Viktor Axelsen, Dr Chun Keat Yew (CK Yew)
The Average Not Average Podcast
Join two-time Olympic champion Viktor Axelsen and Dr. Chun Keat Yew, also known as CK Yew, as they share their passion for badminton through insightful discussions and honest opinions. Beyond the court, they’ll dive into the sport’s business side, media influence, family life, expert tips on improving your game, and equipment recommendations. Get ready for engaging conversations and follow along!
Author
Viktor Axelsen, Dr Chun Keat Yew (CK Yew)
Category
Podcast website
Latest episode
Jul 4, 2026
Where to listen?
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Episodes
Ep 35: Inside Viktor’s Performance Team, Nutrition, Conditioning, Longevity, Chasing Excellence 04.07.2026 1:06:56
In this episode of The Average Not Average Podcast, Viktor Axelsen and CK Yew are joined by Sean Casey - registered dietitian, physical preparation coach, proactive health specialist, and someone who has played a huge role throughout Viktor’s career over many years working together at the highest level of sport. Together, they dive into performance optimisation, recovery, nutrition, injury prevent...
Ep 34: Tanisha Crasto On Representing India At The Olympics, Moving Countries, Alopecia, Mental Challenges Of Sport 20.06.2026 1:24:24
In this episode, Tanisha Crasto shares her inspiring journey from growing up in Dubai to becoming an Olympic badminton player for India. She discusses the challenges of moving countries, the mental resilience required at the highest level, and her experiences on the road to the Paris 2024 Olympic Games. Tanisha shares her inspiring journey through challenges like alopecia, injuries and family heal...
Ep 33: The Hidden Pressure Behind Professional BWF Tournaments, Event Operations, Costs & Challenges 06.06.2026 1:06:14
In this episode of The Average Not Average Podcast, Viktor Axelsen and CK Yew sit down with Tamara Geeraerts, Tournament Director of the Yonex German Open, to explore what really goes on behind the scenes of a professional BWF World Tour tournament. From sponsorships, logistics, volunteers and broadcast production, to the pressure of the tournament week itself, Tamara shares the realities of organ...
Ep 32: Life After Retirement, CK’s Health Scare, Importance Of Recovery & Health Management 16.05.2026 43:05
In this episode of The Average Not Average Podcast, hosts CK Yew and Viktor Axelsen catch up on what they’ve been up to, including a health update from CK, and what Viktor’s life looks like after retiring from international badminton. They discuss the transition out of elite sport, the importance of recovery and health management, and future plans.**Chapter Timestamps:**00:45 Introduction 01:38 CK...
Ep 31: How Hndrd Is Challenging Big Badminton Brands, Localisation Strategies, Role Of Retailers 02.05.2026 1:29:17
In this episode of The Average Not Average Podcast, CK Yew interviews Manak Kapoor, co-founder of Hndrd, a rapidly growing badminton brand. They discuss the intricacies of building a global sports brand, challenges in distribution, the importance of retailers, localisation strategies, and the future of badminton industry dynamics. Chapter Timestamps: 00:47 Introduction to Manak Kapoor and Hndrd 02...
EXCLUSIVE: Viktor Axelsen Retirement Announcement 15.04.2026 53:52
Viktor Axelsen opens up about his journey through injuries, his decision to step away from professional badminton, and what lies ahead in the next chapter of his life. This is a heartfelt and reflective conversation between CK Yew and Viktor, where Viktor expresses deep gratitude for the journey - from the people who supported him along the way to the experiences that shaped him both on and off th...
Ep 29: How Social Media Is Changing Badminton, Importance Of Athlete Branding & BEC Media Awards 28.03.2026 1:22:12
In this episode of The Average Not Average Podcast, CK Yew, Viktor Axelsen, and guest Thomas Fuchs explore the evolving landscape of badminton media, content creation, and strategies to grow the sport's profile globally. They also share insights on balancing professionalism with authenticity, managing teams, and the importance of having a presence on social media. Chapter Timestamps: 00:36 Int...
Ep 28: 1 Year Anniversary Q&A, Importance Of Media In Sport, Life After Badminton, Equipment Advice 14.03.2026 1:06:41
In this one-year anniversary episode of The Average Not Average Podcast, hosts CK Yew and Viktor Axelsen reflect on their journey and answer listener questions. They discuss the evolution of badminton, the importance of media in promoting the sport, and their personal experiences with training and competition. The episode also touches on fun topics, including future plans and humorous anecdotes, m...
