Strategy Talks: Content Strategy for Small Teams

Are you ready to explore the world of LinkedIn? Interested in learning how to grow your LinkedIn network to grow your business? LinkedIn expert Sarah Clay has the answers! Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy! Each 20 minute podcasts is power-packed with ideas, stories and examples shared by my guests. They share ea...

Master storyteller Ken aka 'Spanky' Moskowitz starts off this episode with a story that will make you weep. You will learn what it takes to create an ad that converts! Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy! Each 20 minute podcasts is power-packed with ideas, stories and examples shared by my guests. They share easy-t...

So you've always wanted to write a business book, but you don't know where to start? You've come to the perfect place. Book coach Paula shares great tips on how to get started including some incredible math that will make you see the light: you CAN write that book you've always wanted to write in just four months! Strategy Talks is for those who are stuck or bored in their business and need to kic...

Are you ready for REAL conversations with REAL people about REAL topics? Sarah Santacroce minces no words as she explains what humane marketing entails on a social media platforms like LinkedIn as well as everywhere else online. Start here if you have trouble connecting with a community of like-minded individuals. Strategy Talks is for those who are stuck or bored in their business and need to kic...

Before hitting 'live' on your podcast or liveshow, before your next online training workshop or webinar, listen to this episode of Strategy Talks with Grace Duffy. She explains what goes into a Run of Show, how to create and one ad how to use to produce show after show, week after week. Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media s...

Want sell online? Dorien met up with Adam Tsang to learn more. As an entrepreneur, agency owner and content creator, Adam shares amazing tips, insights and ideas to get your products and services in front of your ideal audience. Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy! Each 20 minute podcasts is power-packed with ideas...

How often do you attend in-person or virtual events? How much money and time do you invest in those events? Now my net question might throw you off: what's the ROI of addending? If you don't have a set plan and goals, you are missing the mark, big time! Deb Eckerling shares her goal strategies with us, so that we can get the MOST out of attending events. Get ROI on time and money spent. Strategy T...

Have you found your inner nerd yet? As of 2022, August 23 is now and forever #FindYourInnerNerdDay! Strategy Talks has the exclusive interview with Beth Z who put this day on your calendars. Find out why Dorien is a nerd, and how we can all find and embrace our own nerdy selves. Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy!...

Googling yourself and your business is one way to find out how potential clients can find you online. How easy are you, or is your business found online? Today's guest is an expert in SEO and will help you understand how you can rank on page 1 of Google. Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy! Each 20 minute podcasts...

If you feel stressed, out-of-control, overwhelmed and overworked... there is a solution for that! In this episode Dorien chats with Kris Ward of 'Win the hour, win the day' about crushing your demanding schedule! Kris shares actionable tips to gain control of all the things, and still have a life. Listen now. Strategy Talks is for those who are stuck or bored in their business and need to kick-sta...

Are you ready to scale? What does it take to grow your business, your agency, or even your team? Yvonne Heimann shares her expertise in efficiency on this episode of Strategy talks! Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy! Each 20 minute podcasts is power-packed with ideas, stories and examples shared by my guests. The...

No denying that LinkedIn is an amazing place for networking and amplifying your online voice. What is the best type of content that gets you noticed, start conversations and grow your business? In this episode, I chat with Judi Fox who shares her R.O.C.K.S system with us! Don't miss it. Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media s...

Are you spinning your wheels on LinkedIn? Are you a business owner looking for leads? This is an episode not to be missed! Join Dorien and Julbert Abraham as they talk about generating leads with LinkedIn Ads! Julbert shares many insights and several excellent resources! Don't miss it! Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media st...

Are you confused by everything Meta aka Facebook these days? How to access business manager, business suite, your ad account, how to keep things secure and even how to give admins access? Amanda Robinson sheds light on everything Facebook advertising by using metaphors to explain the structure of Facebook business suite in easy to understand language! Strategy Talks is for those who are stuck or b...

Are you getting anything from managing your LinkedIn Page? Do you even have one? In this episode, Dorien discusses everything LinkedIn Page with Mieke Langenhuizen, a Dutch LinkedIn expert. Mieke shares the ONE most important reason to have a page; it should urge you into action stat! Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media str...

Knowing what your competition is up to is just smart marketing! Data is data is data but metrics need to be analysed and interpreted by a human. Listen in as Dorien interviews Adina Jipa, co-founder of Socialinsider, the intuitive dashboard for social media analytics, reporting, and competitors’ analysis for brands and agencies. Adina will help us understand what metrics to track and how to stay a...

Have you noticed changes in your Facebook Ads manager? Are your ads not performing as before? Did you hear about the iOs 14.5 update but you are not sure how that has affected your ads performance? In this episode of Strategy Talks, Dorien and Anne discuss what these changes mean for you, the business owner who wants to run ads on Facebook! Listen in and learn! Strategy Talks is for those who are...

Why do brand needs a community and what does it take to get started creating a community? An more importantly, how can someone grow a community? In this episode of Strategy Talks, Dorien talks with Paul Bradley, Head of Global Community at AgoraPulse, about the strategies needed to succeed with building an online community. Strategy Talks is for those who are stuck or bored in their business and n...

Listen in as Dorien and Rob chat about video creation and monetization, tips useful for content creators as well as small business owners! Rob is an avid YouTubers and extremely knowledgeable about anything video. He brings his best stuff to this episode of Strategy Talks! Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy! Each...

Why would you want to collaborate with someone who sells the same products or services as you do? That sounds... weird! Yet, there are great reasons to do just that! Listen in as Dorien hosts fellow Dutchie Milou Pietersz for a talk about community, collaboration and... competition! Yes, there is a strategy for that!  Strategy Talks is for those who are stuck or bored in their business and ne...

Who sets company culture and why is it important? What do leaders have to do to get everyone on the same page? How can leaders best manage remote workers? Listen in as Dorien hosts her older brother Harjan van Dam for a talk about company culture in the post-pandemic ladnscape. Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy!...

So many social media platforms, so many changes and updates! If there is one thing constant in social media is that... it is ever changing! Listen in as Dorien hosts Sara Munro for a talk about how to keep up with changes in social media and the latest trends! Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy! Each 20 minute pod...

Brands who want traction on social media are turning to influencers to help spread the word about their products and services. But how does influencer marketing really work? Is it worth the money and effort? Listen in as Dorien hosts Alexander Wallestam for a talk about influencer marketing. Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social me...

Be yourself. Stand out. Differentiate. What does your brand stand for? How can you optimize your brand for maximum exposure on social media? Listen in as Dorien hosts Sherron Washington for a talk about branding! Strategy Talks is for those who are stuck or bored in their business and need to kick-start their social media strategy! Each 20 minute podcasts is power-packed with ideas, stories and ex...

You record a video, go LIVE on Facebook or create a podcast - and then what? Your content is posted once on your socials and you 'hope' it will gain traction? Listen in as Dorien hosts Hani Mourra for a strategy talk about repurposing content! Don't you want more miles out of your content? Hani shares his strategy for working smart, not hard! Strategy Talks is for those who are stuck or bored in t...