The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!

We live in a complex world of chaos. The difference today is that the amount and speed of data we have access to and consume, in the form of audio, video, text, and voice, can be overwhelming. We often tend to self-sanitize by consuming stories and narratives that affirm our worldview and values. That leads to compartmentalized communication. So what can we do? We can start by listening to and und...

Ultimate Catalyst for personal transformation. Creator of the ultimate life formula. Author of 13 books and “your ultimate life“ podcast. 30-year executive experience in the energy industry. Survived a near-death experience and committed to those ending addiction to average. Coming through decades of depression, addictions, life-threatening illness and a near-death experience, Kellan has become th...

We recently watched a documentary about the Webb Space Telescope. If you are unfamiliar, the Hubble Space Telescope increased the range we could see into space versus land-based observatories. It has circled the earth at 360 miles up since 1990. The Webb Space Telescope was conceived in 1996 and launched on December 25, 2021. It orbits the sun at over 1 million miles and has a 5-layer sun shield t...

Jon is a CRM and Relationship Management entrepreneur and noted speaker about Social Media’s effects on Sales and Marketing. He has re-imagined CRM by building a Simply Smarter Social Sales and Marketing platform, his most recent venture Nimble.com . It is the first CRM that works for you by building and updating contact data for you, then works with you, everywhere you work. Ferrara is best...

The business card’s origin can be traced back to around the time of the Pilgrims and Plymouth Rock. Visiting Cards were used in the 17th century. Although they were standardized in size to fit in business card holders and Rolodexes, people have been trying to improve on them or make them stand out with odd shapes, creating a book from them, and even going 100% digital. But, just as live viru...

Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise Women Communications, a full-service marketing agency, she sees LinkedIn as a vital marketing tool for professionals at any level. Throughout her career, Deb has worked with corporations and nonprofit o...

I think I can safely say that you don’t go into business to lose money… unless you intentionally do so for a tax write-off. Yet making money is not as easy as it’s often characterized. It takes a great idea mixed with execution. It takes hard work mixed with luck. And, it takes money mixed with convincing people to give you more. A CRO is something I just made up, but it’s what I...

Perry Marshall is one of the most expensive business strategists in the world. He is endorsed in FORBES and INC Magazine. He’s guided clients like FanDuel and InfusionSoft from startup to hundreds of millions of dollars. He founded the $10 million  Evolution 2.0 Prize , with judges from Harvard, Oxford and MIT. Launched at the Royal Society in London, it’s the world’s largest science research awar...

I was excited and honored to be the keynote speaker at a national conference where the words… CRAP, SH!T, and POOP are in every presenter’s speech and are spoken openly and frequently in almost every conversation had with attendees. It was the 2023  APAWS  National Conference in Myrtle Beach South Carolina. APAWS is the  Association of Professional Animal Waste Specialists  (or maybe better...

Pam Didner is a marketing consultant, writer, speaker, podcaster, and author of 3 books: , Effective Sales Enablement , and the Modern AI Marketer .  She has given future trends, content marketing and sales enablement presentations and workshops in the US, Europe, South America and Asia. Her forte is to create successful global marketing plans that meet local marketing and sales team’s needs. She...

I have had multiple people ask me about using AI in marketing. They had this perception that I would show them how it works so they could replace my services with this Golden Ticket of marketing that has a psychological or hypnotical effect to magically convert the internet to an ATM. I would be happy to show them what it is and how it works, but I think they would be very disappointed with the re...

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow and succeed. He is an electrical engineer, media technologist, computer programmer, hardware salesman, software marketer, and business owner who works with leaders who must develop the best way to bring...

If you manage your own or other business websites, I imagine you are using Google Analytics or another data manager to explore the traffic to your website. Generally, you measure how much traffic you get, how long people stay, and which pages or posts get the most traffic. Another key indicator is where the traffic is coming from. This includes organic search (Google searches), direct (typing or c...

