John Bunn
Shifting Focus with John Bunn
Shifting Focus (Formerly How To Film Weddings) with John Bunn is the podcast for wedding photographers, videographers, planners, and industry pros who feel STUCK in the middle market. If you're tired of chasing trends and ready to focus on what really moves the needle—branding, pricing, mindset, and building relationships that lead to real growth—you're in the right place. With nearly two decades of experience and a background in educating tens of thousands through courses, masterminds, and one of the top wedding podcasts in the world, John brings a clear, approachable voice to the conversatio...
Be sure to visit the podcast's website and support the creator: howtofilmweddings.libsyn.com
Author
John Bunn
Category
Podcast website
Latest episode
Oct 5, 2026
Where to listen?
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Episodes
212. Website Copy Matters Way More Than You Think, with Sam Jacobsen || How To Film Weddings 28.03.2022 52:07
John just recently booked weddings for $20k, $18k, and $17k, all since launching his new site, with professional copy written by Sam Jacobson and his team. Guess what, we would have never thought that copy and your website really could have that much of an impact on your business, but it does. We tell people the value of hiring a professional all the time when it comes to hiring a wedding videogra...
211. Level-Up Your Sound Design with Multiply Media || How To Film Weddings 21.03.2022 59:22
In this week's episode, John and Nick interview Multiply media. Sarah and Boomer are located in Denver, CO, and have been absolutely killing with their wedding film business. In the past few years, they have quickly risen to the top of the wedding videography space, and it is because of many things. Their incredible branding, films that are next level, and most importantly, their sound design. Bei...
210. 5 Things That Determine What To Charge For Your Wedding Films || How To Film Weddings 14.03.2022 53:06
Nick and I get asked one question more than any other in our mentor sessions and in our Facebook Group… "How Much Should I Be Charging For My Films." Most wedding filmmakers just randomly select a number, but we are here to tell you that there are key factors you should be looking at when determining your price. Hit up this week's episode to learn the 5 key factors into what you should be looking...
209. The Road To Luxury Weddings with Peyton Frank || How To Film Weddings 07.03.2022 51:56
In today's episode, John interviews Peyton Frank. Peyton is a powerhouse in the wedding film industry. Named One of The Best Wedding Filmmakers in the World by Harpers Bazaar, she has gone from starting her business 6 years ago to being one of the most highly sought-after wedding filmmakers on the planet. She's passionate about fine art and pushing her limits. We talk about her journey of how she...
208. Jose Villa and Joel Serrato - Building A Luxury Brand || How To Film Weddings 28.02.2022 1:04:38
You don't get to photograph weddings for Justin Bieber, and Paris Hilton by accident. You don't become one of the most exclusive wedding photographers on the planet without a plan. This week, John sits down with world-renowned wedding photographers Jose Villa and Joel Serrato to talk about how they spent the last 20 years building a brand like none other on the planet. We talk about the relationsh...
207. Blow up your business with TikTok and IG Reels with Alexandra Madison + Jon Bouffard || How To Film Weddings 21.02.2022 1:02:56
In today's episode, John sits down with husband-and-wife team Alexandra and Jon Bouffard to talk about how they nearly have 1 MILLION followers on social media. We break down how they built their social media following, and how it has completely transformed their business to add revenue that allows them to be more selective with their weddings and raise their prices a ton. Follow Alexandra and Jon...
206. One Tool Wedding Filmmakers Should Be Using || How To Film Weddings 14.02.2022 42:01
This week on the How to Film Weddings Podcast we're joined by Rachel Silver, the founder, and CEO of Love Stories TV. Their platform has over a million followers on social media and generates about half a BILLION views. Rachel shares the business model of Love Stories TV, how you can make money in this industry. She also talks about the wedding film awards, how you can participate, and much, much...
205. We Are Switching Things Up || How To Film Weddings 07.02.2022 0:01
This week on the How To Film Weddings podcast John and Nick go deep with the How To Film Weddings team to talk about everyone's role within the brand, some big plans going forward, and what it's like to work for John and Nick.
204. Making $350K Filming Weddings with The Axtells || How To Film Weddings 31.01.2022 51:28
This week on the How To Film Weddings Podcast we're joined by another incredible success story from the 2021 Mastermind Alumni....Stephanie and Charles of The Axtells join John and Nick to talk about how they've scaled and grown their wedding video/photo brand the powerhouse that it currently is, how to brand yourself like a luxury brand, and much, much, more!
