Summit Host Hangout®

Trying to pick the perfect tech platform for your summit is a big source of stress and decision paralysis for hosts. Should you use Kajabi? Thrivecart? HeySummit? Something else entirely? In this episode, Sharee Collier (who's hosted summits on ALL three platforms) breaks down exactly when each platform makes sense. You'll discover the unique advantage of HeySummit that you won't find anywhere els...

Virtual summits have been getting harder to do well - so before you commit months of energy to one, let's figure out if it's the right move for you. In this episode, I'm breaking down what a summit is truly designed to do (and what it's not), the two business types that will see the most success with them, and the clear signs that you're ready - or that it might be worth waiting a little longer. F...

In this episode, Krista sits down with Janelle Hardy, a memoir writer and somatic healing practitioner, to break down how she used virtual summits in a creative, B2C niche to grow her email list and turn that growth into six-figure course sales. Janelle shares her journey from hosting her very first summit to running repeatable events that now fuel premium course launches year after year. You'll h...

If your email list is growing by a trickle despite the fact that you're consistently creating content and showing up on social media, you're not alone. In this episode, I'm breaking down why your current strategies are keeping you stuck and why one well-run summit can add more people to your list than an entire year of content creation. I'll share the simple math that shows what you're actually mi...

What if going live for just five minutes during your summit could be the thing that shifts you from "event organizer" to "obvious expert"? Video Strategist Alex Carmeli is breaking down exactly how to use live video before, during, and after your virtual summit to build trust fast and create attendees who can't wait to invest in your offers. You'll hear Alex's specific live video frameworks for su...

Do you cringe at the idea of mentioning your offer during your summit? Or have you been to a summit that felt like one giant pitch-fest and swore you'd never do that to your audience? There's a big space between those two extremes and that's exactly where the good stuff happens. In this episode, I'm walking you through how to build awareness of your offer during your summit in a way that feels nat...

Networking doesn't have to feel exhausting! In this episode, Sara Alepin, founder of District Bliss, shares how to create feel-good networking experiences in your virtual summits that build genuine community and naturally lead to higher conversion rates for your offers. You'll learn why traditional networking feels so terrible, how to reframe it, the questions that create authentic connection, and...

Have you ever wondered why some summits casually pull in six figures while others struggle to break 5-figures? After diving deep into patterns and numbers across hundreds of summits, I discovered that there are two types of businesses that are set up incredibly well for highly successful summits.  In this episode, I'm breaking down these two types of businesses so you can see exactly where you fit...

It's a gut-wrenching feeling to have hosted a summit and then spot someone else using your name, theme, or idea. Copycats are common in the summit world and most hosts don't know how to protect themselves until it's too late. In this eye-opening episode, I sat down with award-winning trademark attorney Joey Vitale, founder of Indie Law and author of Legally Legit, to break down exactly how to safe...

Ever wonder what separates a successful summit from one that flops? After analyzing dozens of summits that didn't go as planned, I found clear patterns in what makes them fail. In this episode, I'm breaking down the 4 main categories where summits go wrong: positioning, event design, speakers, and monetization. If you're planning a summit or had one that didn't perform like you hoped, this episode...

SEO isn't dead, but it is quickly evolving. And if you're hosting a virtual summit, you need to understand how AI-powered search is changing the game. This week, Maria Elena Duron breaks down why summit hosts are uniquely positioned to win with AI search, the speaker page strategy that builds your authority, and how to get found faster without sacrificing your human touch. You'll learn tactical st...

If you're exhausted from the cycle of constantly creating new courses to hit your revenue goals, this episode will give you hope. I'm breaking down why the new-course-every-quarter model is unsustainable and sharing how hosting a virtual summit can bring thousands of fresh leads to your existing offers - leading to record-breaking launches without the exhaustion. For show notes, head to https://su...

Most summit hosts worry they're not enough of an expert to host an event in their niche. But what if I told you that you could build an entire business around summits in topics where you have zero personal experience? Dr. Destini Copp is doing exactly that with Hobby Scool. She's hosting monthly summits on knitting, painting, quilting, and holiday crafts (hobbies she's never actually done) and bui...

I'm bending my own rule today and sharing summit results on the podcast. I think this angle will genuinely help so many of you who have felt held back from hosting a summit because of the size of your email list. If you've been telling yourself you need a bigger email list before hosting a summit, or if you've been doubting whether summits can work for smaller audiences, this episode will change t...

Are you stressed about summit speakers missing their presentation deadlines? After 12+ summits, I've learned that late submissions are normal, but they don't have to derail your event. In this episode, I'm sharing exactly how we went from 50% on-time submissions to nearly 100%, plus my complete playbook for handling late speakers without the drama. Plus, I'll walk you through the graceful way to r...

After months of planning and executing your virtual summit, you might be feeling a strange mix of excitement and exhaustion - or even the "post-summit blues." In this episode, I'm sharing why intentional rest after your summit isn't just nice to have, it's essential for your long-term business success. You'll learn why your brain and body need a reset after being in "go mode" for months, how takin...

The key to growing your business isn't attracting more people, but attracting the right people. And the traditional "customer avatar" exercises aren't doing the trick anymore. Paul and Melissa Pruitt, the husband-and-wife team behind multiple seven-figure businesses, are flipping the script on traditional audience building. Instead of chasing vanity metrics and celebrating every email subscriber,...

After analyzing hundreds of client summits, I had a HUGE aha moment about revenue patterns. I realized that there are two distinct business categories that crush it with summits - but they make their money in completely different ways. In this video, I'm breaking down these two categories so you can see where YOUR summit revenue is most likely to come from - whether that's your all-access pass, yo...

Being invited to speak at a virtual summit feels validating, but not all opportunities are worth your time. In this episode, I'm sharing the three-part framework I use to evaluate every summit speaking invitation that comes my way. You'll learn how to assess whether an opportunity aligns with your business goals, spot the red flags that signal you should run the other way, and develop the confiden...

I'm in the early stages of planning my next virtual summit, and in this week's video, I'm pulling back the curtain on the 5 main things I've done so far, during the very initial planning, as we move toward making this summit happen.   If you have other projects wrapping up before you can start your summit, this behind-the-scenes look will give you some great things to think about in the meantime!...

If you haven't started planning your summit yet, it's probably a mindset issue...and that's totally okay!   I'm sharing the exact moments where fear tends to sneak in (including my literal nightmare about pitching speakers!), why these feelings are completely normal, and most importantly, how to push through them.   Join the Start Your Summit That Sells Challenge to bust through these challenges i...

Think you need to be an extrovert to host a successful virtual summit? Think again! This week, I'm chatting with business strategist Tara Reid, who has hosted over 15 virtual summits while staying true to her introverted nature. Tara shares her approach to energy management when planning summits, including how she decides between live and evergreen formats based on her current energy levels. You'l...

There's something powerful about starting your year with a summit that brings in multiple 5-figures, floods your list with targeted leads, and sets you up with momentum that carries through the entire year.   In this episode, I'm sharing why hosting Sell with a Summit in February was one of the best strategic decisions I made, how it impacted everything we did afterward, and why I'm already planni...

The online space feels uncertain right now, with quieter funnels and smaller launches making many question whether B2B summits still work. And I'm excited to share that in today's episode that they absolutely do. You'll hear the key differences between what worked before and what's essential now, including why clear positioning matters more than ever, the power of human connection, and how a solid...

The online space feels uncertain right now, with quieter funnels and smaller launches making many question whether B2B summits still work. And I'm excited to share that in today's episode that they absolutely do. You'll hear the key differences between what worked before and what's essential now, including why clear positioning matters more than ever, the power of human connection, and how a solid...