Stay Paid Podcast

Kevin Ward is the master at writing sales scripts. But as great as Kevin's sales scripts are, he admits they are only a tool, and that there are good scripts and bad scripts. There are also professionals and amateurs. "Professionals," he says, "train based on their commitment to becoming the best. Amateurs train when they feel like it." To be a professional real estate agent, you need a good scrip...

COLD CALLING . . . In my experience, people either love cold calling or they hate it. There's nothing in between. But cold calling is like any other strategy—there's a process to learn and skills to develop. And Cody Askins has it down to a science. Cody shares everything you need to know to crush your cold calls, including: - His 12-call follow-up system (12 calls, people!!) - The secret of the t...

For Jared James, entrepreneurs are full-time losers . . . they get rejection after rejection. But that's okay, because it's only when you push forward, put yourself out there, and take action again and again that you learn, discover, adapt, and eventually win. (I love that!) Being rejected is just part of the job, although, obviously, it's not your goal. This week, Jared (who owns the 3rd largest...

Geofarming is a hugely powerful way to dominate the market in a specific area. Maybe more than other strategy, geofarming helps you to become the local expert. But it is a long-term game, and you need to be okay without any return for up to a year. And the successful agents are the ones who are consistent, provide value that has an impact, and follow up multiple times. - Luke   To learn how to gen...

Erin Botsford's story begins with her growing up in poverty, but she ends up with an abundance of riches not only in money, but also in generosity of heart. She talks about how to get clients as a financial advisor, but Erin also talks about the gift of generosity, how it helped her, and how she now uses it to help others. Hers is an inspiring story told with candor, and her advice is replete with...

Luke and I get into the spirit of Halloween with costumes and voices as we retell stories from fans and our staff about sales gone awry. We've also got some funny work-from-home tales too. (Spoiler alert, Zoom can be a blessing and a curse.) We have a bit of fun, but we manage to pull a lesson from most of them to share with you. Join in as we cringe, laugh, and enjoy some shenanigans.     To lear...

Every once in a while someone comes along who takes an old idea and makes it new again. That's what this week's Stay Paid guest, Grant Wise, has done with Facebook ads and video. Grant Wise is the president and co-founder of Witly, a client generation software for real estate agents. Using Facebook ads, he harnesses the power of video and dynamic remarketing to increase the number of prospects who...

This week, Josh and I talk about Jocko Willink. If you don't know Jocko, he's a retired Navy SEAL officer, podcaster, and author of a best-selling book called Extreme Ownership: How U.S. Navy SEALs Lead and Win. His ideas are so powerful that we adopted extreme ownership as one of our key values at ReminderMedia. What Jocko has to say about running a successful team could make the difference betwe...

Cody Butler has an incredible story about how a change in his mindset and what he believed propelled him from making less than $10K to making $200K in one year! Cody tells his story and shares with Luke and me what inspired him to write The 90-Day Marketing Plan, which helps small business owners position themselves for long-term success. He does it by first instilling in his clients that regardle...

We've got 5 tips that'll help you rock your rookie year, and we explain how to follow each: 1. Set up your brand 2. Build your database 3. Start prospecting for leads 4. Get professional looking marketing 5. Get a mentor Plus, we offer some free resources to put you on the right path—including some free marketing!   To learn how to generate more referrals and repeat business, visit: www.reminderme...

Jimmy Coleman is a LinkedIn genius.   His own LinkedIn profile is so good that his ideal C-level prospects contact him before he ever gets the chance to reach out first.   Jimmy founded LeadBaller, the #1 done-for-you LinkedIn lead generation service. His clients include TikTok, Northwestern Mutual, The Real Brad Lea, and other hot companies.   The approach Jimmy uses to generate leads on LinkedIn...

This week's podcast is 15 minutes of advice laid out in 5 recommendations for actions you should take every day. If you commit to them, they will make a difference in the success of your business.   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.in...

