Stories With Traction

SHOW NOTES: SUMMARY: In this episode, Chris Wallace and Matt Zaun talk about how leaders can align the right stories with their frontline workers. CHRIS WALLACE BIO: Chris is a marketing and customer experience strategist. His expertise centers on how organizations can improve alignment between their go-to-market strategies and their frontline channels (sales, customer service, support, etc.). As...

PODCAST SUMMARY: In this episode, Mark Carpenter and Matt Zaun talk about what makes a great story, and they give actionable ideas for how leaders can better document their messages. MARK CARPENTER BIO: Mark co-authored the book Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire.” For more info, check out Mark here: Website LinkedIn MATT ZAUN BIO: Matt is...

SHOW NOTES: SUMMARY: In this episode, Andrew Serby and I talk about shipping products to customers. ANDREW SERBY BIO: Andrew Serby is the founder of EnterMarket, a full-service third-party logistics (3PL) provider supporting the broad and maturing needs of companies operating in the wholesale, retail, and e-commerce marketplaces. Andrew founded the company in 2001 with the initial goal of servicin...

SUMMARY: In this episode, Andrew Smith and Matt Zaun discuss how sharing stories through print media can help you get above the noise (of social media and email). ANDREW SMITH: Andrew is the Vice President of Sales at The Kennickell Group. For more info, check out the website and Instagram page: Kennickell Group Website Kennickell Group Instagram PODCAST EPISODE MENTIONED: Navigating the Generatio...

EPISODES MENTIONED IN INTRO: Stories of Leadership How to Get Involved in Politics How to Build a Legacy How Hobbies Make You More Creative Strategic Networking SUMMARY: In this episode, Terence Farrell and Matt Zaun discuss the importance of mentorship. TERENCE FARRELL BIO: Terence served as a Chester County Commissioner for 12 years, and before that, he was the Recorder of Deeds for 8 years.  To...

SHOW NOTES: Wanna… Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course , where you’ll learn how to set up a "Storybank" and utilize it to achieve your goals! You can find the course HERE . SUMMARY: In this episode, Dr. Katherine Jeffery and Matt Zaun...

SHOW NOTES: SUMMARY: In this episode, Carol Kavanaugh-Arrington and Matt Zaun discuss how in-person meetings spur on innovation and creativity for organizations. CAROL KAVANAUGH-ARRINGTON BIO: Carol is the Director of Group Sales for Outside DMC. She became an event producer in 1986 when she moved from Buffalo, NY (Go Bills!) to Hilton Head Island. For over 25 years, Carol owned and operated Click...

SHOW NOTES: PODCAST EPISODE SUMMARY: In this episode, Chris Grainger and Matt Zaun talk about how someone can launch and build a podcast to connect with their target audience. CHRIS GRAINGER BIO: Chris is the Founder and Podcast Host of The Lion Within Us. For more info, check out Chris here: https://thelionwithin.us/ MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers org...

SHOW NOTES: PODCAST EPISODE MENTIONED:  Getting to #1 with Josh Rudegeair PODCAST EPISODE SUMMARY: In this episode, Will Baggett and Matt Zaun talk about why some football players become elite athletes and how we can utilize this wisdom in business. WILL BAGGETT BIO: Will is the Co-founder of Monetize Your Message, where he is an international keynote speaker on leadership & soft skills. Befor...

SHOW NOTES: Wanna… Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course , where you’ll learn how to set up a "Storybank" and utilize it to achieve your goals! You can find the course HERE . PODCAST EPISODES MENTIONED: Stories on a Massive Stage Refini...

SHOW NOTES: Wanna… Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course, where you’ll learn how to set up a storybank and utilize it to achieve your goals! You can find the course HERE . EPISODE MENTIONED IN INTRO: The Importance of Learning Tours with Kirsten...

Wanna… Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course, where you’ll learn how to set up a storybank and utilize it to achieve your goals! You can find the course HERE . SHOW NOTES: SUMMARY: In this episode, Don Schmincke and Matt Zaun talk about why a lac...

