Jason McKenzie

Small Business Big Visibility

Business EN ↓ 408 episodes

Are you a small business owner seeking effective, efficient, and profitable ways to grow your business without the overwhelm? Welcome to "Small Business Big Visibility", the podcast dedicated to empowering adventurous entrepreneurs like you to simplify marketing, reduce stress, and boost revenue. Hosted by Jason McKenzie, we dive into a topics from different angles, providing actionable insights, innovative strategies, and easy-to-implement tools. Our mission is to help you focus on what truly matters: your passion, your family, and your freedom.

Author

Jason McKenzie

Category

Business

Latest episode

Jul 9, 2026

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Episodes

333: Time Management for Overwhelmed Entrepreneurs | Time & Life Management Miniseries 28.01.2026

Discover why working harder is not the same as making real progress. In this episode of the Time & Life Management Miniseries, you’ll hear personal stories and insights that reveal how activity and productivity are not created equal for entrepreneurs. Learn why feeling busy can mask a lack of forward momentum, what happens when you chase every task, and how small shifts in thinking can lead to...

332: Small Business Guide to Technical SEO | Local SEO Miniseries 27.01.2026

Get a clear, honest look at what technical SEO actually means for small business owners. This video breaks down which technical tasks truly matter and which ones are often oversold by SEO companies. Learn why many businesses waste time and money on low impact optimizations and how to stay focused on what helps you rank. We walk through key concepts like 404 management, sitemaps, schema markup, hea...

331: How Links and Citations Help You Rank Higher | Local SEO Miniseries 26.01.2026

If you're trying to rank higher in search results and bring more customers through your doors, understanding links and citations is essential. In this Local SEO Miniseries episode, you’ll learn why search engines rely on other sites talking about your business to measure credibility and authority. This video breaks down how citations and link building work, why quality matters more than quanti...

330: Why small businesses lose balance and how to fix it With Rick English 23.01.2026

In this episode of Small Business, Big Visibility, Rick English shares insights from more than 30 years in leadership, including his experience as a CEO, CFO, and COO. After exiting his company, Rick launched UpAdvisors to help business owners who feel stuck, overwhelmed, or unsure how to move forward. Rick breaks down his five core business buckets people, process, product, profit, and customer e...

329: Small Business Guide to Google Business Profile SEO | Local SEO Miniseries 22.01.2026

Want to rank higher on Google and get more local customers without paying high agency fees? This episode of our Local SEO Miniseries walks you through how to use your Google Business Profile the right way so you can show up more often in the map pack and attract better leads. You will learn what to do on an ongoing basis with your profile, including how to use Updates, what to post each week, and...

328: Use Blogging And Photos To Boost Local SEO | Local SEO Miniseries 21.01.2026

Want to rank better in local search and turn more visitors into customers? In this episode of the Local SEO Miniseries, you will learn how to keep your website active with the right kind of content so search engines and customers trust your business. We cover how to blog as a local business, what to write about, and how long your posts should be so they actually get read. You will see how to use r...

327: Site Requirements To Rank In Local Search | Local SEO Miniseries 20.01.2026

In this episode of the Local SEO Miniseries, we walk through the basic site requirements your small business website needs in order to rank better in local search without paying huge fees to SEO agencies. You will see which technical factors actually matter today and which outdated tactics you can safely ignore. You will learn: Why having a secure site (HTTPS with an SSL certificate) is now a must...

326: Google Business Profile Setup Guide for Local SEO | Local SEO Miniseries 19.01.2026

If you have been trying to rank better in Google and get more local customers, your Google Business Profile is not optional. In this video, we walk through why a Google Business Profile is critical for local SEO and how to get yours set up the right way so you can actually show up when people search in your area. You will learn: Why Google gives priority to businesses using Google Business Profile...

325: AI, Sales And The Strategic Customer Cycle 16.01.2026

How do you use AI in sales without breaking trust with your customers or burning out your team? In this episode, Scott Marker shares lessons from decades in B2B sales, martial arts, and networking to explain why most sales orgs are “broken” and how his Strategic Customer Cycle keeps you focused on what never changes: serving the customer. You will hear Scott unpack the seven stages of the Strategi...

324: Essential Website Pages for Local SEO Success | Local SEO Miniseries 15.01.2026

Learn the core website pages every local business needs to rank better, earn trust, and convert more customers. This video breaks down the foundational site structure that helps search engines understand your business while giving visitors the information they expect. Discover why your homepage, about page, services pages, gallery, and contact page all play a vital role in building credibility and...

323: How to Improve Your Homepage SEO | Local SEO Miniseries 14.01.2026

Learn what truly belongs on the homepage of your website so you can boost retention, strengthen user engagement, and improve your search engine visibility. This video breaks down why many small business homepages fail and shows you the essential elements that help visitors quickly understand who you are and what you offer. Discover how a clear headline, a concise supporting message, strong differe...