John Faisandier – speaker, author, trainer, counsellor, educator, entrepreneur Volunteer teaching in Tonga, Catholic priesthood, psychodrama training lay the foundation for compassionate Emotional Intelligence Expert John Faisandier. His work in a drug and alcohol treatment hospital and over 20 years as an entrepreneur and corporate trainer give him a unique perspective on managing emotions in bus...

I’m currently listening to an audiobook Marketing 5.0 by Philip Kotler . It’s part of a series that I have been following (3.0, 4.0). 5.0 explores marketing in the post-pandemic world. 4.0 was the explosion of virtual technologies caused by remote work, social distancing, and more. Kotler believes our new Digital World has evolved with traditional marketing techniques taking giant leap...

Kathleen Hessert, who was an early adopter in the sports and entertainment industries. The former broadcast journalist has spent a professional lifetime connecting dots that others don’t even see. Whether as one of the first female broadcast news anchors, and female pit reporter for ESPN, or founding a media training company for college and pro sports, she sees a need and delivers. In 2015, Kathle...

Speaking of communications, I’ve had a few Zoom meetings this week that stood out and I wanted to share. I understand that recapping Zoom meetings may not be the most exciting thing you read all week, but bear with me. There is a point I am trying to make (that I hope will pay off your time investment). I am speaking next month at the APAWS annual convention. Yes, there is an association of...

Bogdan Rosu created and taught the world’s first Personal Development through Martial Arts program for 6 years. In that time he helped hundreds of individuals unlock the power of their mindset, become more confident, and achieve more success. Today he works with high-performing entrepreneurs and helps them unlock their inner leader and live from a state of true happiness and peace which allo...

Is your marketing working for or against you? In any case, you are the judge. I recently took a college course on “The Art of Debate.” It was by A Wake Forest Professor named Dr. Jarrod Atchinson. It contains over 24 half-hour lectures and digs deep into the history, purpose, and strategy of debate. In any debate, there is an argument or topic that will have an affirmative side and an...

Austin Armstrong is a lifelong digital marketer, public speaker, host of the TikTok podcast BusinessTok, CEO of Socialty Pro, an organic SEO & Vertical Video marketing agency, and CEO of Syllaby, a brand new marketing tool that helps business owners create a social media content strategy in minutes. Austin has posted over 2500 videos on TikTok, tripling his own business’s revenue and thousands...

I grew up with wires, LOTS OF WIRES. Being a musician and an audio-video and computer geek, I still have bins filled with wires. I don’t know about you, but I still find wired connections more reliable. Wireless can be affected by distance and environmental factors. Also, wireless signals can be intercepted or hacked. Just like technology, business needs connections to work. It’s alway...

Matthew Brennan is a freelance copywriter specializing in high-quality blog and website content, as well as landing pages, sales letters, and other marketing materials. He translates complex industry concepts into a formula that resonates with your business audience. Matt has worked with small and medium-sized businesses across a variety of industries. He’s also had work published in Huffing...

I started my podcast back on November 1st, 2014. I am about to cross the 1000-episode barrier. Next year will be 10 years. Although some of those episodes are “Best Of” repeats, I have done a monocast (solo episode) and expert interviews for over 450 weeks. Over that time, the business climate and the podcast have evolved but my podcast has always had a core purpose. Meet interesting people, ask q...

Author and International Speaker, Ridgely Goldsborough, believes in solving problems and taking complex topics, and making sense out of them. He started his first business at 16 and since graduating from Law School has founded 45 companies. Ridgely is the founder of Mind Types and The Customer Conversion Formula, a cutting program to attract ideal clients using brain biology and limbic messaging....

A salesman and a marketing guy walk into a bar… This really happened. Well, the bar was at a country club. I had the pleasure of spending a Fore-Hour Nature Meeting with  Larry Long Jr 🎤  where we spent hours trying to hit a little white ball into a hole. If you’re wondering, sales beat marketing. This is not only true with that golf round, but I think it’s also part of the small to m...