Michael Hellickson was the #1 agent in the nation before he went back to a very successful coaching career. We had such a great time speaking with Michael that since the interview, the staff keep teasing Luke and me for having a "bromance" with him. The truth is, this Michael is so good at what he does, is so generous, and is so full of practical, "how to" tips that I bet you're going to have your...

I say it all the time … know your numbers. If you don't know your numbers, if you aren't tracking your metrics, then you have no idea what is working and what isn't. You don't know if you should do more of one thing or stop doing something else. More importantly, you have no idea what actions are making you money and what actions are simply wasting your value time and resources. At best, you're ma...

Luke and I couldn't be happier to interview Andy Dane Carter for a second time. Andy is an agent who has worked for years with investment properties. And recently (after eating a big slice of humble pie) has successfully added residential sales to his repertoire. Andy is a fan of Stay Paid, and the feeling is mutual. He's living proof that investing in branding and building relationships pays off....

Did you know your emails can be blacklisted if you don't follow best practices? Did you know it's a good idea to ask people if they want to unsubscribe? Did you know that 200 words is the sweet spot for an email? There are lots of questions people have about email marketing. In this episode, Luke and I get super practical about what you should and should not do when writing an email to your audien...

I think that aside from the advice that Kevin Harrington, one of the original sharks on Shark Tank, gives about how to find a mentor, working with a mentor, and why having mentors is so great, the best part of this interview was listening to Kevin tell the stories of his own experiences with his mentors. He has so many examples of how he met someone who knew someone else, who then got him money, o...

I bet our interview with Patrick Kelly has at least one Golden Nugget for every seven minutes of listening time. We talk about how having a vision is especially important to entrepreneurs when they don't have capital, real experience, or an established brand. But we also get into taking initiative and pushing forward, how relationships can lead to all kinds of introductions, and how resourcefulnes...

If you want proof that engagement with people outside of business produces strong and profitable relationships in business, then this is your episode. Jean Fidone, VP at Anchor Capital Advisors, is deeply committed to giving back, connecting with people, and growing to genuinely know, understand, and serve her clients in ways that separate her from other financial professionals. Her approach made...

It's simple—if you want to grow your email list, then you need a lead magnet. We use a ton of lead magnets at ReminderMedia. A lead magnet is something of value that you offer to your target audience in exchange for their email address or other contact information. The best lead magnets are useful or intriguing, and you use them to build your email list. In this episode, check out the tips Luke an...

You don't hear Luke say it, but as soon as we stopped recording our interview with Ravi Abuvala he proclaimed, "That was incredible. This is one of our best five interviews." We completely agree because Ravi doesn't just spout platitudes. He gives real answers to real questions like how much should I spend on Facebook ads? Ravi was all set to go to his pick of top law schools when he decided becom...

Luke and Josh have nine (count 'em, NINE!) helpful tips in this week's Silver Dollar episode for how to generate leads on Instagram. That means not only how to get real Instagram followers, but also how to keep them and eventually turn them into clients and raving fans. The thing to know about growing a business on Instagram is that it takes time. It's a long-term game. You win by consistently pro...

When Luke and Josh talk about how to build and nurture relationships, they are, in large part, talking about how to build trust with customers. For this week's Stay Paid guest, developing trust in relationships with clients and prospects begins with clearly communicating three value propositions that all clients want from their financial advisor—indeed, from every service professional with whom th...

Trainers of sales professionals know that new salespeople have the most difficulty mastering two skills: overcoming objections and asking for the sale. In this episode of Stay Paid, Luke and Josh talk about overcoming common sales objections. Using ReminderMedia as their example, they discuss the different types of objections their sales callers are often up against. To learn how to generate more...

You've likely never heard of Tamara Johnson, but after listening to this podcast, she'll be hard to forget. Tamara is a digital marketing specialist at ReminderMedia and she's as genuine and real as it gets. And we're super excited that she agreed to be on Stay Paid because she lays it all on the line so our listeners can finally believe and trust that failure is a part of the process. AND. IT'S....