The Art of the Brand

In this episode, we interview Torri Webster, an OG influencer who was one of the first influencers on Instagram to monetize her namesake into a thriving business empire. Whether you're an aspiring influencer, a budding entrepreneur, or a seasoned business owner, this podcast episode is an absolute essential for providing insight into navigating the world of influencers. Dive deep into the art...

Love him or hate him, Trump understands messaging and there is alot you can learn from his approach to microscripts that can help you connect and convince your target audience to buy from you. In this episode, Camille breaks down microscripts and how you can use them to keep your brand top of mind with your consumers.

In this episode, we're use Taco Bell as a Case Study to show how important Target Market personas are and how Taco Bell is nailing their marketing.

In this episode, we talk about the importance of customer experience. What better example of what NOT TO DO than airlines!

Are you the best at what you do? You probably have bad marketing.. this is your sign to invest in your own brand!

In this episode, Camille explores why she thinks the Louis Vuitton brand is on the decline.

In this podcast, Camille and Phillip reflect on the feedback received from the dyson video that went viral online. The Dyson case study has over 1 million views and counting; with many users having passionate opinions that couldn’t be ignored. Hear Camille and Phillips key takeaways from the videos. Don’t forget to leave your opinions and comments below.

Luxury brands need to stop chasing engagements.

This is the #1 to make money through digital marketing. You have to tailor your message to the medium and who you are trying to attract.

Join Camille Moore and Phillip Millar in a video about the importance of authenticity in marketing.

Branding is more than just a logo, and Dyson is the perfect case study illustrating a brand that has perfected the complete brand experience.

This is a call to the Tim Hortons marketing team to #BringBackTheRim. Join Camille Moore and Phillip Millar in a lament over the poor marketing decisions that have enraged the nation by going digital.

Today’s Marketing Yard Sale is brought to you by @budlight ⁠#budlightdylanmulvaney ⁠ In this episode, we talk about the huge Budlight marketing mistake with the Dylan Mulvaney campaign released on March 2023.

In this podcast, Camille Moore and Hannah Appel talk about the difference between working with freelancers and working with an agency for your branding and your marketing strategy and the pros and cons of both. The two also dive into viral content, how to get virality and how to not be sold a pipe dream

Undoubtedly, AI language models like Chat GPT have changed the world. Many industry experts have proclaimed the end of many marketing positions but Camille Moore and Phillip Millar have an alternative opinion thats worth tuning in for.

In this episode, we talk about Studio Lagree, an advanced pilates system and how the style of workout missed their mark by lacking a cohesive brand. This video caused quite a stir on Tiktok because of how confusing the business and brand are for the end user. Hear what Camille & Phillip have to say about Studio Lagree in this in-depth podcast on the topic of marketing, brands and boutique fitn...