today and answered so that you can get moving and start building your show. These choices give your show the structure it needs to deliver a consistent experience for your audience. You have to give your show an ident...