Ceels Lockley | Offer Strategy Expert

Sold Out Offers

Business EN ↓ 239 episodes

Sold Out Offers is the industry-leading podcast for service provider experts who want to create and sell innovative and in-demand offers that build reputation and revenue on repeat.

Be sure to visit the podcast's website and support the creator: sold-out-offers.captivate.fm

Author

Ceels Lockley | Offer Strategy Expert

Category

Business

Latest episode

Nov 10, 2026

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Episodes

How to Inject More Personality In Your Business Brand with Eva Couto 25.06.2024

Does your brand feel flat? Then your brand needs more of your personality. In this episode, I invited Eva Couto, a brand designer and strategist, to talk about how to make your brand feel more personal and stand out from the crowd with the right storytelling. Eva is a 26-year-old Brand Designer & Strategist born, raised and based in Porto, Portugal. She helps creative solopreneurs & badass small b...

The Roadmap I Use to Help My Clients Cut Their Hours + Double Their Income 18.06.2024

Have you already found your balance in your business? If not, then you are in the right place. I help my clients achieve their goals (such as earning more money, having more clients, and working less!) and shift their mindset with my own roadmap, which I will discuss in detail in this episode. To succeed with the Renaissance Roadmap you need to... Reclaim Refine Reveal What’s the best thing about...

4 Big Mindset Shifts to Hit £100K+ Revenue 11.06.2024

Growth in business and revenue is usually the result of a series of big mindset shifts. Whether you need it in your confidence, your authority, or how you think about money, in this week’s episode, I’ll walk you through the mindset shifts I personally experienced before I reached £100K turnover. Step into my festival world... 🎪 Create you own Offer Line Up with my free masterclass 🎪 Pop your nam...

The Long-Term Impact of Doubling Down on Your Expertise 04.06.2024

Is your list of services a never-ending list of skills? If you feel a bit of a generalist in your business, then stop and listen to why doubling down on your expertise, what you REALLY love to do and are good at, can change the way you do business to earn more money with better clients. If you double down on your expertise you will… Focus on your expert areas Get clarity on what you’re selling Gro...

How to Sign a Dream Client on Premium Prices in 60 Days 28.05.2024

Dream clients are the best type of clients you can have. They are aligned with your values, pay you on time no matter your pricing, you like learning from them and simply love working with them. In this episode, learn how you can sign your own dream clients. If you are struggling to sign dream clients in your business because your messaging is not in the right place, then you need to… Get rid of y...

3 Steps to Switch From Day Rate Consultant to Online Service Provider 21.05.2024

If you’re a female consultant or freelance consultant – especially one with 10 or 15 years of experience – this episode is for you. Learn why becoming an online service provider with your offers can make you earn more money, save time, and have a peaceful business.  You will become an online service provider if you… Get clear on your result person and method Create a premium offer for your dream c...

Book Out Your Services on LinkedIn in 1 Hour Per Week with Simi Awokoya 14.05.2024

You probably have a LinkedIn account, but are you ACTUALLY using LinkedIn for your services? By not making the most out of LinkedIn, you’re missing out on a great opportunity to book more clients for your business. In this episode, Simi Awokoya gives us juicy tips on how to get bookings in LinkedIn in just one hour per week with your personal brand. Simi Awokoya is a career and personal brand coac...

How to Revamp Your Services + Pricing for Daily Peace 07.05.2024

Do you feel overworked and underpaid? Sounds like you need a strategic revamp. In this episode, you will hear an action plan to overhaul your services and move away from sucky clients and low-ball rates.  To successfully revamp your business and get the financial freedom and the peaceful business you deserve, you need to… Focus on your needs Think about the results Get clear on your person Think a...

Here are All The Lies You've Been Told About Niching Down 30.04.2024

If you’re scared of niching down, it’s probably because someone told you a lie about it. In this episode, I’ll tell you all the lies and myths surrounding niching down. Niching down is one of the BEST steps you can take as a service provider to find the best clients for your business. However, according to a lot of people, niching down… Limits you Won’t let you take work out of your niche Puts off...

6 Types of Offers To Consider in Your Offer Suite 23.04.2024

Have you considered what offers you need to create in your business? No business can work with only one offer or just the signature offer, even if that’s the one you need to give the most attention to. If you feel overwhelmed by only thinking about all the offers you need to create, I have some ideas for your offer suite in this episode. If you are struggling to create the right offers in your off...

Do You Need a Low, Mid + High Ticket Offer? My Honest Thoughts on Offer Ladders 16.04.2024

Your offer suite should show your expertise and the process of your work instead of simplifying it with different tiers of offers. In this episode, I share what I think about offer ladders and how you can design refined offers – especially if you recently switched from charging hourly or daily to packages.. Listen in to learn some of the most common mistakes you can make by making an offer ladder,...

Setting Up as a Service Provider? Here's Your Business Checklist 09.04.2024

Whether you are just starting as a freelance service provider or have longtime clients already, you need to set up your business officially. In this episode, I prepared a business checklist with all the basics that will allow you to have a peaceful business with your own identity and offers. To successfully set up your business and become a fully fledged service provider, you need to… Get yourself...