Ep 27: The Founder Of BWF’s Official Photo Agency, Importance Of Copyright, Creating Purpose & Impact In The World 28.02.2026 1:15:47
In this episode, CK Yew interviews Raphael Sachetat, the founder of Badminton Photo and Solibad, discussing his journey from a journalist to a leading figure in badminton photography. Raphael shares insights into the evolution of badminton photography, the operational dynamics of his agency, and the importance of copyright in the industry. He also highlights the impact of Solibad in providing oppo...
Ep 26 Highlight: How Viktor Axelsen Handles Pressure, Expectations & Mental Preparations As A Two-Time Olympic Champion 21.02.2026 19:33
In this featured segment from Episode 26 of the Average Not Average Podcast, guest Thinaah Muralitharan asks Viktor Axelsen some insightful questions about managing expectations and everything that goes into competing at the highest level. Viktor breaks down how he manages pressure at the Olympic Games as a two-time Olympic Champion and shares detailed insight into his “No Stones Unturned” mentali...
Ep 26: The Rise Of Thinaah Muralitharan, Personal Branding In Sport, Importance Of Family Support, Pressure & Mental Preparations 14.02.2026 1:20:33
In this episode of the Average Not Average Podcast, CK Yew and Viktor Axelsen sit down with Malaysian badminton superstar Thinaah Muralitharan. They discuss her journey to becoming a top-ranked player, the pressures of being a role model, and the importance of family support in her career. The conversation highlights the challenges and triumphs of being an elite athlete, the significance of person...
Ep 25: How To Build The UK’s Biggest Badminton Retailer, Balancing Family & Business, Unique Selling Points, Importance Of Grassroots Support 31.01.2026 1:11:36
In this episode of the Average Not Average Podcast, CK Yew and Viktor Axelsen chat with YC Lim and his son Yee Wai Lim about the evolution of YC Sports from a small badminton retailer to a major market player. They discuss balancing family dynamics in business, challenges as the official retailer of the Yonex All England, and the importance of personal connections with customers. The episode also...
Ep 24: Peter Gade On What It Takes To Be The World’s Best, Coaching Viktor Axelsen, The Growing Gap Between Asia & Europe & Avocado 17.01.2026 1:08:14
In this episode, CK Yew and Viktor Axelsen host badminton legend Peter Gade. They discuss the pressures and responsibilities of being an icon in the sport, their early experiences in Malaysia, and the transition from player to coach. The conversation delves into the mental challenges faced during competitive matches, the impact of crowd dynamics, and their ventures outside of badminton. They also...
Ep 23: CEO Of The Biggest Shuttlecock Brand, Viktor’s First Professional Contract, The Next Generation Of Shuttlecock Production, The Importance of Shuttlecock Sustainability 03.01.2026 1:08:21
In this episode, CK Yew interviews Rasmus Skousen, CEO of RSL Europe, discussing the evolution of badminton, the impact of market dynamics on shuttlecock production, and the challenges of sustainability in the industry. Rasmus shares insights on Viktor Axelsen's early career, the transition from retail to RSL, and the future of badminton equipment amidst changing consumer expectations and glob...
Ep 22: The Best Of The Average Not Average Podcast 2025 - Standout Conversations & Funniest Moments 20.12.2025 55:20
This highlights episode brings together the best moments from The Average Not Average Podcast in 2025. Each segment is taken from a different episode, capturing standout conversations, reflections, and lighter moments from throughout the year with CK Yew and Viktor Axelsen. Watch all previous episodes here: https://open.spotify.com/show/0BwlJdllHEuttY24Jbcrz8?si=d41e211446b44f9b Our 2025 Guest Lis...
Ep 21: Viktor Axelsen’s Toughest Battle – Back Injury Updates, Tournament Plans, Crossing Paths With Stephen Curry, The Rise Of Pickleball & Padel 06.12.2025 56:24
In this episode of The Average Not Average Podcast, CK Yew and Viktor Axelsen talk about Viktor’s current back injury and the difficulties he’s facing as he works through recovery. Viktor shares his thoughts on the rest of his year, and they reflect on the originally scheduled guest, Kestutis Navickas. They also chat about the growth of pickleball and padel, Viktor crossing paths with Stephen Curr...
