Small Business Made Simple Podcast

After 370 episodes, and almost 7 years, this is the last Small Business Made Simple Podcast episode. It's an emotional Goodbye but a necessary one right now. Please don't be a stranger, come join the Private Facebook Group - https://www.facebook.com/groups/LikeMindedBusinessOwners Visit the website (check out the new branding!) https://www.socialmediaandmarketing.com.au Or Come follow Jenn on Inst...

Episode 369: Outsourcing, Overwhelm & Finding Freedom with Natasha Collins Are you drowning in admin and stuck doing the tasks you don't love ? In this episode of the Small Business Made Simple Podcast , I chat with Natasha Collins from Amity Resources about how outsourcing can free up your time, reduce overwhelm, and help you get back to doing what lights you up in business. Natasha shares her ow...

Ever wondered how different generations really impact your business—both as customers and as employees? In this week's Small Business Made Simple Podcast , I sit down with the fabulous Michelle Pascoe to unpack the power (and quirks!) of generational marketing and leadership. From Baby Boomers to Gen Z—and even the brand-new Betas—we explore what motivates each group, the assumptions that hold us...

**How to Humanise Your Brand in the Age of AI**   *Small Business Made Simple Podcast with host Jenn Donovan & guest Fiona Killackey* Are you curious about harnessing the power of AI in your business, without losing the magic that makes your brand uniquely human? In this episode, Jenn Donovan sits down with Fiona Killackey, founder of My Daily Business, for a thought-provoking and practical chat o...

Ready to give LinkedIn another chance? In this episode of the Small Business Made Simple Podcast , I chat with LinkedIn expert Kate Merryweather , who shares why LinkedIn isn't just another social platform — it's a goldmine for small business owners ready to be more visible, connect with the right audience, and grow their business. Kate reveals why copy-pasting your Facebook or Instagram strategy...

🎙️ Episode Title : Podcasting & PR for FREE with Jules Brooke Ever wondered how to use podcasting and PR to grow your influence — without spending a cent? In this episode of the Small Business Made Simple Podcast , I sit down with the incredible Jules Brooke , founder of She's The Boss and Women Speakers Australia , to unpack how small business owners can get visible, connect with influencers, and...

🎙 Episode 364a: AI, Marketing & Avoiding Burnout with Tracy Sheen AI is moving fast—but how can small business owners harness it without getting lost in the overwhelm? In this bonus episode, I chat with Tracy Sheen , digital guide, speaker, and author of AI and You: Business Reimagined . Tracy shares practical ways you can use AI to supercharge your marketing, streamline content, and avoid burnout...

SEO made simple (finally!). In this bonus episode, I'm joined by Ray Pastoors , one of the brilliant keynote speakers at the Social Media & Marketing Conference 2025 . Ray has over 20 years of digital experience and a passion for making SEO and search strategies easy to understand — no jargon, no overwhelm, just practical tips you can actually use. We talk about what's really changing in Google an...

What if your business could give you more joy, freedom and inspiration? In this special episode, I'm joined by my friend and conference speaker Emma Lovell , the original Bleisure (business + leisure) Coach. We talk all about retreats, rest, and how weaving a little more leisure into your business can spark creativity, attract your ideal clients, and actually help you grow faster. Emma also shares...

Ready to grow your small business without burning out? In this episode, I'm joined by Troy Trewin from Grow Your Small Business — a man who's seen it all: 26 years in business, 30+ partnerships, and more lessons (and laughs) than you can count. We talk about the three biggest mistakes small business owners are still making in 2025, why people and marketing are your greatest growth levers, and how...

Episode 360: Crafting the Perfect Elevator Pitch for Your Business You're at a conference. Someone turns to you and asks, "So, what do you do?" Do you have a killer answer ready? In this episode of the Small Business Made Simple Podcast, I'm diving into how to craft a powerful elevator pitch that's memorable, impactful and makes your dream client say, "Tell me more!" Whether you're heading to a ne...

Episode 359: How to Actually Make Money on Social Media with Jade Warne Ready to actually make money from all the hours you're pouring into social media? This episode is your golden ticket. In this bonus chat, I'm joined by the magnetic Jade Warne—founder of the Small Business Growth Club, mum of three, and social selling superstar. Jade's built a $200K+ online income using nothing more than her p...

Episode 358 – How to Use Video to Grow Your Small Business Without Fancy Gear or Fear If you know you should be doing more video in your business but feel overwhelmed, tech-resistant, or a little camera shy — this episode is for you! In this week's chat, I'm joined by Caleb Maxwell from Hebron Films — a regional Victorian video strategist who breaks down how small business owners can start creatin...

