The Après Business Podcast

In this episode of the Après Business Podcast, host Rebecca Babicz sits down with Josh Sprague, founder of outdoor hydration and gear brand Orange Mud, to explore how artificial intelligence is reshaping the daily operations of running a modern business. From automating complex Amazon PPC campaigns to auditing Meta and Google Ads, Josh shares his hands-on experience using AI tools like Claude, Gro...

In this episode of the Après Business Podcast, host Rebecca Babicz sits down with Josh Sprague, founder of Orange Mud, Seven Clay, and Anvil Maker, to explore how he built multiple businesses that can operate without him being stuck in the day-to-day chaos. From scaling Orange Mud into a respected endurance sports brand to implementing EOS systems, SOPs, delegation frameworks, and AI-driven operat...

In this episode of the Après Business Podcast, Rebecca Babicz sits down with Lisa from Title Nine to unpack how a mission-driven brand can build a powerful ecosystem around women in business, sports, and community. Lisa shares how Title Nine has evolved beyond a traditional retail company into a community engine—supporting women through Pitch Fest, nonprofit grants, partnerships, and hands-on ment...

In this episode of the Après Business Podcast, host Rebecca Babicz sits down with Lisa Gilliland, Manager of Community at Title Nine, to break down how Title Nine has built a mission-driven outdoor brand centered around women, community, and long-term impact. Lisa Gilliland shares how Title Nine, the women-led outdoor apparel brand founded by Missy Park, has grown into a powerful hybrid of retaile...

In this episode of the Après Business Podcast, host Rebecca Babicz sits down with Robin Vieira Brower, professional trail runner and Marketing Director at Oiselle, to discuss the unconventional path of building a dual career as both a professional athlete and a marketing leader inside the same brand. Robin shares how she approached Oiselle leadership about continuing her professional racing career...

In this episode of the Après Business Podcast , host Rebecca Babicz sits down with Robin Vieira Brower , Professional Runner and Marketing Director at Oiselle , the women-owned performance running brand, to explore how Oiselle is redefining what a modern women’s running brand looks like. Robin Vieira Brower shares how she balances competing as a professional athlete while leading marketing strateg...

In this episode of the Après Business Podcast, host Rebecca Babicz sits down with Deanne Buck, co-founder of women-led apparel brand Branwyn, to unpack what it really takes to build a sustainable, high-growth direct-to-consumer brand in the fashion industry. Topics covered in this episode: Branwyn’s seamless merino wool technology Sustainability tradeoffs in the fashion industry Direct-to-consumer...

In this episode of the Après Business Podcast , host Rebecca Babicz sits down with Deanne , CEO of women-founded performance brand BRANWYN , to explore how a women-first approach to product design, leadership, and sustainability is reshaping the performance innerwear industry. Deanne shares her unconventional path from conservation and nonprofit leadership into the role of CEO at BRANWYN Performan...

In this episode of the Après Business Podcast, host Rebecca Babicz sits down with Tara Clark, founder of women-owned ski brand TaraShakti, for part two of their conversation on building a mission-driven outdoor apparel brand and staying in it for the long haul. Tara Clark shares what it really takes to grow TaraShakti beyond the product—from funding realities and long-term vision to trust, vulnera...

In this episode of the Après Business Podcast, host Rebecca Babicz sits down with Tara Clark, founder of women-owned ski brand TaraShakti, to explore how joy, confidence, and 70s-inspired ski style reshaped her experience on the mountain. GuestTara Clark – Founder of Tara Shakti, a women-owned performance ski outerwear brand built for confidence, comfort, and connection. HostRebecca Babicz – Host...

In this lively and inspiring part two conversation,  Hoohah  founder  Anna Tedstrom  joins Becca to share how her bright, fringe-filled ski apparel line is empowering women on the mountain and shaking up an industry dominated by dull designs. Anna opens up about her creative process, her playful sticker marketing strategy, balancing business with new motherhood, and how confidence on the slopes st...

This week, Rebecca chats with Anna Tedstrom, the creative force behind Hoohah, a bold, retro-inspired ski apparel brand redefining what it means to have fun on the slopes. From sewing vintage suits in her Oakland apartment to launching a full-on brand out of her Colorado basement, Anna’s story is all about creativity, courage, and carving your own path (literally and figuratively).They discussed h...

