Systematic Selling Podcast

Tired of getting ghosted after sending a proposal? In this live talk from the East Orlando Chamber’s Merchant Monday, Sean Lyden breaks down his four-part framework for closing more sales the systematic way. Learn how to pre-sell the budget, review scope live, create clear next steps, and use the L-A-P Method to clarify objections—all while keeping pressure low and trust high. By the end of this e...

In Episode 29 of the Systematic Selling Podcast, Sean Lyden interviews Fernando Clemente, founder of Digital Mules, a South Florida-based digital marketing agency. Learn how Fernando grew his agency from a side hustle to a multimillion-dollar business, mastering high-ticket B2B sales and fostering a transparent, people-first culture. Discover actionable strategies for building a sales team, levera...

Today, we have Shea Sen on the Systematic Selling Podcast . He is the founder and chief service officer of Silver Lining Home Services , based in Orlando, Florida. Founded in 2020, Silver Linings provides comprehensive moving, junk removal, move-out cleaning, and senior move management services, with a focus on easing real estate transitions for homeowners and seniors. Shea, a former Air Force pil...

Today’s episode is for you if you’re experiencing these problems: * New sales hires take too long to ramp up—or don’t stick around. * Your onboarding process is a mess—or nonexistent. * Your sales culture isn’t inspiring loyalty. New to Systematic Selling? * Subscribe for free to receive bite-sized, high-impact sales systems training delivered to your inbox each week. * Upgrade to Paid for the ful...

In this episode of the Systematic Selling Podcast , Sean Lyden breaks down a powerful 5-point framework for sales success that allows you to sell without being pushy or “salesy.” The framework, SERVE, helps sales professionals and business owners create alignment between a prospect’s needs and their solution, build trust, and develop long-lasting relationships that lead to sustainable growth. Whet...

Today, we have Tamara Mon Louis on the Systematic Selling Podcast . Tamara is the founder of Monivan Digital Marketing Solutions , launched in 2018. She has over two decades of digital marketing experience across several key sectors, including hospitality, travel, healthcare, and education, helping brands grow revenue online. An amazing fact: Tamara was selected from over 3000 candidates to be the...

Today's podcast episode is for you if you're experiencing these problems: * You keep losing deals on price and don't know why. * Your proposals aren't getting the conversion rate you want. * You find yourself making reactive decisions about pricing and proposals. Last year, I joined James Groves and Bill DeMent , owners of the Hole in the Wall Drywall Repair , on the Hole in the Wall Podcast. We c...

Today's podcast episode is for you if you're experiencing these problems: * You’re dealing with high sales turnover rates. * You’ve hired reps who interview well but fail to deliver results. * You don’t have a dependable process for vetting candidates thoroughly. * You’re uncertain about how to train and develop your sales team, especially those without prior sales experience. * You’re struggling...

Today, we have Scott Janney on the pod. Scott is the CEO and co-founder of Magazine Jukebox , a venture-backed startup in Norfolk, Va., that has built an online entertainment platform—think digital magazines, games, and trivia—that enhances the customer experience wherever there are waiting areas, like healthcare facilities, hair salons, and automotive service centers. Scott is a 10th-grade dropou...

Today, we have Amber Hamilton on the pod. Amber is the co-founder and CEO at RedwoodRISE Ventures , a Virginia Beach-based advisory firm that empowers start-up founders to succeed by providing mentorship, guidance, and resources to help them navigate the challenges of scaling their businesses and transitioning into operational leadership roles. She has extensive experience developing sales systems...

Join my conversation with Henry Hayes, keynote speaker, founder of Disrupt Ready, and adjunct instructor at LSU, in his second appearance on the Systematic Selling Podcast. Henry shares the latest developments in AI and its impact on sales, emphasizing the urgency of adopting disruptive technologies. Learn about AI strategies, the importance of making mistakes to stay in the game, and how to lever...

Today, Cory Carlson joins us on the Systematic Selling Podcast . Cory is an executive coach and keynote speaker.  He’s the author of two books: * Win at Home First: An Inspirational Guide to Work-Life Balance * Rise and Go: How to Get Back Up with Courage & Move Forward with Confidence . Cory is also the host of the popular “ Win at Home Podcast .” I asked Cory to join us because one of the bigges...

Today, Dan Goodman with Dan Goodman Employment Advisory joins us on the Systematic Selling Podcast . I started following Dan on LinkedIn a couple of months ago because of his compelling, heart-wrenching stories about high-performing sales reps getting let go by employers who didn’t want to pay the enormous “windfall” commissions or bonuses.  Dan helps those jilted sales reps navigate the shark-fil...

