The Brands On Brands Podcast

Ross Brand is a former radio broadcaster and a "pioneer" in the field of internet livestreaming. Klout ranked him as the number #1 livestreaming expert to follow on social media and Switcher Studio considers him an expert in live video production.  Through his business Livestream Universe, he helps other brands and entrepreneurs get their own livestreams off the ground while impressing how the med...

Discover why leading a community is so important with Dana Malstaff of Boss Mom , a 50,000+ person Facebook group. Building a community around your business is important not only for revenue but also for your entrepreneurial soul! How do you build a Facebook group that is alive and being nurtured, where the community is leading the conversation and is active in a good way? If you're building your...

Today's guest is someone I have really wanted to talk to for a while, and we're going to be talking about fandom together. His name is David Meerman Scott, and he's got a book that recently came out called Fanocracy . David is internationally acclaimed marketing and sales strategist, author, and keynote speaker. Now he's here talking about how fandoms can be built into the community, into the fabr...

Today I get to talk with Chris Krimitsos about event marketing and how to build great communities. Chris holds the Guinness World Records™ title for the largest attendance for a virtual podcasting conference in one week, and is a leading expert on podcasting and on-demand audio. His best-selling book, Start Ugly, is the go-to guide for those who are beginning their creative journey. When the exper...

Today we talk about ROI with Andrew Cordle and about how he built his personal brand, the power of perception and brand experiences, and the value of investing in yourself. Andrew is a great teacher and speaker and is an accomplished entrepreneur and investor. His company, Money Is, dedicates itself to bringing financial and investing literacy to everyone.  He invested so much into his personal br...

Today I talk with Vincent Pugliese about lifestyle freedom. Vincent has been a professional photographer for more than twenty-three years and an international award-winning sports and documentary photographer. When he's not with his family or shooting, Vincent also coaches freelancers on how to live a life of financial, time, and life freedom. He teaches those looking for time and money freedom th...

This week we're talking about your personal branding trends for 2022, the year of remote work. What should you expect in the personal branding space? What I'd like to say is we should expect more people. Let's welcome more people into this personal branding universe. I'm calling it the year of remote work.  Why is that? Given our past trajectory in the past two years, what we are seeing is more an...

Today I'm excited to welcome our guest Gloria Chou to the show. We get to talk about getting started with PR, how to reach out and get noticed, and we'll dive into personal branding as well. Gloria Chou is a US diplomat turned PR guru who helps early-stage thought leaders get recognized by earning them press placements. Her mission is to make PR more accessible so that everybody can learn how to g...

In this week's episode, I get to talk about creative independence with Jay Clouse. Jay is the creator of Freelancing School, which provides the training and community to help people make a living freelancing. With three courses, coaching, and community support, Freelancing School has the tools to help creatives thrive as business owners. He is also the founder of Unreal Collective, a community for...

Today I have a captivating discussion with Joe Sanok about a new time management philosophy. Joe just released a new book in October called "Thursday Is The New Friday", which examines a four-day workweek and its benefits. His podcast is one of the top 50 podcasts worldwide. He's been featured in Forbes, Good magazine, and Smart Passive Income podcast. Joe also hosts the Practice Of The Practice P...

Today I'm excited to talk to Lindsay Doztlaf about how to build a coaching reputation. She is the owner and founder of the Coaching Masters mastermind, the host of the podcast, Mastering Coaching, which is how I found her, and she is a coach of coaches. Lindsay is here to discuss everything from how she built her personal brand, how she thinks about getting out there, and how she found her first f...

This week, we're talking about the three mistakes to avoid when growing your podcast. I have taken a look at what the best brands in the world do when creating content, what YouTubers are doing when they are growing their shows, what Bloggers are doing when they are growing their blogs, and all content creators out there. These are lessons that they've been implementing in their businesses and in...

This week we're talking about getting your podcast discovered. I know most of us want a bigger audience. We are creating this great content and we are hoping the right people can find it. The way I see it, podcasters are artists. Unfortunately, getting discovered as a podcaster is not easy, just like musicians, artists, and actors. A lot of artists have realized that if they truly want to make it...

Today we're talking about your personal brand style guideline. Learn about the elements that go into your personal brand style guide, and how to create one. Brand guidelines are the very beginning branding elements of your business.  There are five personal branding elements that are going to go into your personal branding guidelines. We'll talk about each of them today: your logo, your typography...

This week, we're talking about keyword research for your brand if you're a consultant or a coach. How do you build your brand for your coaching business and for your consulting business? The first place that we're going to start is talking about keywords. Keywords are critical, especially for new coaches and consultants out there.  Keywords are critical for identifying your niche in the market, fo...

This week we're talking about your brand positioning statement. How do you write one for your business? Why is this important?  Your brand positioning statement is your way to tell the world what it is about you, your brand, and your business that is different. What is special about your company? The reason your customers need to know why your business is special is that they need to know how to c...

Today we're talking about how to find your podcast niche. Learn how to figure out what your podcast should be about, how to niche it down in a way that really makes your show stand out.  There are a lot of big questions out there, questions that can help you start to narrow in on what that perfect podcast topic could be for you. I have frameworks, some questions you can ask yourself to help you ge...

Today we're talking about how to make money with your podcast. Learn the top myths of podcast monetization as well as how to get started. All of this is a know-like-and-trust journey. None of this happens unless the people really know that you're there for them and that you are providing enough knowledge and support that they are benefiting from your system. HIGHLIGHTS: Learn about some myths abou...

What's up everyone, we're talking about your personal branding journey this week, going from who you were to who you want to be next.  How do we get from who we used to be to where we want to go with our personal brand? We're going to answer a few questions today. I know that when I was getting into my journey as a personal brand, figuring out how I wanted to tell my story to the world, get my nam...

Today we're talking about logo designs for personal brands. What makes a great logo design for a personal brand? It may be different for a personal brand than for a corporate brand. It may be different for any business brand that is not centered around a person. What's different is being a personal brand means that your reputation and everything about your brand identity is connected to who you ar...

This week we're talking about the brand of you. What does that mean, and how can it work to your advantage? If I had to describe to people personal branding, the brand of you, and branding yourself, what does that mean? Why is that important?  If you are replaceable, you are a commodity. The key is how do you make yourself into something that people want that is irreplaceable?  That's when this id...

This week we're talking about rebranding yourself. Where do you get started? What do you do? What are the things that are going to get you there?  For me, a rebrand doesn't just happen once. It consistently happens. I am consistently finding things that are new about myself and about how I help people that I now have to build into my brand.  HIGHLIGHTS: Be reassured that rebranding is a natural pr...

This week we're talking about what to do before you start a personal brand. There are three things that I think you can start doing today that will prepare you down the road of getting this personal brand built. Before you start to position yourself in your business, in your area of expertise, and in your industry, before you start taking that plunge, there are three things you can start doing tod...

This week we're talking about 5 templates to help you introduce yourself, both online and in person. The words you use to introduce yourself, your service, and your business to the world are important. That's what we're going to dive into.  I want to give you five templates that you can use today. Brainstorm these ahead of time and practice so that when you are on the spot, especially in person, y...

Today we're talking about how to build your brand voice and your brand image. Learn how to expand your attention to lots and lots of people.  This is the last part of the four stages of personal branding. This is how you go from zero to one hundred in terms of building your brand. I wanted to make sure you had a roadmap. You had somewhere to start from zero and knew what to do all the way through...