Stay Paid Podcast

Over the past week we have received many new subscribers to our podcast (thank you🙌🏻 ), so the Stay Paid Pals sit down to welcome all of our new listeners. Josh and Luke discuss the can't-miss episodes to listen to if you are new here (as well as the winner of $1200 in marketing and a $100 Amazon gift card!) We want to give a HUGE thank you to everyone that has either recently subscribed, or hav...

It was only after Dustin Brohm began to think of himself as a marketer who sold homes that he became obsessed with content marketing and found success. Dustin is a top agent and copywriter who routinely appears in the top position on Google's search engine results page. He's also the host of the award-winning Massive Agent Podcast. Luke and I invited him to the show to talk about the nuances of co...

Sales really is a lot like dating—especially when it comes to building long-term relationships with your clients. You need to go out on frequent dates to get to know each other and decide if you like one another. You want to make an impact and create a positive, lasting impression, so you plan those dates to include activities and interests the other person enjoys. Eventually, you want to build tr...

This week's guest   is adamant that the things that allow anyone to meet their goals and achieve success are not a secret . . . in fact, all successful people know them, and they never change. Join Josh and me as we talk with Tim Seifert, SVP and head of annuity sales with Lincoln Financial Distributors, about sales excellence and leadership. Listen and you'll discover: - The five principles that...

You've probably heard at least some of these terms before: value proposition USP elevator speech onlyness They're all statements meant to tell someone why they should do business with you and not someone else. But here's the problem . . . How do you come us with a statement that distinguishes you from everyone else who does the same thing? And how do you state it in a way that's persuasive? This w...

Considered "America's Coach," Burt is a unique blend of experience can skills. He's a former championship basketball coach with the skill to motivate people, to help them be the best they can be, and to engineer people so that they produce at a higher level in the business world.  In this week's episode, Burt talks about the prey drive that exists in everyone. He explains to Luke and me how to act...

If you've been listening to Stay Paid for any length of time, you know that leadership is a topic I have strong feelings about. In this episode, Josh and I talk about the four pillars of leadership and tackle some of the behaviors that distinguish the so-so leaders from those who really make an impact. ~ Luke   Connect | Resources Luke's blog article: The Four Pillars of Leadership - https://bit.l...

Joey Gilkey is the CEO of Sales Driven Agency, which builds out sales operations for high-ticket B2B organizations. In his interview, he shares how playbooks, workflows, and actions make up the backbone of any sales ops model. We also talk about the need to "do, document, and delegate." You'll also hear some tips about managing and motivating your sales team. These are ideas that can help ensure y...

You can scatter your marketing across a variety of audiences and hope they'll "hit" someone who can use your services. Or you can precisely craft your message and aim it at a specific target who represents your ideal client. The former wastes a lot of time, energy, and money. The latter is more efficient. This week, Luke and I offer tips for how to find your ideal client so that you can be more ef...

In this episode, Jeff Lerner explains that he was living his best life, but he was dirt poor. By the time he was 29, he had 10 failed businesses and owed $500,000. But he refused to quit. He completely devoted himself to learning Internet marketing when it was new. He paid off his debt in 18 months. Now Jeff runs Entre Institute, which is devoted to educating people about living and thriving in a...

You and I both know there's a dark side to social media. Some people have nothing better to do than post antagonistic comments for no reason other than to get a rise out of someone. Haters, people who don't know you and who have never done business with you, hope you'll take the bait. Do you respond, or do you let them stew in their own juices? Negative reviews are a different story. They come fro...

Matt Johnson launches and produces podcasts for business coaches, consultants, and thought leaders. His job is to make sure his clients connect with the right audience, build influence, and become MicroFamous (which is also the name of his book and podcast). For Matt, marketing gold isn't found in thousands of followers on social media. Most of that attention, he says, doesn't translate into sales...

Why do we suck when it comes to keeping the promises we make to ourselves? If we broke half as many promises to our friends as we do to ourselves, we'd have no friends! Join us as Josh and I diagnose what keeps us from reaching our fullest potential and suggest the remedies that will move us forward. ~ Luke   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com...

