The Brand Podcast

Perch VP of Acquisitions Nate Jackson, Mike Wolner, Perch Category Manager and Casey Coleman, founder of Cali White join the show to discuss how Cali White grew their brand to over $1mm per month in revenue and sold their brand to Perch. Casey discuss how challenges in the business, and life events led him to making the decision to sell the brand. We discuss what Casey learned along the way and wh...

Jeff Schick, partner at Rafelson Schick and Sellerbasics.com joins us to discuss suspensions, current issues he is seeing, and steps you can take to ensure you have resources to handle the challenges of selling on Amazon.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's s...

Liat Karpel Gurwicz is head of Ecommerce Marketing at Wix. She leads growth and strategic marketing for the Wix eCommerce platform which powers more than 700,000 online stores worldwide. We discuss DTC KPIs, calculating LTV, operating across platforms and store optimization. Check out the Wix.com/ecommerce for the Wix ecommerce school and blog.  This episode is brought to you by my Amazon mar...

We discuss Prime Day and talk about deals, ads, optimizing storefront, inventory and the halo affect of driving massive volume!  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https...

Wayne Farquharson, a Sr. Advertising Manager at our agency Incrementum Digital comes on to discuss an update on Walmart ads and differences between the Walmart and Amazon platform.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Adver...

Paul Rafelson of Rafelson Schick joins me in this clubhouse conversation to discuss the ins and outs of negotiating the terms in selling your Amazon business. If you are considering selling now or in the future, this is a must listen to episode.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out h...

Isaac Smith of https://summitecommerce.co/ joins the show as we discuss knowing your numbers, book keeping and how to build a team of "A" Players! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindse...

Short episode on changes happening on detail pages - Amazon posts, storefront blocks, future of SD ads, and starting sponsored ad campaigns.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindse...

Ryan Gnesin, CEO of Elevate Brands, Lo Martin CMO of Elevate Brands join Clement Wan and I as we discuss their recent series A capital raise - how they grow Amazon native brands, and building teams and company culture.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's...

A clubhouse discussion with Thrasio on their keys to success, current multiples for exits, and should you focus on off-amazon channels. Johnathan Hefter, Casey Gauss, Chris Yates, and Clement Wan join the show.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales u...

Paul Baron joins the show as we discuss how he scaled his baby brand using a brand first approach, including building a tribe of nano and micro influencers.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E...

Izabela Hamilton, CEO of Rankbell , has a rags to riches story. Learn the mindset of a successful entrepreneur who is always dreaming bigger!  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Minds...

Our head of DSP Kate Bray and I give a masterclass on DSP. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue t...

This episode is a recording of a clubhouse conversation I had with a seller who has a vendor relationship selling over 100 million a year to Amazon. I ask him about his experience as a vendor and what are some of the benefits of challanges in navigating the relationship, and how a seller can attempt to get a vendor relationship.  This episode is brought to you by my Amazon marketing and adver...

Judson Morgan is an 8 Figure seller and the founder of Butter.la a creative agency for ecommerce. We dive into split testing, A+, storefronts, and the benefit of focusing on creative to grow an ecommerce business.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sale...

Dahlia Rizk pitched her business https://www.bucklemecoats.com/ on Shark Tank this season and got a deal! We discuss how she got on the show, the process of pitching and what has happened since she made the deal! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using...

David Scheiner joins us to discuss the importance of mindset and practical strategies for growth in all areas of your life. You can find David at https://davidscheiner.com/ , @scheinerdavid and as a coach in https://bylr.com/ This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand'...

In this episode I talk about setting goals for 2021, an article that inspired me to focus on influencer marketing https://thehustle.co/how-a-tiny-peanut-butter-company-grew-to-500k-per-month-in-sales/ and testing in DSP and breakdown down when it may be right to focus on DSP.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incre...

Michael Collins is a highly sought after direct response copywriter and has had experience working with top 100 Ecommerce brand in Shenzhen. We discuss direct response copy, branding, and how it applies to your Amazon and Ecommerce Business.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how w...

Marketplace Pulse just put out this article https://www.marketplacepulse.com/marketplaces-year-in-review-2020 which I read on the podcast. It covers a year in review of what occurred on Amazon, Walmart, Google Shopping, Etsy, Target, Wish, Ebay.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out h...

Tom Meek of Avask discusses the upcoming changes to VAT and selling on Amazon in the UK and EU. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemi...

In this podcast I join Tomer David on his youtube channel https://www.youtube.com/watch?v=GlSJ16Q9fT4 to discuss Q4 Advertising Strategies. We also discuss what the platform will look like for sellers in 2021.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales us...

In this episode I discuss strategies around Display re-marketing (retargeting), shifts in the Amazon marketplace, Q4 predictions and areas of focus for 2021.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the...

A thanksgiving message.

This is a recording of the Awesomer's podcast with Steve Simonson, where we discuss how to re-rank after going out of stock and tips on how to limit your ranking losses.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising! &nb...