Shopify Masters

To watch this episode on our YouTube channel: https://youtu.be/Sip7-sTFpXQ   David Gaylord of Bushbalm will the biggest mistake that almost costs Bushbalm the business and all of the learnings he's had from scaling an 8-figure skincare brand. Tune in to hear:   The initial mistakes that taught valuable lessons for David  A 10,000 unit failure and how David solved it  The mindset and mental wellbei...

You'll learn how Kill Cliff differentiates its products in a saturated market through an aggressive content strategy. For more on Kill Cliff and show notes: https://www.shopify.com/blog/kill-cliff-differenciate?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast   Tune in to learn  How do you make sure that customers are aware of your differentiators when you're in a crowded mark...

To watch this episode on our YouTube channel: https://youtu.be/FIUj2NvzpJs David Gaylord of Bushbalm will share all the nitty-gritty deals of how the team makes their financials make sense as they bootstrapped into an 8-figure skincare brand, tune in to learn:  The initial set up for finances and banking accounts  How they worked past traditional banking limitations  The process of  pitching on na...

You'll learn from an entrepreneur who manages her business using EOS or "Entrepreneurial Operating System" For more on Encircled and show notes: https://www.shopify.com/blog/encircled-operations?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast   Tune in to learn  What is it like to work with a technical designer to create your products  What is the Entrepreneurial Operating System...

To watch this episode visit our Youtube channel: https://youtu.be/-M1ZPpv3ew0 David Gaylord will share key lessons he's learned while marketing Bushbalm:  Three essential components of the marketing stack for new businesses Rule of thumb for allocating marketing spend Ways to scale your brand using public relations Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial...

You'll learn from these two entrepreneurs how they made collars that cats love to wear.  For more on Supakit and show notes: www.shopify.com/blog/supakit-online-course?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast   Tune in to learn  How to identify which projects to abandon and which to keep  Why entrepreneurship is not always about acting fast  Why they made a digital course...

To watch this episode visit our Youtube channel: https://www.youtube.com/watch?v=V2ASIvPUTSc   David Gaylord, the co-founder of Bushbalm will share the product development learnings of:  Ideation for their first hero product  Finding the ideal production partner and  how they work with chemists  Incorporating data and marketing trends into product development  How to  manage large orders from reta...

You'll from these two entrepreneurs how looking for clothes for their wedding started a gender-defying clothing company.  For more on Kirrin Finch and show notes: https://www.shopify.com/blog/kirrin-finch-operations?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast  Tune in to learn  The big surprise when these entrepreneurs did their market research for the first time   Why yo...

Watch on Youtube: https://youtu.be/7Plih4Fp9o8 Read on Shopify:   https://www.shopify.com/blog/bushbalm-business-journey Bushbalm is on track to make over $10 Million in sales this year—an impressive feat for a brand that started as a $900 side hustle. In Shopify’s first-ever miniseries, David Gaylord, CEO of Busbalm and Shopify’s Entrepreneur In Residence, shares his journey of building a success...

Subscribe to the brand new Shopify Masters YouTube Channel: https://www.youtube.com/shopifymasters Learn from an entrepreneur who left his city life and marketing firm behind to start a fresh seafood company in Maine. Mark Murrell shares his business journey and the key lessons he's learned along the way of scaling his business by 600% during COVID.  For more on Get Maine Lobster and show notes: h...

You'll learn from these two entrepreneurs how they disrupted the soda industry by making it healthy.  For more on Olipop and show notes: https://www.shopify.com/blog/olipop-product-development?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast  Tune in to learn  Why nutrition is important for entrepreneurs  What it means to break one rule and break it hard when it comes to creat...

In this episode, you'll learn how Amanda and Katie McCourt set out to scale a sustainable fashion brand that turns deadstock t-shirts into underwear. For more about Pantee and show notes, visit: https://www.shopify.com/blog/pantee-upcycling-fashion/?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn How to approach building a business when you have no background...

In this episode, you'll learn from an entrepreneur who eliminated" Big Retail" out of their business model and continued to thrive.  For more on Dropps and show notes: https://www.shopify.com/blog/dropps-customer-education/?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast  Tune in to learn  The most useful insights from transitioning from brick and mortar to ecommerce How clim...