EP20: Kestutis Navickas - Why French Badminton Is Becoming Stronger, Evolution Of Elite Badminton, Mental Toughness & Fashion In Athletes 22.11.2025 52:50
In this podcast episode, Kestutis Navickas, CK Yew and Viktor Axelsen discussed the evolution of badminton, the importance of recovery, and the intersection of fashion and sports, highlighting the need for athletes to present themselves professionally, as fashion can enhance an athlete's public image. Both Viktor and Kestutis emphasise the importance of personal growth, teamwork, and the futur...
Ep 19: Alex Lanier - Expectations Are Different As I’m Top-10 In The World, Chess, Golf and Bananas 08.11.2025 1:04:05
In this episode of the Average Not Average podcast, host CK Yew interviews professional badminton player Alex Lanier. They discuss Alex's recent holiday, his passion for golf, and his competitive spirit, especially in relation to his brother Theo. Alex shares insights into his daily routine as a professional badminton athlete, the pressures of being in the top 10 in the world, and the dynamics...
Ep 18: Viktor Axelsen - I Have No Problems With Shi Yu Qi & I Want To Win So Bad 25.10.2025 50:34
This episode 18 of the Average on Average podcast, Viktor Axelsen discusses his recent experiences at the Denmark Open and his preparations for the French Open. He reflects on the emotional challenges of returning to competitive badminton after a long hiatus, the controversies surrounding his serving techniques, especially in the match again Shi Yu Qi and the balance between his professional commi...
Ep 17: Ben Beckman - Elite Player to Online Creator to Badminton Commentator - The Love Story 11.10.2025 1:17:39
In this episode of the Average on Average podcast, CK Yew and guest Ben Beckman discuss the innovative BXL badminton tournament, exploring its unique format, the impact of timed matches on players, and the role of umpires. Ben shares his personal connections to Indonesia and his journey into commentary, highlighting the importance of fan engagement and the future of badminton with new formats and...
Ep 16 Dr David Evans - BWF World Tour Umpire - The Challenge Of Being An Umpire And The Hardest Decision I Had To Make 27.09.2025 1:01:47
In this episode of the Average Not Average Podcast, CK Yew, Viktor Axelsen, and David Evans delve into the intricacies of badminton umpiring. They discuss the dynamics between players and umpires, the challenges faced in making split-second decisions, and the potential for technology like VAR to enhance the sport. David shares insights into the rigorous journey to becoming a BWF umpire, the import...
Ep 15: Ayush Shetty - India’s BWF WorldTour Winner at ONLY 20 years old 13.09.2025 51:26
In this episode of the Average Not Average Podcast, CK Yew, Viktor Axelsen, and Ayush Shetty discuss their training routines, daily lives, and experiences in the world of badminton. They delve into the logistics of training together, the importance of consistency, and the dynamics of learning from each other. The conversation also touches on nutrition, recovery strategies, and the challenges faced...
Ep 14: The state of Malaysian Badminton & Why Badminton Media Needs To Educate Its Fans 30.08.2025 1:07:20
Ahmed Shahrazad Sani is an award-winning sports journalist from Malaysia, especially with his live coverage of the Paris 2024 Olympics. We delve into the state of badminton in Malaysia, as well as the character shown by players, media and everything in between in the world of badminton! Follow in on the conversation and follow on social media for more content. Spotify: https://open.spotify.com/sho...
Ep 13: Balancing Identity and Injury in Sports - Why Viktor Axelsen can't play the 2025 World Champs 16.08.2025 50:03
In this episode of the Average Not Average Podcast, CK Yew and Viktor Axelsen discuss Viktor's rehabilitation journey after injury, the mental challenges of managing identity while not competing, and the decision-making process regarding his participation in the upcoming 2025 BWF World Championships. They also delve into new badminton rules, the launch of Viktor's new racket line, and the...
Ep 12: Cristian Luque Manjon - Challenges of working with THE BEST badminton team on the planet and the importance of individualised training 02.08.2025 1:18:10
In this episode of the Average Not Average podcast, CK Yew and Viktor Axelsen engage in a deep conversation with Christian Luque Manjon about his journey in badminton coaching, particularly his work with the Chinese National Team and his transition to consulting. They discuss the importance of individualised training, data-driven approaches, and the challenges of managing injuries in elite sports....
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