Stories With Traction

SHOW NOTES: SERIES: This podcast episode is a part of a company culture series with Ricardo Gonzalez on the Stories With Traction Podcast. SUMMARY: In this episode, Ricardo Gonzalez and Matt Zaun talk about what company culture is and why most leaders get it wrong. RICARDO GONZALEZ BIO: Ricardo is the Founder and CEO of Bilingual America and the author of numerous books that focus on multicultural...

SHOW NOTES: SUMMARY: In this episode, Dan Koval and Matt Zaun talk about how to be intentional with your giving. DAN KOVAL BIO: Currently in his 14th year at Bentley Systems, Dan Koval oversees all global corporate giving and colleague community involvement. This includes Bentley’s massive STEM grant program, which provides funds on behalf of all full-time colleagues to designate monetary support...

SHOW NOTES: SERIES: This podcast episode is a part of a series with Author, Marcus Chan.  In these 2 episodes, we will unpack numerous concepts in his book, Six Figure Sales Secrets. SUMMARY: In this episode, Marcus Chan and Matt Zaun talk about the difference between being good at sales and crushing your sales goals. MARCUS CHAN BIO: Marcus is the founder of Venli Consulting Group and Six Figure...

SHOW NOTES: SERIES: This podcast episode is a part of a series with Author, Marcus Chan.  In the next 2 episodes, we will unpack numerous concepts in his book, Six Figure Sales Secrets. SUMMARY: In this episode, Marcus Chan and Matt Zaun talk about the difference between being good at sales and crushing your sales goals. MARCUS CHAN BIO: Marcus is the founder of Venli Consulting Group and Six Figu...

SHOW NOTES: SUMMARY: In this episode, Patrick Aylward and Matt Zaun talk about how to create a company culture that has collaborative conversations to reach the best optimal outcome. PATRICK AYLWARD BIO: Patrick is a speaker, workshop leader, and the author of The Collaborative Path. For more info, check out Patrick here: www. CollaborativePath.ca https://www.linkedin.com/in/patrick-aylward01/ htt...

SHOW NOTES: SUMMARY: In this episode, Bill Morrow and Matt Zaun unapologetically talk about Sales. BILL MORROW BIO: Bill is the Managing Partner at Empirical Consulting Solutions.  Empirical is a management consulting firm focused on helping clients overcome hurdles that prevent them from growing. They take the time to understand their client’s issues, build a plan forward and then work shoulder-t...

SHOW NOTES: SUMMARY: In this episode, Ryan Sullivan and Matt Zaun talk about how you can utilize podcasting to grow your business and/or advance your career.  They go over the work it takes to launch a podcast, how to strategically use the medium, and the importance of thoughtful guesting. RYAN SULLIVAN BIO: Ryan is the founder of Podcast Principles, where he helps people launch top 1% podcasts wi...

SHOW NOTES: SERIES: This episode is a part of a two-part series regarding LinkedIn storytelling and strategy. SUMMARY: In this episode, Rachel Simon and Matt Zaun talk about how business leaders can create a company culture of storytelling on LinkedIn. RACHEL SIMON BIO: Rachel is the Founder & CEO of Connect the Dots Digital, where she focuses on LinkedIn corporate strategy and how companies c...

SHOW NOTES: SERIES: This episode is a part of a two-part series regarding LinkedIn storytelling and strategy. SUMMARY: In this episode, Rachel Simon and Matt Zaun talk about why it’s important for business leaders to share their stories on LinkedIn. RACHEL SIMON BIO: Rachel is the Founder & CEO of Connect the Dots Digital, where she focuses on LinkedIn corporate strategy and how companies can...

SHOW NOTES: SERIES: This podcast episode is a part of a series that unpacks the WHAT, the WHY, and the HOW behind copywriting. By utilizing the concepts shared, you can radically enhance your sales, marketing, and company culture. SUMMARY: In this episode, Erin Geiger and Matt Zaun talk about how you can implement better copywriting in your day-to-day life. *Before you listen to the HOW episode, m...

SHOW NOTES: SERIES: This podcast episode is a part of a series that unpacks the WHAT, the WHY, and the HOW behind copywriting. By utilizing the concepts shared, you can radically enhance your sales, marketing, and company culture. SUMMARY: In this episode, Erin Geiger and Matt Zaun talk about WHY copywriting is so important for organizations to standout. *Before you listen to the WHY, make sure yo...

SHOW NOTES: SERIES: This podcast episode is a part of a series that unpacks the WHAT, the WHY, and the HOW behind copywriting. By utilizing the concepts shared, you can radically enhance your sales, marketing, and company culture. Enjoy these episodes! SUMMARY: In this episode, Erin Geiger and Matt Zaun talk about WHAT copywriting even is in the first place. ERIN GEIGER BIO: Erin is the founder of...

SHOW NOTES: SUMMARY: In this episode, Chris Bogue and Matt Zaun talk about the power of “Yes, and…” and how you can utilize improv comedy concepts to radically improve your sales and marketing. CHRIS BOGUE BIO: Chris has written and directed for the famous improv comedy theater, The Second City, in Chicago.  Today he is a video coach specializing in sales and sketch comedy to help people connect w...

