SowGrow Marketing Council

In this episode of the SowGrow Marketing Council, experts discuss audience insights for AI-generated content, the power of nostalgia and human connection in the AI-era, pricing insights and more. Experts include April Arrglington from ARchimeral Inc., Billy Mitchell from STOUT Creative, Susan Gold from Susan Gold Coaching, and Sherry Wheat from TeleSales.  Learn more about the SowGrow Marketing Co...

In this episode, experts share tips on branding workflows, direct mail campaigns and how AI is impacting email marketing and public relations. Speakers include Kriston Sellier, CEO of id8; Stephanie Richards, founder of SowGrow PR; Yanna-Torry Aspraki, founder of Review My Emails; and Brian Jungles, owner of City Publications. Learn more about the SowGrow Marketing Council: www.sowgrowpr.com/sgmc

In this episode of the SowGrow Marketing Council, experts discuss SEO + AEO tactics that win and convert prospects, key settings in your LLM, building apps with Lovable, the future of outbound sales, and how to generate BIG IDEAS before refining them with AI. Learn more about the SGMC at www.sowgrowpr.com/sgmc LinkedIn: www.linkedin.com/company/sowgrow-public-relations/

In this episode of the SowGrow Marketing Council, experts discuss finding your best clients, branding for trade shows, video marketing for leadership, GA4 settings to track SEO and AIO performance, and how public relations influences AIO. Learn more about the SGMC at www.sowgrowpr.com/marketing-council. LinkedIn: https://www.linkedin.com/company/sowgrow-public-relations

On this episode of the SowGrow Marketing Council Podcast, council members tackle the latest shifts in marketing—from AI search visibility and changing email algorithms to perception-driven branding and legal essentials for business owners. Also, how strong SEO strategies benefit your AEO strategy, and are pay-per-click ads still effective?   Special thanks to our speakers: Richard Rimer (Offit Kur...

In this episode of the SowGrow Marketing Council experts share tips on leveraging schema data to improve AI-search results, tips to improve marketing and sales conversion rates, best ways to use AI in marketing strategy, helping clients navigate a soft-sales market, the latest in telesales, and more. Learn more about the SGMC at www.sowgrowpr.com/marketing-council . LinkedIn: / @sowgrow-public-rel...

In this episode of the SowGrow Marketing Council, experts discuss ways they are using AI to enhance content strategy, the importance of leading with a hook in content marketing, networking tips, reading recommendations and more.  Experts include Stephanie Richards , SowGrow PR; Dan Bennett , Hot Sauce Video; Jeff Haws , Hustle Double; Susan Gold , Susan Gold Coaching; and Mickey Mellen , GreenMell...

In this episode of the SowGrow Marketing Council, experts discuss the importance of flexibility in brand building, intellectual property rights, high-impact video marketing strategies, and the importance of aligning your public relations with your business and marketing plans.  Experts sharing tips include Stephanie Richards , SowGrow PR; Kriston Sellier , id8; Richard Rimer , Initiating Protectio...

In this episode of the SowGrow Marketing Council, experts discuss the marketing metrics they find the most useful for tracking and driving campaign performance and demonstrating ROI to clients or CEOs. Learn more about the SGMC at www.sowgrowpr.com/marketing-council . LinkedIn: https://www.linkedin.com/company/sowgrow-public-relations

In this episode of the SowGrow Marketing Council, experts discuss branding guidelines, how Google search changes are impacting businesses, using intellectual property for marketing, landing guest spots on podcasts and more. Experts include Stephanie Richards, SowGrow PR; Kriston Sellier, id8; Richard Rimer, Initiating Protection; Cordelia Blake, High Score Strategies; Mickey Mellen, GreenMellen an...

In this episode of the SowGrow Marketing Council, experts discuss how the federal ruling that Google has acted as a monopoly may impact SEO marketing efforts. Other topics include email marketing, awards for public relations, pitching to the media and more.  Experts include Stephanie Richards, SowGrow PR; J. Ryan Williams, websuasion; Yanna-Torry Aspraki from EmailConsul; Sarah Stewart, SowGrow PR...

In this episode of the SowGrow Marketing Council, experts share how direct marketing can differentiate your business, keyword strategies for website performance, the value of video marketing, public relations strategy and more. Experts tips from Stephanie Richards, SowGrow PR; Joel Alpert, MarketPower; Sherry Wheat, Telesales; Virginia Nava Hieger, Transformative Power; Daniel Bennett, Video For E...

In this episode of the SowGrow Marketing Council, experts discuss writing a project estimate, enhancing email deliverability, assessing media hit values, being an empathetic marketer, personal branding and more.  Experts include Stephanie Richards, SowGrow PR; Kriston Sellier, id8; Mickey Mellen, GreenMellen; and Virginia Nava Hieger, Transformative Power; Daniel Bennett, Video For Entrepreneurs;...

