Your Soulcialmate

Soulcial Scoop by Your Soulcialmate

Business EN ↓ 100 episodes

Created to help entrepreneurial influencers successfully & sustainably run their businesses, Soulcial Scoop brings you weekly social media news and thought-provoking conversations with industry experts every Tuesday.

Be sure to visit the podcast's website and support the creator: soulcialscoop.podbean.com

Author

Your Soulcialmate

Category

Business

Podcast website

soulcialscoop.podbean.com

Latest episode

May 15, 2025

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Episodes

Managing Multiple Streams of Income with Phoebe Sherman of Girl Gang Craft 17.09.2024

To have any sense of financial security, having multiple streams of income is vital. But that’s also a lot more for you to manage. Luckily for you, I chatted with an expert in this field, Phoebe Sherman. She’s the founder of Girl Gang Craft and has navigated the tumultuous world of entrepreneurship as she used social media to grow and scale her business. Learn more about this episode's news ↓ Epis...

Why Your Reels Aren’t Converting to Followers 10.09.2024

So many creators are just throwing up content and hoping something sticks and results in higher engagement and more followers. This leads to frustration and burnout. Today, we’re diving into everything from the Reels algorithm to analyzing the performance of past content so you can create more intentionally. Learn more about this episode's news ↓ Episode 146 Shownotes Download the FREE Anti-Pitch...

How to Combat Burnout: A Content Creator Fireside Chat 03.09.2024

As a creator, we all dread burnout. You feel completely stuck creatively and have no motivation to keep posting. Don’t worry though, this happens to everyone who is consistently cranking out content, day after day. On today’s episode, I’m joined by a group of creators as we chat about what burnout means and how to manage it when creating content is your full-time job. Learn more about this episode...

How Creators Can Be More Open to Change and Pivoting 27.08.2024

When your job is dependent on something as unpredictable as the internet, you have to be comfortable with changing and evolving. It’s scary to embrace change when what you’re doing seems to be working okay, but if you don’t grow and evolve, you’ll be left behind. Today I’m sharing why change is necessary to create a long, sustainable career and for you to navigate these times of transition success...

Why Do You Need a Personal Brand as a Content Creator (And How to Get One?) 20.08.2024

This one thing has made all the difference in my business as a content creator: building and maintaining a strong personal brand. In today’s episode of Soulcial Scoop, I’m diving into why I believe you should work on building your own personal brand to become successful in this career long-term. Learn more about this episode's news ↓ Episode 143 Shownotes Download the FREE Anti-Pitch Method Guide...

How (and Why!) to Start a Podcast as a Creator 13.08.2024

If you think the podcast market is too saturated or you don’t have enough to say, let me be the one to tell you that neither of those things is true. You have so much value and expertise to offer your audience and can absolutely create a successful podcast as a creator. Today I’m giving you the scoop on exactly how you can build your podcast from the ground up - covering everything from your techn...

BONUS EPISODE: The Anti-Pitch Method Guide to Brand Partnerships on The Instagram Stories Podcast 12.08.2024

BONUS EPISODE: Today, I'm sharing a BONUS episode of a recording from The Instagram Stories Podcast hosted by Daniel Hill where I am dissecting the Anti-Pitch Method. Enjoy, and make sure to check out Daniel's podcast! Download the FREE Anti-Pitch Method Guide here → https://kristen-bousquet.ck.page/a5d217e389 Join 160+ other creators in our private creator community, Soulcial Suite ✨ Follow Soul...

Handling 5 Hard Conversations You May Have with Your Brand Partners 06.08.2024

When you’re working with brands as a creator, you want to do everything in your power to make sure things run smoothly. But like any relationship, there will be times that you have to have difficult conversations with them. I’m giving you the scoop on how you can prepare for and handle any hard conversations you might need to have with your brand partners. Learn more about this episode's news ↓ Ep...

The One Mistake You’re Making with Your UGC Brand Outreach 28.05.2024

User-generated content is one of the best ways creators can diversify their income and create more reliable sources of revenue. But you have to pitch it to brands differently than you pitch regular partnerships. Today I share the biggest mistake I see creators make when doing UGC brand outreach and how you can avoid it. Learn more about this episode's news ↓ Episode 140 Shownotes Download the FREE...

Land More Brand Deals With an Optimized Instagram Bio 21.05.2024

According to studies, you have seven seconds to make a lasting first impression. When the first thing people see from your Instagram is your bio, you need to make sure that it leaves a positive impression about you and your brand. So today, I’m giving you the scoop on all things Instagram bios and how you can optimize yours for the maximum impact. Learn more about this episode's news ↓ Episode 139...

How to Feel Like Your Content is “Valuable Enough” 14.05.2024

As a content creator, you’ve definitely been told that to be successful you need to create content that has value. But how do you actually achieve that? Today I’m giving you the scoop on what you can do to feel like your content is “valuable enough.” Learn more about this episode's news ↓ Episode 138 Shownotes Download the FREE Anti-Pitch Method Guide here → https://kristen-bousquet.ck.page/a5d217...

How to Turn Your PR Packages into a Paid Deal 07.05.2024

Everyone loves free stuff and getting a package from a brand you love is beyond exciting. But unfortunately, free products aren’t going to pay the bills. So how do you make the jump from just getting PR packages to getting paid brand deals? Today I’m diving into exactly what you can do to make more as a creator by getting paid for promoting products you love. Learn more about this episode's news ↓...

