Jason McKenzie

Small Business Big Visibility

Business EN ↓ 408 episodes

Are you a small business owner seeking effective, efficient, and profitable ways to grow your business without the overwhelm? Welcome to "Small Business Big Visibility", the podcast dedicated to empowering adventurous entrepreneurs like you to simplify marketing, reduce stress, and boost revenue. Hosted by Jason McKenzie, we dive into a topics from different angles, providing actionable insights, innovative strategies, and easy-to-implement tools. Our mission is to help you focus on what truly matters: your passion, your family, and your freedom.

Author

Jason McKenzie

Category

Business

Latest episode

Jul 9, 2026

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Episodes

183: What My UFO Sighting Taught Me About Focus – World UFO Day Special 02.07.2025

Ever had a moment so strange it hijacked your attention completely? In this World UFO Day special, I share a real-life UFO sighting that left me stunned—and what it taught me about the power of focus. We dive into how life's shiny objects, whether literal UFOs or metaphorical distractions, can steer us away from our goals if we're not careful. From conspiracy theories to social media rabbit holes,...

182: Uncovering Hidden Triggers: Rewire Your Emotional Responses 01.07.2025

Why do we react so strongly to certain situations—and not even realize why? In this episode, we use the metaphor of power tools to explain how hidden emotional triggers operate beneath the surface of our awareness. Discover how your emotional responses are often pre-set by past experiences and how they get “activated” when conditions are just right—just like flipping the switch on a power tool. Yo...

181: Did Ford Mess Up? Brand Lessons from Shelby and Snow Plows 30.06.2025

What happens when a brand strays too far from its roots? In this episode, we dive into the curious case of a Shelby-branded F250 truck and the controversial rebranding of the Mustang into an electric SUV. Once synonymous with high-performance race cars, Carroll Shelby’s name now appears on vehicles far removed from his legacy—raising questions about brand integrity. You'll also hear a real-world s...

180: From Trauma to Closing: MAP & Sales Mastery with Missy Mae Taylor 27.06.2025

In this powerful episode of “Small Business. Big Visibility.”, we explore the journey of Missy Mae Taylor—a MAP Practitioner Coach and high-ticket Sales Coach helping spiritual entrepreneurs overcome inner blocks and sell with confidence. Discover how MAP (Make Anything Possible) transforms deep emotional trauma into freedom and momentum Learn Missy’s story—from childhood entrepreneurship to closi...

179: Stop Waiting for the Perfect Moment 26.06.2025

Are you waiting for everything to align before chasing your dreams? In this episode, we explore the fear, doubt, and hesitation that keep us from moving forward — and how to break free from them. You’ll hear a powerful reflection on what it means to reach the “pinnacle” of life, and why feeling stuck might just be the beginning of something greater. Learn why small steps, even uncertain ones, matt...

178: The True Cost of Compromising Your Integrity 25.06.2025

What is your integrity really worth? In this powerful episode, we explore the true meaning of integrity — not just by definition, but through real-life stories that highlight its value in our personal and professional lives. You'll hear a firsthand account of how a 50-cent candy bar exposed a deeper truth about character, and why cutting corners, even in small ways, can have lasting consequences....

177: Smart Local SEO: How to Rank Without Cheating 24.06.2025

Want to rank higher on Google without getting penalized? In this episode, we break down how to grow your local business using proven, white hat SEO strategies. Learn why Google doesn't care about your business—and why that’s actually an opportunity. Discover how to use your Google Business Profile effectively, build authentic local influence, and avoid risky black hat tactics that can derail your...

176: NBA Finals vs FIFA World Cup – Building Strong Teams at Work and Home 23.06.2025

Whether you're team NBA Finals or FIFA World Cup, this episode unpacks the deeper lessons behind the games. From childhood playgrounds to professional arenas, Jason reveals how elite teamwork—rooted in mutual respect, role clarity, and shared purpose—can transform families and businesses into high-performing, tightly bonded teams.

175: Fitness, Food, and Freedom: Cari Powers on Building a Life You Love 20.06.2025

Meet Carrie Powers—better known as Capow—the purple-haired powerhouse behind a fitness and nutrition business. In this episode, she shares how she transformed her life by losing nearly 100 pounds, leaving the corporate world, and embracing entrepreneurship through personal training, gym ownership, and now her work with Arbonne. You'll hear about her roller derby alter ego “Slamazon,” her love of r...

174: Choose Your Focus: Stop Letting the News Control You 19.06.2025

Have you ever stopped to think about how much of the news actually affects your life or business? In this episode, we explore why most of what we consume from newspapers, websites, and broadcasts is irrelevant to our day-to-day success—and how it often hijacks our focus and emotions. You'll hear a personal story about growing up delivering newspapers and the turning point that shifted how the spea...

173: Commitment Over Comfort: The Power of Showing Up 18.06.2025

What does it really mean to stay committed—even when it hurts? In this powerful episode, hear the unforgettable story of a woman who, despite serious health challenges, climbed five flights of stairs just to attend church. Her determination wasn’t about convenience—it was about conviction. This story left a lasting impact on the Jason's life and approach to family, work, and personal integrity. Fr...

