John Bunn

Shifting Focus with John Bunn

Shifting Focus (Formerly How To Film Weddings) with John Bunn is the podcast for wedding photographers, videographers, planners, and industry pros who feel STUCK in the middle market. If you're tired of chasing trends and ready to focus on what really moves the needle—branding, pricing, mindset, and building relationships that lead to real growth—you're in the right place. With nearly two decades of experience and a background in educating tens of thousands through courses, masterminds, and one of the top wedding podcasts in the world, John brings a clear, approachable voice to the conversatio...

Author

John Bunn

Category

Education

Latest episode

Jul 6, 2026

Where to listen?

Podcasts in the app Replaio Radio Coming soon

Podcasts are coming to the app soon. Install now and be the first to see a whole new take on podcasts

Get it on Google Play Install for free Android 5M+ downloads · 4.8 rating iOS soon

Episodes

121. How To Film B-Roll || How To Film Weddings 08.09.2020

Epic, buttery, smooth, whatever word you use to describe B-Roll we're breaking it all down in this episode of the How To Film Weddings Podcast.  This week we're sharing our greatest tips and tricks to improve the quality of your wedding film b-roll, including our favorite pieces of gear that we use for each wedding.   

How To Make More Money Per Wedding, Without Raising Your Prices || How To Film Weddings 31.08.2020

Do you want to learn How to make more money without raising your prices? Running your wedding video business doesn't have to be stressful. Today's podcast is a special one! We are offered a FREE Workshop for Wedding Videographers, sharing how to make more money without raising your prices. With over 20 years of combined experience, we have figured out the keys to a successful wedding video busines...

119. Audio is Half of Your Film || How To Film Weddings 24.08.2020

Let's face it, if you have bad audio, you have a bad video. On the heels of last week's episode with Ryan Cota and Michael Franchetti from Wedditor, we wanted to continue the conversation on audio. It can seem a bit daunting and overwhelming, but when you really break it down, it isn't that scary. So in this episode, we are breaking down exactly how we capture audio on a wedding day.   Similar to...

118. The Importance of Sound Design with Wedditor & Ryan Cota || How To Film Weddings 17.08.2020

We spend so much time obsessing about camera bodies and lenses. The visuals in our films are some of the best. So why is it that great audio isn't a top priority to wedding filmmakers until we've been shooting for months or even years. After all, fifty percent of our films are audio. In today's episode Michael and Ryan from Wedditor share their knowledge about the importance of sound engineering a...

117. Q&A with Core Financial || How To Film Weddings 13.08.2020

Whether you like it or not, you have to pay attention to your business. Taxes, bookkeeping, financial planning, and so much more. That's why we love CORE Financial! In this week's bonus episode of the How To Film Weddings Podcast, we bring in Jeremy from CORE to answer your questions.   Be sure to check out https://www.howtofilmweddings.com/core to see what they can do for you!   #howtofilmwedding...

116. How To Film A Ceremony || How To Film Weddings 10.08.2020

Be sure to get on the list for when we release The Complete Wedding Videographer, a step-by-step guide to running a profitable Wedding Videography Business http://www.completeweddingvideography.com/ How To Film Weddings. What a great name for a podcast. Want to know what we really haven't spent a ton of time talking about on this podcast, How to ACTUALLY film a wedding. In this week's episode, we...

115. How We Make More Per Wedding - Consultations Breakdown - WPPI 2020 || How To Film Weddings 03.08.2020

Consultations are very important to your business. If you don't know how to handle potential couples, you will never book business. One of the most popular items in our shop is the consultation guideline. A 10 step guide to knocking it out of the park with your consultations.   We were invited to speak at WPPI, in Las Vegas this year, and broke down the entire guide for the attendees. They let us...

114. Building an Adaptable Brand with Natalie Hind of The Auburn Hour || How To Film Weddings 27.07.2020

In our efforts to continue to talk about building your brand, we wanted to bring on one of our friends that has successfully managed to change her style and adapt as she has grown her business. In this week's episode, we bring on Natalie Hind, of The Auburn Hour, to have a chat about all things brand, and how she has grown her business and stayed true to who she is as an artist. She started out th...

113. Google & Facebook Ads Strategy || How To Film Weddings 20.07.2020

Google and Facebook Ads Strategy - At HTFW we talk a lot about the Crockpot Method. The slow and steady drip into your business, letting it simmer and grow over time. This is the hardest, yet best way to build your business. What we don't talk about a lot is paid ads, and how to grow your business faster. In this episode, we break down the two types of traffic: the traffic you earn (crockpot), and...

112. How To Go Full Time In 1 Year with Blake Pollino || How To Film Weddings 13.07.2020

Blake Pollino has edited nearly 100 episodes of The How To Film Weddings Podcast, all while growing his business into his full-time job. Within a year of starting Blake Pollino Films, he was full-time doing the work he loved. How did he do it? What were his secrets? Well, we are super excited to have Blake on the show to talk all about it! We also talk about the Brand New Canon R5 and Canon R6, so...

111. Creating an Unforgettable Brand || How To Film Weddings 06.07.2020

You asked for it, so we're doing it. We got a ton of feedback from last weeks episode on branding, so we're diving even deeper this week to talk more about branding your business.  What is it that separates the good brands from the truly great brands? We're talking about how to differentiate yourself in your market, how to stay top of mind for other vendors, and much, much more.  We're also excite...

110. It's All About the Brand || How To Film Weddings 29.06.2020

It's all about the brand. Your brand is much more than your logo. Too many of us spend so much time focusing on our color grades and shot selection, and we forget to focus on our over all aesthetic and feel of our branding. From the words you have on your site, to your color grade, to your logo and website, it all adds up. Nick has done an incredible job keeping his brand at the forefront of his c...