Matt was diagnosed with brain cancer when he was 39. At the time, he had two children and his wife was pregnant with their third. His father-in-law was fighting his own cancer battle. And his grandmother had died of the disease.   And yes . . . it gets worse.   But through it all, Matt was determined to beat the disease, and his story is both heartbreaking and inspirational.   There are many lesso...

We're taking a walk down memory lane and sharing what Luke and I think are the best pieces of advice—The Golden-est Nuggets—from some of the most successful guests we've interviewed this year. IT'S THE BEST OF THE BEST ALL IN ONE EPISODE !! --Josh   Connect | Resources Top 6 Ep. 117 The 5 Things You Need to Build a Thriving Business (with Tom Ferry) Ep. 149 How Philly's #1 Real Estate Agent Sold O...

Eszylfie Taylor is the founder and president of Taylor Insurance and Financial. He's also a life and qualifying member of "Million Dollar Round Table," and a Top of the Table producer; a winner of NAIFA's Top 4 Under 40 Advisors award; and the owner and CEO of several companies in different industries—and that's only a few of his many accomplishments!   During this incredible interview, Eszylfie s...

Happy Holidays! To help you wrap up the old year and prepare for the new, Josh and I have a few recommendations for what to do in the next few weeks to get ready for coming opportunities. --Luke   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.inst...

David Meltzer, a returning guest to Stay Paid, is a boundless source of inspiration. For 20 years, he's provided free training to 20,000 people every week in his program, Road to Revenue and Happiness. In this episode, David talks about mindset, heartset, uncertainty, change, fear, values, money … and it all comes together in an inspirational vision of "living in a world where you're so faithful t...

Luke and I interviewed Dan Allison, an expert in helping businesses generate more referral activity from their existing clients. What we learned from Dan is that most clients don't know how to provide a referral. Listen to our interview as Dan explains the five characteristics of a client who can provide a truly great referral, and how you can get your very best clients to send you more of the sam...

After decades of only wanting to play soccer, Cyrus Mohseni was faced with a devastating decision: continue to play and risk never walking again or find something else to do with his life. He walked away . . . and in 3 years had worked up to $100,000,000 in volume. Much of Cyrus' success can be attributed to his insane focus. Listen and discover how his commitment to standards and habits allowed h...

It's hard to believe but this is our 200th episode, and to celebrate we're answering fans' questions. Arielle, our producer, joins Luke and me as we dig down deep to answer questions about the show, our bromance, and to offer advice to those looking for solutions to pressing problems. Along the way, we get to reminisce about the beginnings of Stay Paid and reflect on what advice we'd give to our y...

For Brendan Kane, the challenge in a world that supports 60 billion messages every day on social media is how to get people to stop in their feed. And then, once you've gotten them to stop, how do you get them to stay? Listen as Brendan shares some of the thinking and strategies that helped him get 1,000,000 social media followers in 30 days.   Connect | Resources You can get a copy of Brendan's b...

Today is Thanksgiving Day in the United States, making it the perfect time to reach out to your clients to let them know how much you appreciate them. But we really should be thanking our clients throughout the year. Every touch point is an opportunity to say thanks and to let your clients know you're here to help. This week, Luke and I share five ideas for how you can sincerely thank your clients...

John Terry went from being bullied in school to being a 5x black belt. After weeks of coming home battered and bruised, John thought his dad would talk with the principal. Instead, his dad enrolled him in karate school. Today, John helps leaders to develop and apply the same skills and character traits he developed on the way to becoming a martial arts master to their role as leaders. Listen to Jo...

This week Luke and I give you the inside scoop on the three Facebook ads you should be running all the time: - Branding ads - Lead magnet ads - Product ads We explain what each type of ad is, who they attract, and content ideas for each. And we talk a bit about engaging with comments—good and bad. Facebook ads are really a no-brainer, so listen and get some great tips to get you going.   Connect |...