172: I Learned Business Teamwork Watching NBA Legends Play 17.06.2025

This episode explores how the teamwork of NBA legends like Michael Jordan, Scottie Pippen, John Stockton, and Karl Malone offers powerful lessons for business. Their ability to anticipate and support each other on the court demonstrates a level of synergy that every team should strive for. The story continues with a real-world example of learning to think two steps ahead on a roofing job—highlight...

171: Business Cycles: Plan for the Downturn 16.06.2025

Every business faces seasons—growth, harvest, and slowdown. In this episode, we explore why preparing during the good times is key to surviving the tough ones. You’ll learn how to recognize business cycles, why stockpiling resources matters, and how even small, consistent efforts can protect your company when the market shifts. Whether it’s a recession or just a temporary dip, the time to prepare...

170: Recession Survival & Strategic Content Marketing with Scott Aughtmon 13.06.2025

What if your business could grow during a downturn and connect with more of the right customers? In this episode, marketing strategist Scott Aughtmon unpacks two powerful areas: recession survival tactics and smart content marketing. Scott shares insights from over 20 years in the field, including lessons from interviewing 38 top business and marketing experts. He explains what most businesses get...

169: How to Say No Without Feeling Guilty 12.06.2025

Tired of saying yes when you know you should say no? In this episode, we dive into why we often agree to things out of fear, guilt, or pressure—and how that hurts us in the long run. Learn simple, respectful strategies to say no while protecting your time, energy, and goals. Whether it’s turning down a lowball offer or setting boundaries with friends, you’ll get practical tips to handle it with co...

168: The Law of the Harvest: A Path to Lasting Success 11.06.2025

What does gardening, building a fire, and achieving success have in common? In this episode, we explore the powerful principle known as the Law of the Harvest — the idea that doing the right work, in the right order, with consistency, yields long-term rewards. You’ll hear personal stories and timeless insights on why patience, preparation, and persistence matter — whether you're growing a garden,...

167: David Robinson: A Role Model On and Off the Court 10.06.2025

In this episode, Jason reflects on how NBA legend David Robinson shaped his values growing up—and how those lessons still guide him today in life and business. From his stance on integrity and faith to his influence through simple actions like signing a card with Proverbs 1:7, David Robinson became more than just a basketball star to me—he became a blueprint for character and leadership. Discover...

166: Effective Negotiation Strategies 09.06.2025

What makes a negotiation truly effective? In this episode, we break down strategies from negotiation legends like Stephen Covey, Chris Voss, and Herb Cohen to help you approach every deal with confidence and clarity. Learn how to create win-win outcomes, why “no” isn’t the end of a conversation, and how active listening and empathy can transform your negotiation results. From practical tactics to...

165: How to Grow Smart, Save More, and Stay Profitable – with Steven Young 06.06.2025

In this episode of Small Business, Big Visibility , we sit down with Steven Young — the money man behind Savvy Tax Strategies and the creator of Savvy CEO Alliance. With decades of experience in insurance, bookkeeping, and tax strategy, Steven shares how he helps business owners, especially contractors, grow smarter, save more, and stay profitable. You’ll hear about: Implementing Profit First to m...

164: Stop The Fear: How to Thrive in the Age of AI 05.06.2025

Are we really headed for a world where only AI companies and social media influencers survive? In this thought-provoking video, we challenge the hype, unpack the fear, and offer a grounded perspective on what the future actually holds. Explore how fear of the unknown—whether during Y2K, COVID, or now with AI—drives people to panic and make irrational decisions. Learn why understanding the patterns...

163: Stop Managing Time: Do This Instead 04.06.2025

Think you need better time management ? Think again. In this episode, we explore a mindset shift that could radically improve your productivity: managing your activities , not your time . Inspired by Earl Nightingale and shared through the lens of Bob Proctor, this video breaks down a simple, 3-step system to help you get more done with less stress. Learn how to use sticky notes or postcards to pr...

162: Global Bicycle Day: How Small Improvements Lead to Big Wins 03.06.2025

What does mastering a craft truly take? On this episode, released in honor of Global Bicycle Day, we explore how small, consistent improvements—not just raw talent or time—are the real keys to success. You'll hear stories about a professional artist who built a thriving career not from natural ability, but from years of focused progress, as well as the remarkable transformation of the British cycl...

161: Your Network Is Not Your Net Worth 02.06.2025

Is your value defined by your contact list? In this video, we challenge the popular phrase "your network is your net worth" and explore a deeper truth: you are worth far more than just who you know. You'll learn why authentic relationships matter more than numbers, how giving to others creates real momentum in life, and why reciprocity is a timeless principle found in cultures and faiths worldwide...

160: Why Finding Your Why is Everything - With Bart Miller 30.05.2025

What does it truly mean to live a life by design? In this inspiring episode of Small Business, Big Visibility, Bart Miller — founder of I Do Epic and We Play Full Out — shares how discovering your “why” can transform your business, your family life, and your future. Bart opens up about building a legacy rooted in passion, adaptability, and mindset. From team roping to bodybuilding, to launching im...

159: Why More Education Won’t Launch Your Business 29.05.2025

Think you need another degree or certificate before you can start your business? Think again. In this episode, we explore why more education isn't always the solution—and what actually matters when you're ready to strike out on your own. Learn why your existing expertise already holds value, how building the right network can elevate your opportunities, and why making an offer is more important th...

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