EPISODES MENTIONED IN INTRO: Stories of Leadership How to Get Involved in Politics How to Build a Legacy How Hobbies Make You More Creative SHOW NOTES: SUMMARY: In this episode, Terence Farrell and Matt Zaun discuss how to have intentionality and strategy behind networking. TERENCE FARRELL BIO: Terence served as a Chester County Commissioner for 12 years, and before that, he was the Recorder of De...

Wanna… Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course , where you’ll learn how to set up a "Storybank" and utilize it to achieve your goals! You can find the course HERE . SHOW NOTES: PODCAST EPISODE SUMMARY: In this episode, Ana Quinn and Matt...

Wanna... Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course, where you’ll learn how to set up a "Storybank" and utilize it to achieve your goals! You can find the course HERE . SHOW NOTES: SUMMARY:  In this episode, Robin O’Donovan and Matt Zaun tal...

Wanna… Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course , where you’ll learn how to set up a "Storybank" and utilize it to achieve your goals! You can find the course HERE . PODCAST SHOW NOTES: SUMMARY: This is a solo episode focused on the signif...

Wanna… Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course , where you’ll learn how to set up a "Storybank" and utilize it to achieve your goals! You can find the course HERE . PODCAST SHOW NOTES: SUMMARY: In this episode, Erica Rankin and Matt Zaun...

Wanna… Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course , where you’ll learn how to set up a "Storybank" and utilize it to achieve your goals! You can find the course HERE . PODCAST SHOW NOTES: SUMMARY:  Many people have asked me over the years, “...

SUMMARY: In this episode, Terence Farrell and Matt Zaun discuss how our hobbies can make us more creative in life and business. TERENCE FARRELL BIO: Terence served as a Chester County Commissioner for 12 years, and before that, he was the Recorder of Deeds for 8 years.  Today, he is the President of For Real Solutions, a consulting firm that brings value to its clients through leveraging Terence’s...

Wanna… Boost your Sales? Enhance your Marketing? ...and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course , where you’ll learn how to set up a storybank and utilize it to achieve your goals! You can find the course HERE . SHOW NOTES: PODCAST EPISODE SUMMARY: In this episode, Rajeev Kapur and Matt Zaun t...

Wanna… Boost your Sales? Enhance your Marketing? ...and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course, where you’ll learn how to set up a storybank and utilize it to achieve your goals! You can find the course HERE . PODCAST SUMMARY: In this episode, Claire Davis and Matt Zaun talk about how they cr...

Wanna… Boost your Sales? Enhance your Marketing? ...and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course, where you’ll learn how to set up a storybank and utilize it to achieve your goals! You can find the course HERE . PODCAST SUMMARY: In this episode, Jacob Brown and Matt Zaun talk about how to turn...

Wanna… Boost your Sales? Enhance your Marketing? ...and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course, where you’ll learn how to set up a storybank and utilize it to achieve your goals! You can find the course HERE . PODCAST SUMMARY: In this episode, Lori Halverson and Matt Zaun talk about the motiv...

SHOW NOTES: PODCAST EPISODES MENTIONED: Stories of Leadership How to Get Involved in Politics SUMMARY: In this episode, Terence Farrell and Matt Zaun discuss ways leaders can get more involved in their communities and why it’s important. TERENCE FARRELL BIO: Terence served as a Chester County Commissioner for 12 years, and before that, he was the Recorder of Deeds for 8 years.  Today, he is the Pr...

Wanna… Boost your Sales? Enhance your Marketing? and create a vibrant company culture? All of that is possible through the power of Strategic Storytelling! Check out the Stories With Traction course , where you’ll learn how to set up a storybank and utilize it to achieve your goals. You can find the course HERE . SHOW NOTES: SUMMARY: In this episode, Mike Kramer and Matt Zaun talk about how busine...