Jeff Cohn

Team Building Podcast

Business EN ↓ 344 episodes

Real estate entrepreneur, Jeff Cohn, conducts in-depth video interviews with team leaders, broker/owners and thought leaders around North America. If you're currently running a real estate team and plan to scale your business and grow your revenue, the Team Building Podcast arms you with proven systems and strategies to create your own custom blueprint for growth. With over 100,000 downloads a year, the Team Building Podcast examines how to pivot and thrive in an ever-changing real estate landscape. Jeff dives deep into creating a hybrid tech-powered office, lead generation and conversion, acc...

Author

Jeff Cohn

Category

Business

Podcast website

eliterealestatesystems.com

Latest episode

Jun 24, 2024

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Episodes

How Melissa Lombard's Team Doubled Their Sales & Crushed It Through The Pandemic 05.11.2020

Our main purpose as team leaders is providing the environment, support, systems and coaching that makes it possible for our agents to crush their own goals. When we help them achieve success, the goals of the business are also achieved. What people are craving is leadership and a plan to achieve their goals. We have to help them tap into their 'Big Why', and then lead them to make it happen. In a...

Leigh Brown On Why We Can't Be Fulfilled If We're Only Focused On Ourselves 29.10.2020

A lot of us got into real estate with the intention of making money, but once we've achieved financial abundance that stops being our chief motivator. As we begin building and scaling our own businesses, success in the industry comes down to more than just selling houses. The truth is, money will never be the thing that truly fulfills us, so what will? When we shift our 'why' from making money to...

The Key to Successful Real Estate Investing 22.10.2020

Investing is a great addition to any real estate business. It offers an incredible amount of opportunities and opens the door to building wealth. A lot of agents are hesitant to break into the space because they're just not sure how to get started. The truth is, there's no one formula to being successful in real estate investing. It all comes down to our individual goals but there are some pattern...

Diversify Your Activities and Dominate the Industry w/Lior Rozhansky 15.10.2020

There are so many ways to make money in real estate, but far too many people in this industry are playing it safe by sticking to just one avenue of business. What's stopping us from making the most of everything real estate has to offer? How can we start diversifying our activities and reap bigger rewards? In an industry with so many options, the only thing holding us back from success is ourselve...

Podcasts, Books and Events Guaranteed to Impact Your Life w/Matt Johnson 06.10.2020

What defines the most successful people in our industry is a desire to learn, seek information and attract influence into their lives. The books we read, the podcasts we listen to, the events we attend and the people we surround ourselves with make all the difference. If we want to go from average to outstanding, we have to be selective with our tools for growth. What are top producers reading and...

The Mindset Shift For Exceptional Results w/Dan Rochon 01.10.2020

Many people stay trapped throughout their lives because they don't think their goals are attainable, but that simply isn't true. We are capable of achieving anything we put our minds to. Only we can dictate if we'll reach our full potential. So to make our dreams a reality, we have to be willing to look inside ourselves through a process of personal development. What do we need to change to ensure...

Master the Art of the Marketing Presentation 24.09.2020

As team leaders, marketing presentations are something we need to use, whether for listings, buyers, investing or recruitment purposes. However, it's not enough to just passively give the presentation. Marketing presentations are tools, so we need to use them the right way. What should we be including in our presentations to make them stand out? Is there anything we shouldn't be sharing? In this e...

Diversify Your Income to Safeguard Your Financial Wellbeing w/Aaron Amuchastegui 17.09.2020

Life is filled with twists and turns, and we never really know what's around the corner. To protect ourselves against market shifts or unexpected events in the future, we have to start thinking about diversification today. It's not enough to just be a great agent anymore. We're lucky to be in an industry with many different avenues for success. What are the options available to us, and which stand...

Invest Your Way to Success by Finding Deals that Work for You w/Ryan Murdock 03.09.2020

There are many ways to make money in real estate, and if we want to take advantage of everything the industry has to offer, we can't limit ourselves to just one avenue. Adding investing to the list of services we provide does more than increase our number of revenue streams. By offering clients the opportunity to sell their homes through us and to us, we pave the way for tailor-made value. The pro...

Supercharge Your Facebook Ads for Maximum Engagement w/Scott Shapiro 27.08.2020

With over 70% of the American population using Facebook platforms every day, there's no better place for agents to connect with their market. However, if we want to maximize our results from Facebook marketing, we have to do it the right way. Given how many agents already use the platform for marketing, we need to stand out in the eyes of our ideal client. It's not enough to share content mindless...

Creating a Company Culture That People See, Feel & Believe In 21.08.2020

We hear about company culture all the time, but many of us haven't grasped what that means in the context of our teams, and why it's so important to have clearly defined organizational values. Culture plays a vital role in any successful business. The atmosphere we create impacts every part of the organization, from the people working in it, to the clients we attract and the results we see. What i...

Integrating Today's Technology Into Your Team w/Scott Sillari 13.08.2020

With so many tech terms being thrown around, a lot of team leaders are understandably confused. As real estate professionals, why do we need to know about API's, bridges and integrations? The reality is, technology will become increasingly more important in the years to come - so it's in our best interests to find ways to understand it and use it to our advantage. For businesses to make it in the...