You'll learn how one entrepreneur has continually adapted to the realities of COVID—and still managed to find success along the way.  For more on Swoon and show notes: https://www.shopify.com/blog/swoon-pivot?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn  How to find and work with flavor scientists to help with your food or beverage brand How sampling event...

You'll learn from an entrepreneur the step-by-step process started a French dessert store online.  For more about Pastreez and show notes: https://www.shopify.ca/blog/pastreez-email-building?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast   Tune in to learn  How to build an email list if you started your business offline  How to deliver a wow factor to the unboxing experience...

You'll learn from an entrepreneur who started a business that sells a product that doesn't exist in the market.  K9 Mask is an air filter mask maker for dogs designed for health protection against air pollution.   For more on show notes and K9 Mask: www.shopify.com/blog/k9-mask-shark-tank   Tune in to learn  How to work with a manufacturer when you are creating a product that has never been made b...

You'll learn from an entrepreneur how they built a 7-figure healthy cereal brand for Kids in a matter of 2 years.  Three Wishes Cereal is a high protein, low sugar, grain-free breakfast cereal, that tastes like the cereals of your childhood, made with modern-day clean ingredients.  For more on Three Wishes Cereal and show notes: https://www.shopify.com/blog/three-wishes-cereal-retail-partnerships?...

You'll learn from an entrepreneur who built an amazing business out of her hobby of weaving and yarns.  Gist Yarn is a yarn shop that inspires a growing community of weavers with quality weaving yarn, fresh pattern designs, and a warm and welcoming spot to find your weaving home.  For more on Gist Yarn and show notes: https://www.shopify.com/blog/gist-yarn-preorder Tune in to learn  The pros and c...

Camille Brinch is a Danish jewelry designer that went from creating pieces in her parents' backyard to building a multimillion-dollar brand with her brother, Daniel.   For more on Camille Brinch and show notes: https://www.shopify.com/blog/camille-brinch-brand-marketing?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast   Tune in to learn:  The strategy that scaled Camille Brinc...

For more about the Shopify contest for ultimate home business setup visit: https://www.shopify.com/prize  You'll learn from a seasoned entrepreneur who turned a brick-and-mortar store into a digital business. FireCreek Snacks sells better-for-you protein snacks that are the perfect marriage between clean ingredients and exceptional taste.   For more on FireCreek Snacks and show notes: https://www....

You'll learn from an entrepreneur who built a successful DTC brand for menswear. Mack Weldon is a pioneer direct to consumer and a one-stop destination for men's essentials.  For more on Mack Weldon and show notes:   https://www.shopify.com/blog/mack-weldon-dtc?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast   Tune in to learn  Why they made a big bet with a huge launch with...

You'll learn from these entrepreneurs how they built a 7-figure brand by creating for functionality and ensuring all shapes and body types are included in their offering. Active Truth is an activewear brand that celebrates all women regardless of their size, shape or stage of life.  For more on Active Truth and show notes: https://www.shopify.com/blog/active-truth-inclusive-community?utm_campaign=...

You'll learn from an entrepreneur how he highlights the differentiating factors of their products to stand out from the competition Promix sells premium nutrition products made with farm direct ingredients designed to support your optimal health & performance. For more on Promix and show notes: https://www.shopify.com/blog/promix-differentiation?utm_campaign=shopifymasters&utm_medium=description&u...

The Bike Project is a community that intakes used bikes, restores and resells them while donating bikes to refugees. The organization allows newcomers to have a more cost-effective and active way to commute while adjusting to life in the UK. For more on The Bike Project and show notes:  https://www.shopify.com/blog/the-bike-project-social-impact?utm_campaign=shopifymasters&utm_medium=description&u...

You'll learn from an entrepreneur who built a consumer wellness brand that targets a multitude of customer types. Hydrant  is a consumer wellness brand with a focus on function and proper hydration to provide holistic wellbeing.  For more on Hydrant and show notes:   https://www.shopify.com/blog/hydrant-subscription?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast    Tune in t...