Nicole Higgins

Start Scale Succeed

Business EN ↓ 196 episodes

Want to start, scale and succeed in your product business? Buying & retail expert Nicole Higgins spent the last 18 years working for companies such as Primark, M&S, Debenhams and Asda, building strategies for blue chip businesses, and increasing bottom line sales and profit. In this weekly business podcast, Nicole is here to empower you to "start, scale and succeed" by providing you with inspiration, motivation and insight from entrepreneurs and experts to help you in the retail industry. This podcast includes tips, tactics and conversations that you can learn from and implement into your own...

Author

Nicole Higgins

Category

Business

Latest episode

Jul 17, 2025

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Episodes

Ep 120 - Growing Your Brand As A Partnership with Donna May Clitheroe and Sarah Spence of Donna May London 16.11.2023

Building a business on your own can be tiring and overwhelming, as you have to wear many hats and juggle all the tasks. Experienced Make Up Artist Donna May Clitheroe founded Donna May London in 2017, creating embroidered make up bags. Rapid growth led Donna to partner with Sarah Spence, her website and brand designer. Together they have taken the business from strength to strength, expanding thei...

Ep 119 - How Your Fitness Can Affect The Performance Of Your Business with Harvey Fairburn 09.11.2023

How can you boost your personal performance in business and life? Elevate yourself, and you will make better decisions, have more energy and more to give. Harvey Fairburn is the founder of Fairburn Fitness and a high-performance coach who specializes in helping business owners elevate their personal standards and improve their performance in their businesses.  His passion for this work stems from...

Ep 118 - Building a beauty brand with Jenni Retourné, founder of Willowberry 02.11.2023

So many women I speak to follow a varied path before they start their business. And this week's guest also had a varied career before she set up her business. Jenni Retourné is the founder of independent, natural skincare brand, Willowberry. Join us as we dive deep into Jenni's journey of starting her own beauty brand, the challenges she faced, and the incredible success she has achieved. From for...

Ep 117 - What You Need To Know Before Working With An Ad Agency 01.11.2023

When should you consider working with a digital marketing agency? How can you ensure smooth growth and maximize returns on ad spending? How do you know what agency is the right fit for you?  For this week’s episode I am joined by Anna Frapwell, the founder of Neon Digital Clicks and an industry expert with 20 years of digital marketing experience. Anna shares her invaluable insights on when to con...

Ep116 - Shauna Corr Unlocking Your Potential: How EFT Tapping Can Help Business Owners Thrive 19.10.2023

In this week’s episode we are diving into an alternative tool you can use to help you thrive in business, and manage stress.   I’m joined by Shauna Corr, an EFT (Emotional Freedom Therapy) expert. EFT is a relatively new therapy, but it is quickly gaining popularity due to its simplicity, effectiveness,  EFT combines Chinese acupuncture with modern talking therapy. Shauna helps people address thei...

Ep 115 - Slow Growth to Success with Sallie King 11.10.2023

This weeks episode I’m joined by Sallie King who started her business urbansize in 2015 leaving behind a career in law to establish her own business creating stylish furniture for small spaces.  Slowly, establishing her business through etsy, not on the high street and DTC, We are debunking the overnight success myth and focusing on real stories, real business , real life  Her innovative floating...

Ep 114 - How You Can Smash Your Q4 with Lucy Haslam 05.10.2023

Want to smash your Q4 in your product business without feeling drained come January!  Lucy Haslam is the founder of children's lifestyle brand Acorn & Pip, a bricks and mortar store & cafe established in West Yorkshire with a thriving online presence.  Established over 5 years ago with the customer, mindfulness and authenticity at its core.  In this episode, Lucy shares her Q4 retail checklist so...

Ep 113 - When You Should Rebrand Your Product Business 27.09.2023

If you have been in business a few years now then you might be thinking should I rebrand? Or perhaps you started your brand on a shoe string and it doesn't really fit anymore with where you want to take the brand and your business. This weeks podcast episode with Aiza Cheung founder of Sudio Coya we chat about rebranding and signs that Your business may need a branding overhaul. Some of the areas...

Ep 112 - From Call Center to 7 Figure Entrepreneur Rebecca McCann 20.09.2023

Todays Guest Rebecca McCann Founder of Pro blo group and sleep london, her mantra is say yes and make it happen and grabs every opportunity. Rebecca was inspired by her love of a blow-dry and a broken hair brush.  With a vision to create a product range that was luxury yet affordable, Currently, Problogroup is in its ninth year and has achieved global recognition, selling in over 850 different cou...

Ep 111 - Unleashing the Power of TikTok: Actionable Tips to Grow Your Account with The Creative Handle 23.08.2023

Eimer Kelly from The Creative Handle, a social media marketing expert, will be sharing her insights on what's working on TikTok and how to make the most of the platform   Some of the topics shared on this weeks episode are    - Importance of authenticity on TikTok - The value of behind-the-scenes content on TikTok - How TikTok's less curated platform benefits small businesses - Adding value to Tik...

Ep110 - How Pip & Henry founder secured over £400K in Grant funding for their business. 17.08.2023

Financing your dream brand can sometimes feel like a mammoth task This weeks episode of start scale succeed I chat with Jeroo Doodhmal founder of a sustainable childrenswear footwear brand on how she secured over 400k of grant funding to develop her brand Pip and Henry. Jeroo shares her insights into where to find grants and how to apply, These are some of her top tips listen to episode 110 to fin...