“[Rejection] affects me in the moment because I'm competitive. And I have feelings just like everybody else has feelings. But I also look at it from this perspective a lot...they're not going to remember you five seconds after you call them. So why give them five minutes?" ~ Chris Jolly Hello! I’m Sean Lyden , the host of the Systematic Selling Podcast , where we share strategies, trends, and best...

This episode is for you if you’re… * Struggling with scaling your business * Feeling overwhelmed but scared of “letting go” * Dealing with unexpected customer churn and employee turnover. Systematic Selling is a listener-supported podcast. To receive new posts and support my work, consider becoming a free or paid subscriber. Today, my long-time friends and clients, David Harper and Russ Clemmer ,...

Today, Carlos Caro joins us on the pod.  Carlos is a former executive at Credit Karma and Capital One. But in February…he launched his startup New Market Growth . It’s an agency that helps lenders and credit card issuers acquire more customers through credit marketplaces like Credit Karma, Experian, and NerdWallet. And…that’s why I invited Carlos to join us. I wanted to hear from someone in the tr...

Today, Keely Flood joins us on the pod.  Keely is a ten-year corporate sales veteran. During that time, he earned multiple President’s Club awards in the SaaS and recruiting spaces. About a year ago, he started his own company, The Honest Salesperson , which provides sales coaching services to staffing and recruiting firms. Keely opens up about his unorthodox career path—from college football coac...

Today, Dan Manning joins us on the pod.  Dan spent a career in the Air Force, where he was an A-10 fighter pilot, military diplomat, and speechwriter at the Pentagon.  But now…he's a master storyteller for his company, Build The Story .  And Dan has built a business working with founders, coaches, consultants and executives to help them tell the stories that their audiences need to hear. We all kn...

Today, I’m honored to have Robin Dreeke join us on the Systematic Selling Podcast .  Robin is a veteran Marine, former chief of the FBI Counterintelligence Behavioral Analysis Program, and bestselling author of three books, including The Code of Trust, An American Counterintelligence Expert's Five Rules to Lead and Succeed . Reading this book inspired me to reach out to Robin to come on the show....

The best time to have started thinking about AI in your sales processes was about 14 months ago when OpenAI launched its public version of ChatGPT. The next best time? Right now. Because the AI landscape is changing daily. Literally.  And the founders who lean into AI tools for sales—and not dismiss them— already have a significant competitive advantage in speed, hyper-targeted messaging, and much...

#10. The Salesman’s Prayer Listen to this scroll 3x per day for 30 days. And watch your life change forever. The 10 Scrolls from Og Mandino’s The Greatest Salesman in the World: Scroll Marked I : “Today, I begin a new life.” Scroll Marked II : “I will greet this day with love in my heart.” Scroll Marked III : “I will persist until I succeed.” Scroll Marked IV : “I am nature’s greatest miracle.” Sc...

#9. “I will act now.” Listen to this scroll 3x per day for 30 days. And watch your life change forever. The 10 Scrolls from Og Mandino’s The Greatest Salesman in the World: Scroll Marked I : “Today, I begin a new life.” Scroll Marked II : “I will greet this day with love in my heart.” Scroll Marked III : “I will persist until I succeed.” Scroll Marked IV : “I am nature’s greatest miracle.” Scroll...

#8. “I will multiply my value a hundredfold.” Listen to this scroll 3x per day for 30 days. And watch your life change forever. The 10 Scrolls from Og Mandino’s The Greatest Salesman in the World: Scroll Marked I : “Today, I begin a new life.” Scroll Marked II : “I will greet this day with love in my heart.” Scroll Marked III : “I will persist until I succeed.” Scroll Marked IV : “I am nature’s gr...

#7. “I will laugh at the world.” Listen to this scroll 3x per day for 30 days. And watch your life change forever. The 10 Scrolls from Og Mandino’s The Greatest Salesman in the World: Scroll Marked I : “Today, I begin a new life.” Scroll Marked II : “I will greet this day with love in my heart.” Scroll Marked III : “I will persist until I succeed.” Scroll Marked IV : “I am nature’s greatest miracl...

#6. Today, I will be master of my emotions.” Listen to this scroll 3x per day for 30 days. And watch your life change forever. The 10 Scrolls from Og Mandino’s The Greatest Salesman in the World: Scroll Marked I : “Today, I begin a new life.” Scroll Marked II : “I will greet this day with love in my heart.” Scroll Marked III : “I will persist until I succeed.” Scroll Marked IV : “I am nature’s gre...