The 7-Power Contractor® Radio

It's not your customer's job to understand your terminology and technology. It's your job to help them understand. Learn how to speak to them in plain English! https://7powercontractor.com/selling-quality-assurance-standards/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, c...

How can you keep yourself, your staff, and your customers safe during the Covid-19 pandemic? Start by following these guidelines! https://7powercontractor.com/new-practices-covid-19 Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contracting in...

I was working hard every day and night when I was in my family business years ago. Each day was a battle not unlike what you probably face at your own company. That's when I realized I could make my goals a reality, not just a fantasy. https://7powercontractor.com/real-goal-or-fantasy/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to se...

Great marketing needs great testimonials. How do you get great testimonials and use them in your marketing? Find out here! https://7powercontractor.com/marketing-needs-great-testimonials Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contracti...

Stop the Dispatch Scheduling Hijack and see how much less stress, how much more can be done and how you can actually be more productive. https://7powercontractor.com/dispatch-scheduling-hijack/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other co...

It's important that you keep your trucks rolling and safe. You can achieve this by assigning those responsibilities to your fleet management. https://7powercontractor.com/fleet-management-done-right Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and oth...

Family businesses can be a great thing, but they're not without challenges. An organizational chart, a master project list, and planning for the inevitable "5Ds" are the keys to success. https://7powercontractor.com/family-businesses-dont-work-%E2%80%A8and-7-power-contractor-approach-can-help%E2%80%A8/ Notice to listeners: T he information in this book, along with the forms and structures provided...

Want to achieve your goal? Start by writing it down. It will be the motivation you need to carry you through to completion. https://7powercontractor.com/goal-writing-wall/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contracting industries....

Contractors often struggle to put marketing together that communicates in an informative way and doesn't scare people. To be able to hire you, they shouldn't have to learn your trade. Stop! Provide marketing information instead. https://7powercontractor.com/information-not-scare-tactics/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to...

It's important for you, your employees, and your customers to check in on employees, but there's a difference in checking in and snooping. https://7powercontractor.com/checking-vs-snooping Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contrac...

Are the holiday bonus blues getting you down? Get started on your Company-Wide Bonus Game now and make next year's holiday bonus a Ho Ho Ho vs. a No No No! https://7powercontractor.com/holiday-bonus-blues/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical,...

Implementing a plan of action helps overcome fear of change, but one of the biggest problems getting in the way of change is procrastination. https://7powercontractor.com/owner-procrastination-implementing-problem Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, elec...

Direct mail marketing done right can be very effective for contractors but only if you respect the rules. https://7powercontractor.com/7-rules-direct-mail-done-right/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contracting industries. The h...

The idea of a 12-hour workday has been around for a while, but is it worth it? Here are 5 reasons why it's not as effective as you think. https://7powercontractor.com/12-hour-workday Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contracting i...

Selling doesn't begin when a Tech is at the customer's doorstep. It starts when your Customer Service Representative answers the phone. https://7powercontractor.com/sales-coaching-techs/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contracti...

Contracting businesses want to drive phenomenal sales. To effectively coach techs in sales you need a repeatable, documented selling-system in place first. https://7powercontractor.com/drive-phenomenal-sales-coaching/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling,...

During the busy season, it's common to pile our lunch on the dashboard and swallow our food whole without coming up for air. Make time for lunch. https://7powercontractor.com/stop-eat-lunch/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contr...

Business advice from too many different souces is rarely effective, and it's a headache trying to make all the different pieces of advice fit. https://7powercontractor.com/making-all-pieces-fit/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other c...

Have you ever picked up your company phone just to check if it was working? There's nothing scarier than a phone that's gone dead. Learn to market ahead so the phone won't go dead. https://7powercontractor.com/marketing-ahead-phone-wont-go-dead/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the...

Have you wondered whether or not radio and TV marketing still make the phone ring? Yes, they can, and I've seen my clients' business increase as a result! https://7powercontractor.com/radio-tv-marketing-phone-ring/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, ele...

Riding your white stallion sun-up to sun-down putting out fires in your contracting business? Fire prevention via operating manuals is the key to success. https://7powercontractor.com/finally-fix-things-company/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electr...

Do you have too many cooks (aka leaders) in your company? Get everyone on the same page and work more efficiently with operating manuals. https://7powercontractor.com/cooks-spoil-broth Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contracting...

It's often asked, "What if I train someone and they leave to work for the competition?" But what if you don't train them and they stay? Training is vital. https://7powercontractor.com/train-them-they-leave/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical,...

The stings on TV give contractors a bad name. Contracting companies have to overcome a bad stereotype. Operating manuals make this easy. https://7powercontractor.com/stings-fair-contractors/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contr...

Every contracting business owner wants to minimize chaos and boost sales. The question is... How? Operating manuals are the key. https://7powercontractor.com/secret-bonus-operating-manuals/ Notice to listeners: T he information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contra...