Shopify Masters

Laura Low Ah Kee and Shannon Savage started Left on Friday, a swimwear and activewear brand, applying what they learned from their careers at Lululemon. They discuss how their commitment to fit and fabric and customer feedback led to success both online and in stores, and landed them an opportunity to outfit Canada's beach volleyball teams for the Olympics. To learn more about Left on Friday and f...

Nik Sharma is the founder of Sharma Brands and is known as "The DTC Guy." He discusses his marketing playbook, from boiling down the brand's message to figuring out how much to spend on paid advertising. To watch the video version of this episode, head over to the Shopify Masters YouTube channel and subscribe. To read more about Nik Sharma: https://www.shopify.com/blog/nik-sharma-marketing Subscri...

Stylist Rima Vaidila and model Eddy Vaidila wanted to make swimwear that spoke to them, so they created Goldie Swimwear — a company that lives by its bold, statement pieces. The sisters share how they found their design aesthetic, learned to manage inventory, and collaborated with TikTok star Victoria Paris. To learn more about Goldie Swimwear, check out the blog post: https://www.shopify.com/blog...

Jonathan Grahm transformed Compartés Chocolate from a family-owned shop into a luxury brand. Discover how he blends LA-inspired flavors with fashion-forward packaging and ecommerce innovation. Click here to watch the video episode on YouTube.  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

NUDESTIX cofounder Taylor Frankel has been responsible for keeping the brand relevant and ahead of the trends since its inception 10 years ago. Learn how to build authentic communities, leverage trends, and scale thoughtfully. For more on NUDESTIX and show notes click here.  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

People are dying to get their hands on Ghost Town Oats, a special milk blend created by baristas. Find out how to gain community support, and create social change through entrepreneurship. Watch the full video episode on YouTube.  For more on Ghost Town Oats and show notes click here.  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Shopify on Location is back with another miniseries from our studio in Los Angeles, showcasing some of the most notable founders in the city: Michael Washington, Usal Project Jonathan Grahm, Compartes Chocolatier Michelle Johnson and Ezra Baker, Ghost Town Oats Subscribe to Shopify Masters on YouTube to watch these in-person video interviews. New episodes on Thursdays. Subscribe and watch Shopify...

Moment, a camera gear company, is 10 years old. Founder Marc Barros shares why connecting at the heart level is key to finding the next customer, and how he used this principle to expand Moment into a marketplace for creatives. Moment now sells everything from lenses and bags to digital courses and photography presets. To learn more about Moment, read the blog post: https://www.shopify.com/blog/mo...

How did Charlotte Palermino build a tight-knit community on TikTok and launch her brand, Dieux Skin? Tune in to discover her formula for standing out on social media and creating community with your marketing machine.  Watch the video episode on YouTube.    Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Peter Maldonado and Rashid Ali launched Chomps to fill a need of their own. Six years later, they developed an analytics and feedback strategy that allowed them to earn $20 million in revenue the first year they quit their day jobs.  For more on Chomps and show notes click here.  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Founders Nick and Tim West share how the created Bandit Running by leaning into the gritty side of training and finding fashion inspiration in York City. They also discuss the importance of customer feedback and event marketing. To learn more about Bandit Running: https://www.shopify.com/blog/bandit-community And you can watch this episode on YouTube. Subscribe to Shopify Masters on YouTube . Subs...

Corporate gifting can be a powerful wholesale channel for some founders. Expert Chloe Sapienza takes us behind-the-scenes of her agency, Telescope, which helps clients source gifts and build Shopify stores for their branded merchandise. Subscribe to Shopify Masters on YouTube for more interviews. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Magnolia Bakery has transcended its status as an iconic New York bakery to become a global dessert empire, bringing its famous cupcakes and banana pudding to fans worldwide. Despite its direct to consumer, retail, and international expansion, the bakery has managed to retain its charming, small-bakery feel while welcoming new fans. In this episode, we dive into Magnolia Bakery's growth strategies...

OSEA Malibu has been family owned and operated since 1996. CEO Melissa Palmer has marketing strategies that helped the brand sustain growth for decades.  For more on OSEA Malibu and show notes click here.  Check out Shopify Masters on YouTube.  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Ariane Goldman founded Hatch out of a personal need and set the tone for maternity fashion nationwide. Her business caught the attention of Marquee Brands, where Ariane now oversees an entire maternity parent company across multiple product categories including the brands Motherhood Maternity, A Pea In The Pod and Destination Maternity. She shares how to build a fashion brand and use in-person to...

Nick shares how his "Go One More" philosophy has been the cornerstone of his success, both in business and in life. From funding his business with a military loan while still in college to dedicating his free time to building Bare Performance Nutrition, Nick's journey is a testament to resilience and commitment. For more stories on how failures can actually be a good thing for your business, check...

Jono Pandolfi is an artist by training. Along with his brother, Nick Pandolfi, he scaled his handmade dinnerware company to a seven-figure hospitality and manufacturing business. Jono Pandolfi has made plates and bowls for reputable establishments, including eateries at MOMA, the Four Seasons Hotel, the NOMAD hotel, and more. You’ve also seen his dinnerware on the hit Hulu show, The Bear. Watch th...

Katie Hill and Lisa Watkins created WanderFull, a stylish bag designed for carrying a water bottle. They say creating a niche and well-made product helped them stand out at trade shows, unlock wholesale relationships, and get named to Oprah's Favorite Things 2023 list. Subscribe to the Shopify Masters YouTube channel to watch video interviews with some of these fascinating merchants.   Subscribe a...

Join Alex Drexler, the founder of the New York City-based clothing brand Alex Mill, as he shares his journey of creating the perfect shirt. That single garment transformed his company into an iconic fashion label, a label that’s on Shopify.  Drexler and CEO Roxanne Stahl O’Hara also talk about their organic growth and creator collaboration secrets. This episode originally aired in 2023. Watch the...

Teen founders Sadie and Abby Bowler launched into over 500 Target stores with their personal care brand SadieB. Learn about their approach to leveraging mentorship and networking.  To read more about SadieB and show notes click here.  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Founder Caroline Weaver turned her passion and knowledge of small businesses in New York City into an online guide called Locavore Guide. She also opened a variety store to feature some of the cool products made in and around the city. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

SURI’s founders reveal how they scaled to $30M in two years by reimaging electric toothbrushes, focusing on consumer pain points and expert endorsements.  To read more about SURI and show notes click here.  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Samantha Kent is the founder of the pure beauty company, The Cleanest Lab, and the chief growth officer of her family's beauty manufacturing business, LaDove. She shares why customers will notice (and keep coming back) for high-quality products. To learn more about The Cleanest Lab and for show notes: https://www.shopify.com/blog/the-cleanest-lab-manufacturing Subscribe and watch Shopify Masters o...

Gyve Safavi and Mark Rushmore revolutionized the electric toothbrush market with SURI. Learn how they became a multimillion dollar brand within two years thanks to prelaunch prep. For more on SURI and show notes click here.  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

Serial entrepreneur Wil Yeung has started all sorts of businesses, from violin drop shipping to a brick-and-mortar music school to a coconut milk business to a photography service. These other companies all led to his current venture, a YouTube channel focused on plant-based cooking called Yeung Man Cooking. Here's how he has redefined failure to become a successful serial entrepreneur. For more a...