109. YouTube in 2020 || How To Film Weddings 22.06.2020

YouTube in 2020   We love YouTube, and here is why. That is where our couples are. Maybe not in the YouTube app, but when they search for wedding videos on google, YouTube videos show up first. If you've done your job to build the proper search results, your videos will show up. If the videos are good, couples will book you.   Both Nick and John have traveled the country shooting amazing weddings...

108. Answering Your Questions About Sales & Marketing || How To Film Weddings 15.06.2020

In an ever changing world, we wanted to take a few minutes and talk about what we have been doing when it comes to sales. Things are different now. So what do you do? We took some time to go live in our Facebook group answering your questions about sales. We go deep on how to take better care of your clients, and how to set yourself up for success within your business. What if you could make more...

107. An Honest Discussion with Black Wedding Videographers || How To Film Weddings 08.06.2020

An honest discussion with Black Wedding Videographers    With everything going on in the world, we wanted to take a week and slow things down, and talk about it. With the recent death of George Floyd, it sent the world into a frenzy, with rioting, protesting, and an outcry for change.    So we invited a panel of guests to discuss the hard topics. This is different from our typical episodes. No spo...

106. The Client Experience || How To Film Weddings 01.06.2020

The Client Experience Now more than ever you really need to be focusing on your client experience. How do you treat not only your couples, but their families, and their vendors? We break it down from the time a couple reaches out, until after the wedding, with the things we do to serve our clients. We talk about ways we make more money per client, how we can help guide our clients, and provide the...

105. Improve Your Money Management || How To Film Weddings 25.05.2020

Improve Your Money Management  Money...nobody likes to talk about it but we all need it and want to know how to make more of it. This week we take a deep dive in to all things money. How should you budget? Should you take on business debt? We answer all these questions and more on this weeks episode of the How To Film Weddings podcast.  So pop in the headphones, connect the bluetooth, or turn up t...

104. Life After COVID-19 || How To Film Weddings Podcast 18.05.2020

So much has changed in the last few months. The world has shut down, and so many of us weren't ready for it. Nobody knows when things will get back to "normal." Nick and John sit down to have a conversation about what COVID-19 has looked like for them, as well as their strategies and plans they are implementing moving forward. We talk about some ways to make sure you have enough cash to survive, a...

Learn Wedding Film Pricing with Matt Johnson || How To Film Weddings 11.05.2020

Learn Wedding Film Pricing with Matt Johnson Check out Matt Johnson's new course here: https://courses.whoismatt.com/a/27258/B6tBkrPS Our friend Matt Johnson needs no introduction. He's the real deal. With over 200,000 subscribers on YouTube, and a killer educational channel, this guy has helped so many of us. We had him back on the show to talk all about pricing yourself. How much should you char...

Weddings on a RED with John from Martin Weddings || How to Film Weddings 04.05.2020

Weddings on a RED with John from Martin Weddings Have you ever looked at someone's work and thought, 'yes!' That's the look. Those are the colors. How do they do it? Well, that's how we felt about John Martin's work from Martin Wedding Co. We couldn't put our finger on why his films looked so different. The answer? He shot many weddings with a RED camera. We spent quite a bit of time in this episo...

101. Emotional Storytelling with CHPTRS || How To Film Weddings 27.04.2020

As wedding filmmakers, music plays such an important role in our films. Finding good music used to take forever. With sites like MusicBed, we have a much easier job. A couple years back, a band called CHPTRS came out of nowhere and gave us music that helped us all elevate our films. We have both used CHPTRS so many times in our films, and were beside ourselves when the band told us they'd be on th...

100. Our 100th Episode Celebration || How To Film Weddings Podcast 20.04.2020

100 episodes. We can hardly believe we have recorded 100 episodes. When we started this thing, we had no idea If anyone would listen. We are continually blown away by the loyalty of our listeners. You have helped us grow into the largest wedding video podcast on the planet. Not only that, you've helped us build a community focused on kindness, hard work, and good character. We wanted to offer a ce...

099: Adapting Your Brand with White In Revery || How To Film Weddings Podcast 13.04.2020

When it comes to Wedding Filmmaking, you have been living under a rock if you don't know about White in Revery. Calen and Kristine Rhome have built such an incredible brand in the past several years. They are synonymous with great branding. They know exactly who they are, and are very proud of it.  From traveling the world shooting unreal weddings at jaw dropping locations, to hosting the Venture...

098. Running a Business From 190 Sq Ft. with Happy Camper Films || How To Film Weddings 06.04.2020

Have you heard of Happy Camper Films? No, it's not just a really cool name, it's a lifestyle! Tyler and Allison Blair live in a 190 sq. ft RV and travel all over the US creating gorgeous wedding films! In today's episode of the How To Film Weddings podcast we talk with Tyler about how he has had to adapt his filmmaking to the space that he lives in as well as some other wedding filmmaking goodness...

097. Master The Moment with Ray Roman Films || How To Film Weddings 30.03.2020

Master The Moment with Ray Roman Films When you think of luxury weddings you think of Ray Roman. This guy has been charging tens of thousands of dollars for his films for years, and has made a place for himself in the luxury market. John sits down with Ray to talk all about his new course, "Master the Moment." Join Ray Roman as he takes you on-location throughout an entire wedding and breaks down...

Listen to the Shifting Focus with John Bunn podcast in Replaio

Radio and podcasts in one app - free, with no sign-up. Install today and do not miss the launch

Get it on Google Play

Replaio is not a podcast publisher; show names, artwork and audio belong to their authors and are distributed through public RSS feeds.