Rebecca and Emma dig into the messy, emotional, and often overlooked side of entrepreneurship — the pre-launch hustle. Emma opens up about the year and a half she spent designing and developing Allover before launch, surviving without a paycheck, and the gut-wrenching decision to turn down a cushy tech sales job to go all in on her dream. From finding the right designer and navigating the steep le...

This week, Rebecca sits down with Emma Rosse, the unstoppable founder of Allover Apparel, the brand making overalls cool again (and not just for toddlers or farmers). From slinging canned wine to hustling in solar tech and travel startups, Emma’s done it all — and every step somehow led her to create the perfect trail-to-taproom fit. In this episode, Emma shares how she turned an idea from a rafti...

In Part 2 of this episode, Madison Hilson and Tina Thomson get candid about the realities of entrepreneurship—debunking myths, sharing the sacrifices they’ve made, and celebrating the proudest milestones of building Seniq. They discuss why flexibility is a false promise, why most founders will be broke for a while, and how leaning on family and community has been crucial to their survival. Madison...

Welcome back to the Aprés Business Podcast! In this episode, Madison Hilson and Tina Thomson share the early journey of building Seniq , the women-led outdoor brand challenging the status quo of gear design. They open up about how their experiences at Victoria’s Secret and Backcountry trained them to solve real problems for women, why balancing trend with technical function was their big market op...

We’re back with the incredibly honest and inspiring  Kelly Mazanti , founder of  Buttnski , the women-led outdoor brand that’s flipping the script on performance gear—starting from the bottom (literally). If Part 1 was all about how it started, this one is all about where it’s going. Kelly opens up about her plans to build Buttnski into a full head-to-toe lifestyle brand, what she’s learned about...

Welcome back to the Aprés Business Podcast! In Part 1 of this two-part conversation, Rebecca Babicz joins Kelly Mazanti, founder of Buttnski, a women-led outdoor apparel brand that’s all about warm butts, cold mountains, and gear that actually fits. What started as a funny family nickname and a pair of vintage fleece shorts from the 80s turned into a brand that’s rewriting what it means to dress f...

Welcome back to the Aprés Business Podcast! In part two of their conversation, Robin and the interviewer explore what it truly means to run a sustainable, values-driven business—without sacrificing quality or overworking the team. They discuss how Robin approaches difficult decisions, such as choosing between recycled materials and durability, maintaining a small yet highly effective team, and gen...

When her job at Smartwool was relocating to Denver, Robin Hall decided to do something a little wild—stay in Steamboat Springs and build a mission-driven kids’ outerwear brand from the ground up. In this episode, Robin shares the raw, behind-the-scenes story of how Town Hall Outdoor Co. was born: from a career pivot she never planned, to designing gear that actually keeps kids dry, warm, and stoke...

In this episode of The Après Business Podcast , host Becca Babicz sits down with Wylie Robinson, co-founder and former CEO of Rumpl, to explore how his outdoor blanket company is weathering major tariff shifts and rethinking its China-based supply chain. Learn how Wylie and his team are navigating sourcing challenges, global logistics, and unpredictable regulations while maintaining brand integrit...

Part 2 of our interview with Ivan Tijerina of Solomon Advertising is a tactical goldmine. We get into the nitty-gritty of how to structure affiliate programs for Amazon, TikTok Shop, and DTC sites, the importance of knowing your margins, and how to calculate commissions to stay profitable. Plus, Ivan shares how to choose the right affiliate platforms and manage expectations with leadership. This i...

In Part 1 of this deep dive with Ivan Tijerina, founder of Solomon Advertising, we unpack the essentials of affiliate marketing for e-commerce businesses. Ivan shares how he got his start in the industry, the biggest mistakes new affiliate managers make, and how to avoid fraud and low-value coupon sites. Whether you're scaling an established program or starting from scratch, this episode is packed...

In Part 2 of this conversation, Becca dives deep with Mike Hogan on the challenges and opportunities of growing a niche outdoor brand in a rapidly changing retail landscape. From experimenting with a 100% locally sourced ski to rebuilding trust with retailers after a DTC misstep, Mike shares the real (and raw) stories behind the growth of Hagan Skis. Whether you sell gear, apparel, or products onl...

What happens when a lifelong skier buys the ski brand he’s obsessed with? In this episode, Becca sits down with Mike Hogan, the CEO of Hagan Skis North America, to talk about how his love for the sport led to one of the boldest career pivots you’ll ever hear. From storing skis in his kids’ bedrooms to building partnerships with shops across the country, Mike shares the gritty, unconventional path...