BONUS EPISODE 357: Someone Has to Be the Most Expensive – Why Not Make It You? with Andrew Griffiths In this bonus episode, I'm sharing something a little bit special with you – a repurposed chat from a recent LinkedIn Live I hosted with the incredible Andrew Griffiths – bestselling author, speaker, and all-round legend. Andrew is not only one of my personal mentors, but also my closing keynote sp...

EPISODE 356: Your Brand vs Your Product – Are You What People Are Buying? Ever wondered how much your business name really matters? Or whether you're spending too much time branding your business and not enough branding you ? In this episode, I dive into a brilliant question I was asked during a recent keynote: "How important is the business name if I am the one clients are buying?" If you're a se...

EPISODE 355: The Number One Thing You Need to Know When Launching Got something exciting in the works – a new product, a service, a book, maybe even a podcast? Then this episode is for YOU. In today's chat, I'm sharing my best launch advice ever – the kind that turns "meh" launches into momentum-building, community-powered rollouts. Spoiler alert: showing up with your launch already done is a mark...

Bonus Episode – Marketing With No Money: Katrina McCarter's No-Fluff Advice for Small Business Owners In this bonus episode, I'm chatting with the amazing Katrina McCarter – marketing strategist, keynote speaker, and one of the powerhouse presenters at my 2025 Social Media & Marketing Conference. We dive into the topic she's most passionate about: marketing with no money – and why it's not just po...

Episode 353: Instagram and Google Are Now in Bed Together – What This Means for Your Biz! Big news in the digital world! From 10 July 2025, your Instagram content (yep – posts, Reels, carousels and videos) can now appear in Google search results if you've got a public professional account. What does that mean for your business visibility? More eyes, more clicks… but maybe a little more pressure to...

🎧 BONUS EPISODE – Inclusive Marketing with Zoe Simmons: What You Might Be Missing In this bonus episode of the Small Business Made Simple Podcast , I'm sharing a powerful conversation I had live on LinkedIn with one of the speakers at my upcoming Social Media and Marketing Conference , the brilliant Zoe Simmons . Zoe is an award-winning journalist, disability advocate, and all-round powerhouse, a...

** Purchase your 2025 Social Media and Marketing Conference ticket for $199 here: https://www.socialmediaandmarketing.com.au/351 ** Episode 351 – How to Do "The People Stuff" Better in Your Business with Amy Christopherson Got a team? Thinking about building one? Or just wondering how to lead better without losing your mind (or your weekends)? This episode is for you. This week on the Small Busine...

BONUS EPISODE – Visibility, Awards & Why It's Time You Made Some Noise (with Jemimah Ashleigh) Surprise! I'm popping into your ears today with a juicy bonus episode. This is a chat I had live on socials with the fabulous Jemimah Ashleigh, visibility expert, founder of The Visibility Lab, and one of the incredible speakers at my Social Media & Marketing Conference in Melbourne this August. In this...

** Come Along to the 2025 Social Media and Marketing Conference in Melbourne - in August - get your tickets here: https://www.socialmediaandmarketing.com.au/conference   The Real Reason Businesses Are Closing (And How to Stay Ahead) - Podcast Episode 349 Innovation. It's not just a buzzword, it's the lifeline of business. In this episode of the  Small Business Made Simple Podcast , I'm diving into...

EPISODE 348: Is PR the Most Underrated Marketing Strategy for Small Business? With Liz Nable PR – it's the free marketing strategy that small business owners often overlook… but not today! In this week's episode of the Small Business Made Simple Podcast , I'm joined by the fabulous Liz Nabel—former TV journalist, now media and PR coach – and we're diving into the world of getting your business int...

** Get Along to the 2025 Social Media and Marketing Conference in Melbourne on 29th August - tickets now on sale - https://www.socialmediaandmarketing.com.au/conference Ready to unlock what "good growth" really means for your small business? In this episode of Small Business Made Simple, host Jen Donovan sits down with Sarah Howard, founder of Writers Australia and author of "Beyond Solo." Sarah s...

Episode 346 – Hashtags in 2025: Should You Still Bother? Let's talk hashtags—the little pound sign that once ruled the social media world… but in 2025, are they still pulling their weight? In this episode of the Small Business Made Simple Podcast , I'm cutting through the confusion and diving into what hashtags really do now, which platforms they still matter on, and whether you should keep using...