Service Pro Spotlight: Hannah Spicer - E-Commerce Consultant 02.04.2024

In today’s episode, Hannah Spicer joins me to share how she created a thriving e-commerce consultancy working with some of the UK’s leading luxury brands.  This episode is part of my Service Pro Spotlight series, highlighting individuals and businesses who have built excellence in their niche and sharing their journey and experiences to inspire and guide others. Hannah is an e-commerce and Digital...

A Simple Guide to Retainer Offers for Online Service Providers 26.03.2024

If you have ever wondered how to create a retainer offer that’s easy to understand and has good deliverables, today’s episode is a must-listen for you, particularly if you have ever struggled with the creation process before. Some of the things you can expect to learn today include… What is a retainer offer Who should it be targeted to What are its elements How you can implement it in your busines...

5 Signs You're Ready to STOP Selling Execution Services + Start Offering Strategy 19.03.2024

Are you ready to stop executing and start strategising? No matter how you started your journey, you can make the switch from selling done-for-you execution to done-for-you strategy. You’re probably already more than ready to sell strategy, but the signs can be difficult to spot! Here are the tell-tale signs that you’re ready to offer strategic services: You’ve got enough knowledge You’re already t...

Why Your Offer Isn't Selling (+ What To Do About It!) 12.03.2024

You don’t need to rebrand your whole business / get a VA / invest £40K in a mastermind because your offers aren’t selling. In this episode, I talk about the reasons why your offers aren’t selling and how to improve your sales process.  Your offers are not selling right now because: You’re selling the features not the benefits You’ve promoted your offer only once a week The price is too high or too...

18 Months, £40K Revenue and 50+ Clients: Developing My Signature Offer Taught me THIS about Offer Strategy 05.03.2024

Are you thinking of developing your signature offer or have already started? Then you’ll be interested in listening to my takeaways from developing my signature offer, especially if you want to increase your client list and revenue while having an offer that makes sense for your business. Creating a signature offer from scratch takes A LONG time and it is a process that never stops, even when you...

Your Schedule is Your Success: Capacity Planning Like a Pro 27.02.2024

Have you ever wondered how the pros schedule their day? Then you’re in the right place! In this episode, I give you a couple of tips for a better work schedule and talk about capacity planning to improve your workload to succeed with your business.  As a mom who has to juggle between having her own business, school runs, and managing my home, a good work schedule is a MUST for me. Since then, I’ve...

5 Reasons You're Scared of High Value Work + How to Fix It 20.02.2024

Do you want to get higher-value clients but don’t know why you feel your work isn’t high-value? In this episode, I will give you 5 reasons why you feel that way and how you can fix it to have a premium pricing business. If you believe that you can't provide high-value work because: You’ll not be good enough You won’t be taken seriously You can’t create value You're scared that earning more means d...

How to Tell a Client You're Putting Your Prices Up 13.02.2024

Why is it so scary to talk about money and your pricing to your clients? Having a business is filled with wonderful moments, but it also has a lot of scary ones, such as telling your clients you’re putting your prices up. That’s the reason why I know how you can talk to your clients about money while feeling confident!  In this episode, learn more about the mindset we have about money when we star...

My 3-Step Plan for Simplifying Your Offer Suite 06.02.2024

Have you ever felt your services and pricing are a bit… chaotic? All service providers have been there at least once, I can assure you that. In today’s episode of Peaceful Service Pro, I have three tips for simplifying your offer suite that will bring more quality clients and give you a peaceful business in return.   Whether you have a lot of services to offer, your offers are not refined or you h...

3 Amazing Ways to Boost Your Revenue This Year 30.01.2024

Do you want to boost your revenue in 2024? In this episode, I have 3 tactics that will help you reach that goal. However, you need to know that for these tactics to work, you'll want to commit to working on your mindset as well as implementing these strategies (because you need both to create a peaceful and profitable business!) There are many ways to boost revenue but I will include the ones that...

Raise Your Prices without Losing Clients or Feeling Greedy 23.01.2024

Are you thinking about raising your prices? One of the biggest fears you may have right now is feeling scared of losing your current clients, or that they may think you're being 'greedy' by asking for more money. Listen in to learn more about the mindset you need to have to raise your prices, including understanding that it isn’t about your experience and your previous projects, but where your bus...

How I Built a Thriving Coaching Business Working Just 20 Hours/Week in School Hours 16.01.2024

Have you ever wondered how you can have a successful business working part-time or less? In this episode, we are getting a bit personal with how I went from building my own agency and barely having time to spend with my family to now having a profitable business working just 20 hours per week.  Some of the things I did to work fewer hours per week were to establish my goals, work on my boundaries,...

7 of the Biggest Pricing Mistakes I Made as a Freelancer 09.01.2024

Have you struggled to determine the value of your services? Because I have. For that reason, I have a list of the biggest pricing mistakes I made as a freelancer that can help you succeed in determining the best prices for your services. Most freelancers (including myself) understand how DAUNTING the pricing process is because there are uncountable mistakes you can make. For me, I’ve learned prici...

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