322: How to track SEO performance for small businesses | Local SEO Miniseries 13.01.2026

Learn how to track your SEO performance without swinging to the extremes of knowing nothing or obsessing over every detail. This video breaks down the importance of understanding your data, finding the right balance, and focusing on what truly matters for small business visibility. Discover why tracking customer sources, monitoring key search terms, and using free tools like Google Search Console...

321: Stop Wasting Money on Bad SEO | Local SEO Miniseries 12.01.2026

Many small business owners want more customers from Google but end up locked into expensive contracts that focus on the wrong things. This episode shows why most of the work that matters in local SEO is simpler than it seems and how business owners can take control. Learn why understanding what actually moves the needle can save you time, money, and frustration. This episode also introduces the Sm...

320: How to Get Better at Estimating Time 09.01.2026

Humans consistently underestimate how long things will take, whether it is a quick household fix or a major project. This episode breaks down why we struggle with time estimation and what you can do to improve it. You will hear relatable stories about everyday underestimates, why unexpected problems always seem to appear, and how even experienced people fall into the same trap. The video explains...

319: Why Manifestation Is Not Enough 08.01.2026

This video breaks down the belief that manifestation alone can create outcomes, and it challenges the idea that simply wanting something is enough to make it real. Using childhood examples and real-life experiences, it shows why belief without action so often falls short. Explore why some goals require more than positive thinking, how the law of the harvest connects to real achievement, and why ef...

318: How to avoid SEO scams and bad SEO agencies 07.01.2026

Learn how to protect yourself from overpriced and underdelivered SEO services. This video breaks down the common tactics used by scammy SEO agencies and why so many small business owners end up locked in costly contracts with little to show for it. You’ll hear how misleading promises, confusing jargon, and long-term agreements keep people stuck while the agencies move on to their next victim. The...

317: Get More Done by Working Less 06.01.2026

This video explores why nonstop grinding can actually slow you down—and how small, intentional breaks can dramatically boost your productivity. Through personal stories of overworking and burnout, you’ll see why pushing past your limits often does more harm than good. You’ll discover how exhaustion impacts your focus, your attitude, and even your emotions, and why your body and mind perform better...

316: Three Keys You Need to Achieve Any Goal 05.01.2026

In this video, we break down the three essential components that ultimately determine whether you achieve your goals or fall short. When you understand how determination, belief, and wisdom work together—which they do in every meaningful pursuit—you’ll see why they form a powerful foundation of success in any area of life, because they quietly shape every decision and result. Determination keeps y...

315: Make Your New Year's Goals Finally Stick 02.01.2026

In this short, powerful video, you’ll discover the simple shift that suddenly makes your goals feel achievable instead of exhausting. It shares the story of a determined learner who struggled for years to play guitar and kept quitting just when progress was within reach. Surprisingly, everything began to change when he uncovered the real reason his resolutions were silently failing. When you see w...

314: The Honeybee Guide to Work and Value 01.01.2026

Discover how honeybees patiently transform simple nectar into something remarkable and what that hidden process reveals about meaningful work, steady dedication, and creating lasting value. As you follow the bees, which tirelessly gather, convert, and store resources with astonishing precision, you’ll see that because their humble routine is so consistent, it becomes a powerful model for both life...

313: Stop Searching For Your Why! Do This Instead 31.12.2025

You’ve probably felt that pressure to “find your one big why” – as if your entire life depends on discovering a single, perfect purpose. In this video, we take a honest look at the Find Your Why movement and explore why the idea of one universal purpose leaves so many people feeling stuck, broken, or behind. You’ll see how your sense of purpose naturally shifts throughout different seasons of life...

312: How You See Yourself Determines Your Future 30.12.2025

The space between Christmas and New Year’s is often filled with celebration and downtime, but it can also be one of the most powerful moments for honest self reflection. In this episode, we explore how the way you see yourself quietly shapes your choices, habits, and results. If you have ever wondered why you struggle to follow through on goals or why certain changes feel impossible, this conversa...

311: How Joe Vitale Changed the Way I See Money 29.12.2025

My entire perspective on money shifted after learning a simple but powerful idea from Joe Vitale . This video is not about inflation, monetary policy, or getting rich. It is about understanding what money actually represents in everyday life. I share personal stories about collecting money as a kid, old coins, silver certificates, and how those experiences shaped my early beliefs about scarcity, s...

310: Faith Family and Sales Leadership Explained with Drew Norton 26.12.2025

In this episode of Small Business Big Visibility, host Jason sits down with sales leader and coach Drew Norton to break down how faith, family, and sales leadership work together to build confidence and purpose. Drew shares his journey from small town beginnings to leading multimillion dollar sales teams and coaching others to grow through service driven selling. Drew explains how introverts can s...

309: A Christmas Message About Action and Momentum 25.12.2025

Christmas is a season of reflection, gratitude, and hope. But it is also a powerful moment to ask a harder question. Are you just wishing, or are you actually taking action? In this video, a simple Christmas moment sparks a deeper conversation about why so many of us talk about what we want but never move. Better health, more money, stronger relationships, or a better business. Fear, comfort, and...

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