In this episode of the SowGrow Marketing Council, experts discuss optimizing creative ads and assets with heat mapping software to increase conversions, using email sequences to enhance marketing, personal branding, pitching similar stories to the media and more.  Experts include Stephanie Richards, SowGrow PR; Kriston Sellier, id8; Stephanie Gustafson, Digital RevGen; Virginia Nava Hieger, Transf...

In this episode of the SowGrow Marketing Council, experts discuss consistency in branding, email marketing, telemarketing, public relations, social media marketing and more.  Experts include Stephanie Richards, SowGrow PR; Kriston Sellier, id8; Sherry Wheat, TeleSales; Stephanie Gustafson, Digital RevGen; and Sarah Stewart, SowGrow PR.  Learn more about the SGMC at www.sowgrowpr.com/marketing-coun...

In this episode of the SowGrow Marketing Council, experts discuss client communication strategies, authenticity in branding, email deliverability best practices, boilerplates and more.  Experts include Stephanie Richards, SowGrow PR; Rebecca Brizi, Management Consultant and author; Yanna-Torry Aspraki, EmailConsul; Lisa McGuire, Business Growth Advisor and Joel Alpert, MarketPower.  Learn more abo...

In this episode of the SowGrow Marketing Council, experts discuss client communication strategies, content curation engines, social media trends, email marketing developments, brand identity and media relations. Experts include Stephanie Richards, SowGrow PR; Rebecca Brizi, management consultant and author; Kurt Uhlir, Ethereal Innovations; Virginia Nava Hieger, Transformative Power; Yanna-Torry A...

In this episode of the SowGrow Marketing Council, experts discuss the perils of marketing jargon, best practices for marketing analytics, packaging design tenets and media pitching. Experts include Stephanie Richards and Sarah Stewart , SowGrow PR; Megan Yee , Talkdesk; Rebecca Brizi , management consultant and author; Kristen Moody , id8; Keith Finger , Ignite Revenue; and Kurt Uhlir , eXp World...

In this August 2023 episode of the SowGrow Marketing Council Podcast, experts discuss generative AI use in marketing, the benefits of independent publishing, media kits for sales enablement, telesales for trade shows, interpreting and troubleshooting email open rates and more.  Experts include: Stephanie Richards , SowGrow PR , Anita Anderson , Write Your Life, Sherry Wheat , Telesales, Megan Yee...

In this April 2023 episode of the SowGrow Marketing Council Podcast, experts discuss managing pricing expectations with clients, growing sales leaders, publishing as a marketing tool and using featured columns to gain media coverage.  Experts include:  Stephanie Richards ,  SowGrow PR ,  Rebecca Brizi , author and consultant, Scott Siegel , Momentum CPG and Anita Anderson , Write Your Life.  Learn...

In this February 2023 episode of the SowGrow Marketing Council Podcast, experts discuss common business jargon, brand messaging, review management, successful ad design, media pitching and more. Experts include:  Stephanie Richards ,  SowGrow PR , Sarah Stewart , SowGrow PR, Rebecca Brizi , author and consultant, Dan Vasquenza , id8 and Brian Woodlief , Squareknot Marketing.   Learn more about the...

In this January 2023 episode of the SowGrow Marketing Council Podcast, experts discuss sales preparation, client strategy, social media engagement, branding and more. Experts include Scott Siegel , Momentum CPG, Sarah Stewart , SowGrow PR, Rebecca Brizi , management consultant and Joel Alpert , MarketPower. Thank you to special guest Mohua Thakurta from Aaramba video production.   Learn more about...

In this October 2022 episode of the SowGrow Marketing Council Podcast, experts discuss branding strategies, techniques to brainstorm with clients, social marketing that boosts online sales and identifying story topics editors will love.   Experts include:  Stephanie Richards ,  SowGrow PR , Sarah Stewart , SowGrow PR, Rebecca Brizi , management consultant and Virginia Nava ,  Transformative Power...

In this September 2022 episode of the SowGrow Marketing Council Podcast, experts discuss sales strategies, public relations, media relations, marketing positioning, social media marketing and more.  Experts include:  Stephanie Richards ,  SowGrow PR ,  Scott Siegel , Momentum CPG, Sarah Stewart , SowGrow PR, Rebecca Brizi , management consultant, Jeff Haws , Emplifi and Howard Flint ,  Ghost Partn...

In this August 2022 episode of the SowGrow Marketing Council Podcast, experts discuss relationship building for better sales, crisis communications tenets, ROI in email marketing, meme marketing, aligning clients' personality and marketing strategy, branding and more. Experts include: Stephanie Richards ,  SowGrow PR ,  Scott Siegel , Beacon Sales Advisors, Sarah Stewart , SowGrow PR, Yanna-Torry...