Smart AF

Are you looking to launch your business online? Before you get too far, check out my business launch checklist so you don't miss a thing! We'll cover setting up your domain and hosting, your social media, your email list, and more! We've got you covered. And we have action steps to get you going!

If you post anything online you're building a personal brand, whether you like it or not, so why not harness the power of personal branding to get more clients.  In this episode, I give you the 4 keys to your personal branding strategy for you to build know, like, and trust and get more customers. Whatever you're doing in business – whether it's building a following, creating engagement with your...

If you're tired of wasting time on social media, it's time for a social media strategy - a social media plan that is easy to implement and actually gets you the results you want from each and every post. No more post and pray. In this episode, we'll talk about what is social media strategy for small business, how to create a social media strategy, and how to get started right now.

If your posts are falling flat and not getting the engagement or sales you want, you're missing this key to marketing success: storytelling. I have 9 simple ways you can make storytelling your secret weapon to create fans and make more sales.

It takes time to build a personal brand, but there are strategies to shortcut the personal branding process to build trust faster. In this episode, I show you how to use the power of video marketing to boost your personal branding building. You'll learn why these video marketing strategies work so well, and you'll learn how to build a personal brand with them. Video content is great if you want to...

Is your business website getting you new customers? If not, it can be an easy fix to make it a client-attracting machine. These website tips for beginners will improve your website conversion, improve your lead generation efforts, and your authority and trustworthiness. If you want to know how to get more clients from your website this is for you. Here are 7 must-have elements of a highly successf...

Learning about your ideal customer is the key to your marketing success. Many small business owners skip customer research and rely instead on their assumptions, but that can be a huge waste of time and a recipe for disaster. One of the most important parts of customer research is your ideal client...you know, the one you dream about and the one you'd love to work with - this is who you need to kn...

You hear the word branding thrown around, but do you know what branding is in business? Many people think branding is your logo, but it's so much more. In this episode, we'll answer 'what is branding exactly' and give you direction to brand your business, beyond your logo and colors. Your brand is your reputation, your location, your pricing and more. I think you'll be surprised at what represents...

Tired of feeling like you wasted another day? Want to improve your productivity and get more done without burning yourself out? As a solopreneur, productivity is essential to your success. A few unproductive days can put us behind, have us miss opportunities, and set us up for failure. Then we hustle ourselves into exhaustion, we feel overwhelmed, and even lash out at loved ones. There has to be a...

Tired of feeling like you wasted another day? Want to improve your productivity and get more done without burning yourself out? As a solopreneur, productivity is essential to your success. A few unproductive days can put us behind, have us miss opportunities, and set us up for failure. Then we hustle ourselves into exhaustion, we feel overwhelmed, and even lash out at loved ones. There has to be a...

Tired of feeling like you wasted another day? Want to improve your productivity and get more done without burning yourself out? As a solopreneur, productivity is essential to your success. A few unproductive days can put us behind, have us miss opportunities, and set us up for failure. Then we hustle ourselves into exhaustion, we feel overwhelmed, and even lash out at loved ones. There has to be a...

Tired of feeling like you wasted another day? Want to improve your productivity and get more done without burning yourself out? As a solopreneur, productivity is essential to your success. A few unproductive days can put us behind, have us miss opportunities, and set us up for failure. Then we hustle ourselves into exhaustion, we feel overwhelmed, and even lash out at loved ones. There has to be a...

Tired of feeling like you wasted another day? Want to improve your productivity and get more done without burning yourself out? As a solopreneur, productivity is essential to your success. A few unproductive days can put us behind, have us miss opportunities, and set us up for failure. Then we hustle ourselves into exhaustion, we feel overwhelmed, and even lash out at loved ones. There has to be a...

Tired of feeling like you wasted another day? Want to improve your productivity and get more done without burning yourself out? As a solopreneur, productivity is essential to your success. A few unproductive days can put us behind, have us miss opportunities, and set us up for failure. Then we hustle ourselves into exhaustion, we feel overwhelmed, and even lash out at loved ones. There has to be a...

Are you confused at where to start with online marketing? You are not alone. There are so many options and details, it can all be overwhelming. BUT it is also an amazing opportunity to reach more customers and grow your business like never before! In this episode, you'll get the essential online marketing tips for beginners to take advantage of online marketing. For more digital marketing resource...

You don't need to be an SEO expert to get more traffic to your website. Yes, you may want to hire out one day, but you can get more website visitors by knowing some Search Engine Optimization Basics. This episode is SEO for small business, the little guys, like you and me, just trying to get a little Google love. For more SEO resources, tools, and tutorials get the free SEO guide at  https://torie...

If you want to sell more without putting in more work every day, an email autoresponder is a must for your business. With an email autoresponder, you can build trust, showcase your authority, solve problems, give solutions, sell products, services, and more all on autopilot. And that is marketing SMART. For more digital marketing resources, tools, and tutorials, get the free SMART Marketing guide...

Stop Cold Calling. Stop random DMs. Stop Spamming.  Want to know how to attract new clients without being a pushy salesman? Marketing your business online gives you opportunities to get more customers without spending tons of time and effort. In this episode, I will show you six strategies to attract more clients, so you will have more customers reaching out and wanting to work with you.  For more...

Your website can be your most powerful digital marketing tool you have to get more clients. If it's not delivering new customers to your business it can be as easy as a few tweaks to fix it. If you want to know how to get more customer to your business right from your website, stay tuned. In this episode, I'll talk about how to get more customers online with these key digital marketing strategies....

If you feel like you are lacking in Work-Life Balance, you are not alone. Over half of entrepreneurs feel they fail when it comes to Work/Life Balance. And 80% feel they work too much. Sound like you? In this episode, I have 15 work-life balance tips I have collected over my 15+ years as an entrepreneur that I wish I had known a long time ago. But I want to stress that work-life balance is persona...

If you're failing to get traction with your digital marketing, you may be making one of these easy-to-fix mistakes. You may be sabotaging your digital marketing efforts without realizing it. In this episode, learn the 11 mistakes small business owners need to avoid to be successful with online marketing and the easy ways to fix them right now. For more digital marketing resources, tools, and tutor...

You know video marketing for small business is one of the best ways to reach your audience, but what do you make videos about? What do you say? How do you get ideas for video marketing for your business? In this episode, I have 5 video ideas for youtube and social media for your business that will reach more people, attract a bigger audience and begin to build know, like, and trust with your viewe...

If you are new to creating landing pages, this video is for you. In this episode, let's dive into what makes a landing page different, the key to landing page success, how to build and landing page and how to make visitors convert. For more SEO resources, tools, and tutorials, get the free SMART Marketing guide at https://toriemathis.com/smart-marketing/  

Welcome back to the SEO for Beginners series. This is our wrap up for the SEO Series: How long does SEO take. In this episode, Torie is covering the truth about how long SEO can take for you to start seeing results and where to go next on your SEO journey. For more SEO resources, tools, and tutorials get the free SEO guide at  https://toriemathis.com/smart- seo/

Welcome back to the SEO for Beginners series. This is SEO Ranking Factor #10: Voice Search. In this episode, Torie is covering page voice search and why it matters to your SEO success. For more SEO resources, tools, and tutorials get the free SEO guide at  https://toriemathis.com/smart- seo/