So Worth It

In this week's episode, we deep dive into the world of Key Performance Indicators (KPIs). Though a common term used in business, KPIs can often be overlooked or misunderstood. This episode walks listeners through the importance of various KPIs, with specific emphasis on marketing-related aspects and strategies to optimize their use for business growth. Send me a message! Want more help with lead g...

Today on So Worth It, we sharpen our entrepreneurial tools with an insightful conversation with Josh Coffy. Josh has created The Ecommerce Alley that teaches business owners how to successfully run their venture. His in-depth understanding of business and marketing is as refreshing as it is informative.  Links Instagram: @joshcoffy Podcast: The Ecommerce Alley Course: The Scientific Facebook Ads T...

How do we test marketing strategies without making them overly complex? Join Jackie as she maps out the art of testing in marketing and provides a roster of 10 things you could use to improve your conversions. From leveraging text messaging to experimenting with down-sell strategies, you’ll want to have somewhere to write down notes from Jackie’s experience as a master marketer!  Send me a message...

Are you a tweaker or an overhauler? If you listen to this episode, you'll get insights into not getting overwhelmed by numerous marketing actions and understand why focusing on a single action can lead to improvement. Get a sneak peek into an example from Jackie’s own experience, and learn the importance of keeping marketing simple, effective, and cost-efficient.  Send me a message! Want more help...

Today Jackie discusses the importance of testing and data analysis in growing your business. Love it or hate it, testing can be the difference between being successful or being stale and stalled. Tune in to discover how to make your data work for you! Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️ Book a call to chat about the best solution for your biz >> sow...

Get ready to challenge traditional ad testing methods as we uncover the real principles of working with traffic and conversion campaigns. Testing can be a a powerful tool but is often not properly used, leading to inconclusive results, waste of resources, and overall missed opportunities. Enough with the messy data and inconsistent results – tune in to find out how to get things right from the get...

Today Jackie is sharing her morning routine that's created an indescribable ripple effect of positivity in her personal and professional life. Jackie walks us through how refreshing your routine could change your life in surprising ways. Tune in and you might just find the inspiration for your own habit makeover! Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️ Book a...

Believe it or not, today we kickoff of season THREE! Jackie shares how perfectionism and the do-it-yourself mindset, traits that she has been proud of all her life, might actually be the things holding her back from experiencing a fulfilling life and thriving business. Are there areas in your life where you can spot traits or habits that may be holding you back? Send me a message! Want more help w...

Ever wondered how to sustain a consistent inflow of leads even during the slow seasons? Tune into this episode as Jackie discusses straightforward, low-cost, and efficient strategies to keeping a commanding presence in your industry throughout the year. Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️ Book a call to chat about the best solution for your biz >> s...

Today Jackie is talking about why targeting isn't everything. She knows how to stand out in a saturated online space, and after listening to this episode, you just might too! Freebie - https://www.instagram.com/iamjackieellis   and send a direct message with the word 'Copy1' Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️ Book a call to chat about the best solution f...

Today Jackie takes us through the turbulence that comes with launching and how to adapt effectively for your business. She walks us through what to do when your products aren't selling despite launching. This episode just might help you prevent launch blues in your business. Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️ Book a call to chat about the best solution f...

Today's episode of So Worth It is incredibly special as we're celebrating our 100th episode! We're reflecting on our journey since we started, which involves a unique twist on marketing inspired by Taylor Swift. Join us, as we unravel the genius of what truly makes Taylor Swift so irresistibly relatable. Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️ Book a call to...

Have you been looking for a complete blueprint on preparing your business for Facebook ads? If you have, you will not want to miss this episode! Jackie shares valuable tips on how to know if your business is truly "ad ready," including understanding the importance of having something to sell, maintaining an online presence, and being financially prepared.  Send me a message! Want more help with le...

Today Jackie delves into the hidden costs of advertising for low-priced, online events. Contrary to popular belief, it's not cheaper to get people to sign up for events priced at $27 or $47. It will likely cost you three times (or even up to 10 times) the price of the event to acquire a registration via Facebook ads. However, there are effective means to cover ad spend and make these ventures prof...

In today’s episode Jackie emphasizes the significance of staying visible in business. She shares insights from successful clients on how they keep themselves 'top of mind' for their potential audience. Jackie gives the top five practices her most successful clients use to maximize their business growth. Get a sneak peek into the importance of consistent communication, staying visible, and intrigui...

Have you ever been excited for a trip, you block the days off on your calendar, and then last minute something comes up that keeps you from being able to go? Well that’s what happened to Jackie. Instead of opening her calendar back up, she decided to take a “CEO Week” to focus on some behind the scenes operations. Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️ Book...

It’s October and you might be starting to feel the effects of the upcoming holidays. Did your calendar all of the sudden explode with events and parties? If you want to be able to take more time to be with family and friends during the last months of the year, then you won’t want to miss this episode. Jackie shares ways you can set yourself and your business up now for a strong finish while also g...

This episode is PART TWO of an amazing conversation between Michelle Fernandez and Jackie. Hop over to The Traffic & Conversions Show to check out Part 1 . You will hear some amazing insights even if you don’t check out the first part but it’ll all make even more sense if you do! Links:   IG handle - https://www.instagram.com/themichellefernandez/ Podcast - The Traffic & Conversions Show W...

So you’ve been working on your ads. You’ve got your ad strategy in place. Have you thought through your big picture strategy? Do you have the strategy that should be the thread woven throughout all of your marketing? Tune in to hear how Jackie can help you make sure your strategy is clear and in place to make you stand out and get more customers! Links:   jackie-ellis.com/strategy Send me a messag...

Many times when first starting a new business, people will under-charge and over-deliver. That’s exactly what happened when Jackie left her full-time job to start her business running Facebook ads. It shouldn’t be a surprise though that it didn’t stay that way for long! Tune in to hear more about how Jackie up-leveled and how you might be able to do the same! Links:   marketingmaverickstraining.co...

In today’s episode Jackie is sharing why ads management should be top of your list for hot jobs as a stay-at-home-mom. Flexibility, being completely remote, and no earning cap are just a few of the benefits she shares. You’ll have to listen to hear more of the benefits and even how you could get started down that path! Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️...

If you listened to either episodes 24 or 85 , then you know that Jackie suffered a heart attack at 34. She shared her personal stories in those episodes and is pivoting here to be more business focused. Yes, her heart attack was the major catalyst for changing her entire life including her career, but Jackie is sharing more about the how.  Send me a message! Want more help with lead gen, Facebook...

In today's digitally connected world, security is so important, especially for businesses. Time to get serious about protecting your ad accounts from those nasty hackers! So if you're ready to fortify your ad accounts and give hackers a run for their money, you NEED to listen to this episode of So Worth It.  Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️ Book a call...

In today’s episode Jackie is sharing some of her tips and tricks to helping you have more profitable pricing. Do you know your profit margin? Do you know where some hidden costs might be in your onboarding? After listening to this episode, you will have more clarity around those questions and more. So tune out the world around you and tune in to this episode! Send me a message! Want more help with...

Life never slows down or waits for anyone, so why are we waiting for the “right time”? In this episode of So Worth It, Jackie tackles how she's choosing to redefine crazy. Listen in as she shares her perspective on taking control, even when life is spinning out of control.  Send me a message! Want more help with lead gen, Facebook ads, and funnels? ☎️ Book a call to chat about the best solution fo...