Investing Your Way to Passive Income w/Aaron Amuchastegui 06.08.2020

If we've learned anything from the COVID-19 shutdowns across the country, it's that tomorrow's business is never guaranteed. To safeguard our success, we have to diversify our portfolios. Building ancillary businesses is a great way to put our eggs in more baskets. Through investing, we can diversify our business without adding hours of extra work to our schedules. By setting up investment compani...

Blast Your Business to New Heights by Effectively Training Your VA w/Justin Nelson 30.07.2020

Leveraging tasks to a virtual assistant is one of the most effective ways to scale our business. But if we want our VA to become a valuable resource, we can't skip the foundational training that helps them understand how our business runs. We have to ensure we're putting in the necessary time to train our VAs. Even the best assistant on the planet will struggle to deliver without clear expectation...

How to Increase Revenue by Eliminating Low Income-producing Tasks 23.07.2020

Real estate leaders will struggle to grow their teams if their schedules are overloaded with low value tasks. It makes it impossible for us to scale effectively and takes our focus away from more lucrative duties. Bigger teams do mean more management, but that doesn't necessarily mean all the management responsibility has to be on our plates. To maximize our results and our profits, we have to sto...

What It Takes to Become An Agent of the Future 16.07.2020

Real estate is always changing and evolving. To see great results both now and in the future, we need to create workflows and systems that harness effective innovation. This means embracing digital technologies that are revolutionizing the customer experience, and shifting how we list properties to appeal to an increasingly visual audience. What does the future of our industry look like and how ca...

How to Provide Top Grade Value Without Lowering Commissions 09.07.2020

As real estate team leaders, it's our duty to provide our agents with as much value as possible. Most people worry that this will become expensive. But true value doesn't have to come at a cost. There are ways to provide our agents with excellent resources and our clients with stellar service with zero overhead cost, we just need to find someone else to foot the bill. We can support our agents, wi...

Leverage Your Way to Success w/Will Penney 02.07.2020

As business owners, we have to leverage the activities that take up too much of our time. This way, we can focus on higher income-generating tasks. Leverage is a key aspect of a well-run organization. Most successful team leaders would agree that we couldn't achieve great results without the correct people in admin and support roles. With that in mind, how can we show our clients that we run the s...

Unconventional brokerages are the model of the future w/Dustin Brohm 18.06.2020

A lot of team leaders choose to stick with traditional brokerage models but it's not always the best choice for our business. Creating a non-traditional brokerage model can help us create a working environment where everybody wins. Traditional brokerages typically stop team leaders from offering certain incentives, causing top agents to look elsewhere to advance their careers. This causes a lot of...

The Power of Positivity w/Chris Craddock 11.06.2020

COVID-19 has brought unprecedented uncertainty into our world, but it doesn't have to limit our productivity. We can actively choose to stay busy during this time - all it takes is some tweaks to our mindset. A lot of agents are understandably concerned about their futures - but the onus is on us as leaders to help them move forward. How can we encourage our agents to also stay positive during the...

How to Create Effective YouTube Content w/Jackson Wilkey 04.06.2020

Facebook and Instagram are saturated with agents advertising their services - to stand out we have to take our marketing to a platform virtually untapped by our industry: YouTube. YouTube is one of the biggest search engines on the planet, which makes it a great place to gain exposure. The fantastic thing is, it's completely free. How can we create the type of YouTube videos that generate tons of...

How to Run Your Business Like a Military Platoon w/David Kurz 28.05.2020

The key to running a successful team lies in building great systems. If we want to see great results, we have to ensure we have the best systems in place. How should we be structuring our teams, and what systems do we need to have in our businesses? To ensure our operations run smoothly, it's important to set up a management chain that allows agents to get all the support they need - without overw...

How to Use Craigslist for Lead Generation w/Alberto Mejia 21.05.2020

Craigslist is often overlooked by agents as a lead generation source, but it's a great candidate for generating leads affordably. In fact, Craigslist posts often convert just as well as typical Facebook or Google Ads. In a time like this where we're looking for ways to pivot and shift our businesses, Craigslist is a worthy option to create another business stream. How can we start using Craigslist...

How to Surpass Any Obstacle and Create a Successful Future w/Rock Thomas 14.05.2020

Given our current state of uncertainty, a lot of people are beginning to feel anxious about what the future may hold. Even though we're facing challenging times, we can continue to push forward. By consciously using our time to think about success and committing to small improvements, we can overcome any obstacle life presents. Success comes from within, and if we want to move forward, we have to...

How to Use Facebook Live for Real Estate w/Scott Shapiro and Mustafa Kweku 07.05.2020

With so many people self-isolating at the moment, it's become more important than ever to offer our clients virtual ways to view homes through tools like Facebook Live. How can we bring attention to our Facebook Live videos - and will we still be offering these kinds of virtual tours once COVID-19 has come to pass? How can we create videos that resonate with our audiences and set us apart from our...

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