Ep 109 - Launching lessons with The Barbie Event Team 09.08.2023

Barbie has grossed $1billion dollars in the last 17 days   Unless you’ve been  living under a rock you’ll would’ve seen the marketing efforts from pink wrapped houses in the hollywood hills to clothing collaborations with Primark  But as a small business or a start up you won’t have the same kind of budgets to promote your brand or your launch.  But what can you do.  Today I’m joined by Steven Mof...

Ep 108 - How to Source Suppliers For Your Product Business 03.08.2023

Finding the right suppliers is key to the success of your business. In this episode I talk through where to find suppliers. What questions you need to ask and what they will need from you. Are you a small business owner looking for tips on finding the right supplier and pricing your products? Look no further! We dive deep into the world of sourcing suppliers and calculating product prices. KEY TAK...

Ep 107 - How to Sell With Ease With Fashion Brand Consultant Elizabeth Stiles 26.07.2023

Scared of selling and feel uncomfortable asking for the sale? This week Fashion brand consultant Elizabeth Stile Joins me on the podcast to chat selling with ease and without feeling salesy Elizabeth, dives deep into the world of sales and provides valuable insights on how to effortlessly promote your business and connect with customers. One of the key takeaways from this episode is the importance...

Ep106 - From Sales Plateau to Success with The Style Attic and NEon Digital Click Founders Leigh Unwin & Anna Frapwell 19.07.2023
Ep 105 - Manufacturing Your Brand in The UK With Make it British Founder Kate Hills 12.07.2023

Feel like you are banging your head against a brick wall trying to source factories to get your products manufactured? Todays Episode I chat with Kate Hills founder of Make it British whose mission is to keep British Manufacturing alive and helps connect entrepreneurs who want to make products in the uk with the factories that can produce We discuss the impact of Brexit on manufacturing, the rise...

Ep 104 - Creating a Brand That Connects With Your Customers With Founder of Peachylean, Sharon Keegan 05.07.2023

How do you create a brand that connects so deeply with your customer? In today's episode, Nicole is joined by Sharon Keegan, the founder of fitness brand Peachylean, to discuss the remarkable journey and growth of the brand. They delve into the strategies behind creating a brand that deeply connects with customers, exploring Sharon's story, Dragons Den appearance, and the success of Peachylean. KE...

Ep 103 - From Fashion to Footwear with Brand Founder Nicki Hoyne 29.06.2023

After selling her previous fashion brand, Nicki Hoyne launched her first collection of crossbody camera bags in October 2020 and she followed in 2021 with her footwear collection. Nicki has a wealth of experience in both the footwear and accessories industry, being nominated for multiple awards. That’s why she’s the perfect guest to join Nicole on this episode of Start Scale Succeed to share with...

Ep 102 - Creating a Stationery Brand with Hello Time Founder Sam Smith 21.06.2023

Nicole is joined by Sam Smith, the founder of HELLO TIME and the creator of the HELLO TIME Planner that has transformed how people organise their lives. With a keen eye for innovation and a dedication to helping individuals achieve their full potential, Sam has become a leading figure in the world of productivity and time management. She’s on Start Scale Succeed to share her story and give you adv...

Ep 101 - Getting PR For Your Gifting Products at Christmas with PR Dispatch Founder Rosie Davies 14.06.2023

If you’re an existing product business, chances are you'll make an average 50% of your yearly sales in that last quarter, with a substantial part coming in the lead-up to Christmas. How can you capitalise on that and drive more people to your site? Increase your exposure so that people buy more products? Today Nicole is joined by Rosie Davies, founder of PR Dispatch, and they are going to be talki...

Ep 100 - How Understanding Human Design Can Help You in Your Business With Charlotte Pridmore 07.06.2023

How do you actually succeed? How do we create a process in ourselves to allow us to grow and connect with our desires? Nicole is joined on this landmark 100th episode by success coach Charlotte Pridmore who helps entrepreneurial women through positive human design, the combination of human design and positive intelligence. Together they will be discussing how understanding human design can help yo...

Ep 99 - Selling a Small Business With Moira Fuller 31.05.2023

The first ever guest on Start Scale Succeed, Moira Fuller returns to episode 99 of the podcast to tell Nicole all about how she sold her subscription box business. Moira is a business coach who helps small business owners boost profitability and create breathing space through online and one-to-one coaching. Listen in to find out about the process of selling a small business, how to know when it’s...

Ep 98 - Strategies to Grow Your Email List With Vicky Shilling 24.05.2023

Today Nicole is joined by Vicky Shilling, The Wellbeing Business Mentor and author of Just Start Now, a guide to unlocking your entrepreneur mindset and growing your wellness business. We are going to be primarily chatting about using email marketing to grow your business and what strategies you can use. Listen in for tips on how to convert subscribers into paying customers, strategies for increas...

Ep 97 - Using Profit First in Your Business With Jason Withers 17.05.2023

Today Nicole is joined on Start Scale Succeed by Jason Withers, a Certified Profit First Professional Coach and the only officially recognised Profit First Guide for the UK. They dive into the topic of using the Profit First cash management system in your business to maximise profitability. Drawing from his 25+ years of commercial experience as a business coach, consultant, and CFO, Jason shares v...

Ep 96 - How Better Sleep Means Success With Sleep coach Anne Marie Boyhan 10.05.2023

Founder of the Sleep Care Company, Anne Marie Boyhan joins Nicole on this episode of Start Scale Succeed to discuss the importance of sleep and how better sleep leads to more success as an entrepreneur. Anne Marie shares her own personal story with sleep and tells you how you can improve your quality of rest to help you achieve and succeed in business.  KEY TAKEAWAYS Exposure to blue light (and wh...

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