Talking Tech: A Sonographer's Guide to Entrepreneurship

Ever wondered how to transition your sonography expertise into a thriving ultrasound business? I'm Jennifer, and this latest podcast episode lifts the veil on the sales funnel – that elusive strategy that could make or break your entrepreneurial dreams. Learn what this strategy means, why you need it, and steps you can take to set one up in your ultrasound business. It's all about working smarter,...

Stepping out of my comfort zone felt like jumping off a cliff, heart pounding, and the unknown stretching before me—Join me, Jennifer, as I share how I built a successful advanced imaging venture from the ground up. I pull back the curtain on the raw, personal experiences that shaped my business, from the stomach-churning fears to the exhilarating moments that come with venturing into the world of...

Eighteen years ago, Jennifer's world halted at the heavy words, "You have cancer." At just 26, she faced a battle that would not only test her physical strength but also the resilience of her spirit. Today, she shares that chapter of her life with you—not to dwell on the hardships but to celebrate the journey from vulnerability to victory.  Join Jennifer on this episode as she opens up about her c...

Join Jennifer, in a compelling discussion on the role of medical directors in the ultrasound business industry. Listen in as she sheds light on whether your business model requires a medical director. She unpacks the essentials for eight main business models, from mobile ultrasound fee-for-service to independent diagnostic testing facilities (IDTFs), and provides insider tips on how to secure the...

Unlock the secrets of insurance billing with Jennifer in the latest episode, where she offers a coveted sneak peek training from inside the Ultrasound Business Academy. She's spilling the beans on everything you need to know about navigating the insurance billing side of running an ultrasound business. Prepare to be enlightened as she dissects real-world billing scenarios, explores the varied rate...

Join Jennifer as she zeroes in on offering Ultrasound Screening Services as part of your ultrasound business. The discussion explores the plethora of opportunities for sonographers to provide valuable services within the community. From understanding the nuances of insurance-covered screenings to navigating the waters of self-pay models, this episode is packed with insights on how to integrate scr...

In part 2 of Celebrating 20 Years in Business, Jennifer shares what she has experienced and learned over the last 20 years as an entrepreneur. This heart-to-heart episode is a treasure trove of wisdom, promising to guide you on how to intertwine service-first values with your innate talents to build a business that not only thrives financially but also enriches lives. Whether you're a seasoned pro...

Join Jennifer as she celebrates two decades of transforming from a healthcare professional to a thriving seven-figure entrepreneur. Listen in as she imparts the first ten of twenty invaluable insights gathered from this remarkable journey. She peels back the layers of growth and entrepreneurship, sharing her personal leap of faith into the business world and how stepping out of her comfort zone wa...

Show Notes: Join us as we sit down with the remarkable Payton Bean, who opens up about his decade-long journey in the Ultrasound Business world. Payton illuminates the highs and lows of entrepreneurship, sharing his experiences with the emotional aspects of business ownership, from the leap of faith into starting his own company to the joys of delegation and celebrating milestones. Our conversatio...

Show Notes:   🎙️ In this episode, Jennifer is diving into a topic many sonographers often ponder - the ins and outs of starting an ultrasound business specializing in just one or two modalities. Is it a viable business model? Absolutely. Let's explore. 🚀 Embarking on Solo Ventures? For those adamant about starting solo, Jennifer suggests considering partnerships with physician practices or facili...

In this episode of the Talking Tech Podcast, Jennifer breaks down a popular question - "how do I get my ultrasound business credentialed with insurance?" Listen in as she dives into: What you need to have in place to begin the credentialing process What the process itself looks like Vendors you need to work with for this process Credentialing itself can be a confusing process, and this episode is...

SHOW NOTES: Join Jennifer Lindsey, your host, in an exciting episode as she delves into the intricacies of the 3D ultrasound business model. With years of experience in the ultrasound industry, Jennifer shares valuable insights and success stories to guide aspiring entrepreneurs. Key Points: Limitless Revenue Potential: As CEOs of our own company, we have the advantage of unlocking endless revenue...

Show Notes: In this episode of the Talking Tech podcast, Jennifer Lindsey expresses her enthusiasm for returning to the podcast she loves. Feeling a sense of freshness and closure to the previous chapter, Jennifer is eager to embark on a new one. As she reflects on the significance of resolutions, she emphasizes the importance of intentional success throughout the year. Jennifer, having experience...

In this episode, we're diving into the 5 steps you'll want to take when starting your ultrasound business. 

We have SO much opportunity in the ultrasound industry to build our businesses with multiple revenue streams. In our "Business Models Series", we're breaking down the 8 main business models we have access to, and on this episode, I'm breaking down the details on what you need in place for an ultrasound facility model. 

You've been asking for help with business owner mindset, and my guest Elle and I are here to deliver! Elle Turner is a Business Mindset Mentor, and host of her own incredible podcast "Taking it Personally". She was gracious enough to join me for this episode, and we chat alllll things "business owner mindset" - you're gonna love this one. Elle talks about Building the Business Owner, and spoiler a...

Join me and my business partner and Advanced Imaging's Ultrasound Equipment division head, Beau White, as we discuss all things ultrasound systems. From what type of equipment Beau recommends, to whether or not you should purchase new or used equipment, we dive deep into the details of that first big purchase for your ultrasound business. Want to chat with Beau about your ultrasound equipment need...

Goal setting in your ultrasound business is crucial, and understanding how to do that is even more important. On this episode, we're chatting about the ONE thing that can really help get us there. We all know how to set big dream goals, but if we don't have a plan to get us there, they're going to be just that….dreams. If we take the time and understand how to break those big dreams down into smal...

Moving right along with our Business Models series, I'm excited to chat in this episode about the business model that's near and dear to my heart - Mobile Ultrasound Fee for Service. Its how we started our mobile ultrasound business and I can't wait to share the details with you.

This series is perfect for ultrasound techs looking to start their own ultrasound business as well as those who are current business owners excited for the opportunity to learn more about how they can add in services to their company to continue to diversify their income streams and increase their revenue. In this episode, we're chatting all about the mobile independent diagnostic testing facility...

Chatting with clients and techs regularly, I have been hearing these questions over and over. What does a "lunch & learn look like and what are some best practices when providing them?", "how can I get my business going during these times of restriction?", and "I'm SO nervous for the sales part of owning my own business! How can I help get over the nerves?"  Come hang out with me on this episode,...

Whether you're a DMS student, employee, or an ultrasound tech running their own business, providing exceptional service from both a patient care and professionalism standpoint is key to building long term relationships with colleagues, co-workers, and providers alike.

Each week I chat with techs across the country that have questions about starting or operating their ultrasound businesses. In this episode, I'm answering the top three questions for the week: how do I make sure to provide a turnkey service? Who pays for the radiologist or cardiologist's interpretation? What are the differences in working with physician practices versus working with Nursing Home F...

In this episode, I'm chatting about 4 initial mapping steps you need to take to craft your plans for your business. First, we'll talk about mapping out your business services and what types of physicians you'll be marketing to. Then, let's take a look at the market in your area based on these services and physicians local to you. Third, you'll figure out your startup costs so that you can budget a...

Knowing what you services you can provide and how to diversify your income in your mobile ultrasound business is key. Come hang with me as I share 9 service options you have as a mobile ultrasound provider.