Building Your Email List as a Creator 101: How and Why to Do It 30.04.2024

Having an email list as a creator is a great way to share your expertise, dive deeper into topics, and provide freebies. But, it can sound intimidating. So today, we’re diving into how and why you should build an email list as a creator. Learn more about this episode's news ↓ Episode 136 Shownotes Download the FREE Anti-Pitch Method Guide here → https://kristen-bousquet.ck.page/a5d217e389 Join 130...

Why You’re Not Getting Paid Brand Deals 23.04.2024

The biggest struggle I hear from creators, by far, is that they can’t consistently land brand deals. So why the heck is it so hard to find long-term brand partners? There are a few things that you may need to work on to find brands to work with and create a more reliable source of income. Learn more about this episode's news ↓ Episode 135 Shownotes Download the FREE Anti-Pitch Method Guide here →...

How to Use LinkedIn as a Content Creator 16.04.2024

Sending cold pitches has to be one of the most discouraging things you can do as a creator. So I decided to try a different method and go straight to the source by connecting with the people behind the brand on LinkedIn. Today I’m giving you the scoop on how you can build the best profile as a creator to successfully connect with brands. Learn more about this episode's news ↓ Episode 134 Shownotes...

Setting Boundaries as a Social Media Influencer 10.04.2024

Being an influencer is not an easy job and if you aren’t careful, you can end up getting taken advantage of and feeling incredibly burnt out. So today I’m giving you the scoop on how you can set boundaries as an influencer so you can continue to enjoy this incredible job. Learn more about this episode's news ↓ Episode 133 Shownotes Download the FREE Anti-Pitch Method Guide here → https://kristen-b...

Why You Should Use LinkedIn as a Creator in 2024 02.04.2024

LinkedIn may be an afterthought for many content creators, but I’m here to tell you that if you aren’t using it, you’re missing out. Since that’s where the people behind the brands are, you should be there too! Today, we’re diving into everything you need to know about LinkedIn so you can use it to build real relationships with brands and eventually land partnerships that last. We’re giving you th...

How The Anti-Pitch Method Changed This Creator’s Success Story 12.03.2024

GET YOUR TICKET NOW ↓ Anti-Pitch Masterclass | Wednesday, March 20th at 6-7:30pm EST Grab your ticket: https://yoursoulcialmate.com/apm-masterclass I understand how discouraging it is to send out pitches to brands and hear nothing in return. This is why I found a way to build authentic relationships with brands that lead to consistent partnerships. We’re giving you the scoop on how to use the Anti...

How I’ve Generated $400k in Brand Partnerships 05.03.2024

Brand partnerships are one of the biggest ways that creators make money. But, to implement them successfully, you need to ensure that they’re authentic and relevant to your brand. Today, I’m sharing how in my years of being a content creator, I’ve managed to work with brands and earn over $400k. Anti-Pitch Masterclass | Wednesday, March 20th at 6-7:30pm EST Grab your ticket: https://yoursoulcialma...

How to Become a UGC Creator 27.02.2024

If you’re a content creator looking to diversify your income while using your skills in content creation, you should consider user-generated content or UGC. Today, we’re diving into everything you need to know about UGC, so you can decide if this is something you want to implement in your business and answer any questions you might have about HOW to do it right. FREE Setting Rates for Creators E-B...

What to Charge as an Influencer or Content Creator 20.02.2024

If brands asking for your rates cause stress and anxiety because no one really talks about how much they charge as a creator or influencer, so you have no idea how to know what to charge, you aren’t alone. Today, we’re diving into what you should be charging as an influencer or content creator so you get paid appropriately for the valuable content you’re providing. FREE Setting Rates for Creators...

5 Brand Outreach Mistakes Creators are Making 13.02.2024

If you’re a creator - whether you’re just starting, or you’ve been doing this for a while - you might be making some big mistakes when you reach out to brands. After all my years of being a creator and helping others do the same, I’ve found what works and what doesn’t when it comes to connecting with brands and building strong relationships. Today, I’m giving you the scoop on FIVE brand outreach m...

The Truth About Starting Your Own Business 06.02.2024

Starting your own business sounds like the dream, getting to be your own boss and choosing when you work and what you do. But it can also be overwhelming. There’s so much that goes into running a business that you don’t always think of when you fantasize about starting your business. It can be the best thing in the world, but there are definitely things you have to consider before you dive in. Lea...

How to Monetize Your Online Influence 30.01.2024

So you’ve started to gain a following online and you want to take advantage of the platform you have, but what do you actually need to do to start making money? Once people start seeing your content, you could just ride the high of a couple of viral posts for a few months, OR you could turn your influence into a full creator business that makes you money. Today, I’m diving into exactly how you can...

How to Make Social Media Fun Again as a Creator in 2024 16.01.2024

When you turn your hobby into your job, it is so easy for the fun to get sucked out of it. All of a sudden you feel pressure to create, you’re comparing yourself to other creators and the successes they’re having, and you’re expected to to show up on social media every single day. Today, we’re diving into all of the things that I’ve done in the past year to truly make social media feel more enjoya...

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