SHOW NOTES: SERIES: This podcast episode is a part of a LinkedIn series with Dan Mott on the Stories With Traction Podcast.  In these episodes, Dan Mott and Matt Zaun will talk about the WHY, the WHAT, and the HOW regarding LinkedIn. By utilizing the concepts shared, you can radically enhance your sales and marketing. Enjoy these episodes! SUMMARY: In this episode, Dan Mott and Matt Zaun talk abou...

SHOW NOTES: SERIES: This podcast episode is a part of a LinkedIn series with Dan Mott on the Stories With Traction Podcast.  In these episodes, Dan Mott and Matt Zaun will talk about the WHY, the WHAT, and the HOW regarding LinkedIn. By utilizing the concepts shared, you can radically enhance your sales and marketing. Enjoy these episodes! SUMMARY: In this episode, Dan Mott and Matt Zaun talk abou...

SHOW NOTES: SERIES: This podcast episode is a part of the LinkedIn series with Dan Mott on the Stories With Traction Podcast.  In the next 3 episodes, Dan Mott and Matt Zaun will talk about the WHY, the WHAT, and the HOW regarding LinkedIn. By utilizing the concepts shared, you can radically enhance your sales and marketing. Enjoy these episodes! SUMMARY: In this episode, Dan Mott and Matt Zaun ta...

SHOW NOTES: SUMMARY: In this episode, Krystal Proffitt and Matt Zaun talk about the power of sharing stories on a podcast. KRYSTAL PROFFITT BIO: Krystal owns Proffitt Media, where she specializes in helping entrepreneurs start, launch, and market their content through podcasts. For more info, check out Krystal here: https://krystalproffitt.com/ https://www.youtube.com/c/KrystalProffitt MATT ZAUN B...

SHOW NOTES: SUMMARY: In this episode, Celeste Berke Knisely and Matt Zaun talk about LinkedIn (LI) strategy and how you can position your company on LI to get incredible results. CELESTE BERKE KNISELY BIO: Celeste is the VP of Sales, Training & Operations at TLR Consulting Group. She is on a mission to empower organizations to leverage their online authority to start more conversations that co...

SHOW NOTES: SUMMARY: In this episode, Josh Rudegeair and Matt Zaun talk about marketing tips, tricks, and techniques to get your company more exposure. JOSH RUDEGEAIR BIO: Josh is a marketing expert, and is the Senior Manager of Corporate Marketing at Ascension.  He successfully launched a podcast that hit #1 in the United States (all podcasts, all categories), designed multiple billboards in Time...

SHOW NOTES: SUMMARY: In this episode, Britta Blanski and Matt Zaun talk about why your employees should be sharing their stories on LinkedIn. BRITTA BLANSKI BIO: Britta is the owner of Britta June & Co., where she focuses on LinkedIn corporate strategy and how companies can utilize the platform with their employees for maximum results. For more info, check out Britta here: https://www.linkedin...

SHOW NOTES: SUMMARY: In this episode, James Witmer and Matt Zaun talk about how to create a company culture that is focused on service. JAMES WITMER BIO: James is the CEO of Witmer Public Safety Group, Inc., which is a company that provides personal protective equipment to first responders.  Their brands include: TheFireStore, OfficerStore, and TheEMSstore. For more info, check out the Witmer Publ...

SHOW NOTES: SUMMARY: In this episode, John Romanowich and Matt Zaun talk about what it truly means to take a great idea to market.  They talk about grit, and how business leaders can create a company culture that is obsessed with trust and delivering value to their customers. JOHN ROMANOWICH BIO: John is the President and CEO of SightLogix, a company that focuses on smart thermal cameras with vide...

SHOW NOTES: SUMMARY: In this episode, Dr. Tracy Stewart and Matt Zaun talk about the toll that leadership can take on someone’s mental health and what they can do to combat this challenge.  How does one go from being stressed to creating a vibrant company culture?  Find out in this episode. DR. TRACY STEWART BIO: Tracy is the founder of Constructive Wave Consulting, she’s a Vistage Chair, and she...

SHOW NOTES: SERIES: This podcast episode is a part of the Corporate Social Responsibility (CSR) series on the Stories With Traction podcast. In the series, Dan Koval and Matt Zaun will talk about the WHAT, the WHY, and the HOW regarding CSR. By utilizing the concepts shared, you can radically enhance your sales, marketing, and company culture through CSR. Enjoy these episodes! Check out the WHAT e...

SHOW NOTES: SERIES: This podcast episode is a part of the Corporate Social Responsibility (CSR) series on the Stories With Traction podcast. In the series, Dan Koval and Matt Zaun will talk about the WHAT, the WHY, and the HOW regarding CSR. By utilizing the concepts shared, you can radically enhance your sales, marketing, and company culture through CSR. Enjoy these episodes! SUMMARY: In this epi...