203. THIS CHANGES EVERYTHING...Mastermind 2022 Announcement || How To Film Weddings 24.01.2022 41:09
THIS CHANGES EVERYTHING! In this episode of the How To Film Weddings podcast John and Nick drop some big news about the 2022 Mastermind. Our voices are gone, our hearts are full, and our minds are refreshed. We also talk about the EPIC Mastermind retreat that we just finished. To learn more about mastermind go to howtofilmweddings.com/mastermind
202. Growing Your Business In Every Season with Mckenzie Michael of Travel House Collective || How To Film Weddings 17.01.2022 47:55
This week John and Nick are joined by another amazing Mastermind Alumni, Mckenzie Michael of Travel House Collective joins the podcast to share her start in the industry, when her business started to consistently grow, how the community has helped her business and more!
201. Get Out Of Your Comfort Zone || Deep Nugget 005 14.01.2022 11:04
It's the start of a new year! 2 weeks in... how are you doing with your goals? Nothing is going to change for any of us in 2022 if we do the exact same things we did in 2021. Change only happens when we get out of our comfort zones.
200. Taking Risks & Growing Via Community with The Creative || How To Film Weddings 10.01.2022 1:00:32
This week John and Nick get to chat with Austin and Jessica Blanchard of The Creative to chat about how they've experienced growth in their business from taking risks and leaning on the community to help them grow exponentially over the last year.
199. The Power of 1000 Days with Shore & Summit || How To Film Weddings Podcast 03.01.2022 59:53
What would happen if you really focused on your business for 1,000 days? We answer that question and more this week on the How To Film Weddings podcast, John and Nick chat with Patrick and Alayna of Shore and Summit to talk about how their business has grown after spending 1,000 days of dedicated effort, learning from others, and more.
198. 2021 Year In Review || How To Film Weddings 27.12.2021 1:00:44
In our last episode of 2021, John and Nick look back on 2021 and review all the great things that have happened here at How To Film Weddings. We also talk about our business results for this year and our goals for 2022 for our wedding businesses and How To Film Weddings. See you next year!
197. What Do You Want? || Deep Nuggets 004 24.12.2021 11:22
It is Christmas time, and we constantly are getting asked "What do you want?" It got me thinking about what I really want. So many of us don't take the time to dream, or think through the things we really want in our lives. In this week's episode of Deep Nuggets, John is breaking down some thoughts around this topic. By having a clear direction for what you want, you can know if you are hitting yo...
196. Week of Giving || How To Film Weddings 20.12.2021 31:20
It's back!!! That's right we're doing a whole week of giving this year as a way to give back and say thank you to everyone that has made this podcast possible! John & Nick also take some time to talk about how an attitude of giving can translate into success for your business and some practical things to do to show your appreciation this holiday season. Click here to enter for your chance to win:...
195. I Didn't Accomplish Anything || Deep Nuggets 003 17.12.2021 13:26
Looking back on 2021 I feel like I didn't accomplish anything that I wanted to. I had some pretty big goals and, well, I sucked and keeping them. And ya know what? That's ok. It's so easy to look at our failures rather than our successes. In today's Deep Nugget episode Nick looks at the positive when it would be so easy to look at the negative. How are you liking these deep nuggets? Hit me up on I...
194. Answering your tax questions with Jeremy Doorn of Core Financial || How To Film Weddings 13.12.2021 49:38
Here we are at the end of the year, are you scrambling to try to figure out all your tax and accounting info? Bringing on a tax professional to help us with our businesses has been absolutely game-changing and has saved us tons of time and even more money. This week we welcome Jeremy Doorn of Core Financial back on the podcast to answer your questions about taxes, accounting, how to pay yourself,...
193. Why the heck are you filming weddings? || Deep Nuggets 002 10.12.2021 16:13
Not going to lie, today's episode of Deep Nuggets might be my favorite piece of content I have made in 2021. I think you need to hear this before the end of the year. It is time to really figure out why you are doing this. Not why other people think you are doing it. How are you liking these deep nuggets? Hit me up on Instagram and let me know @johnbunn_
192. 5 Ways To Improve Your Social Media || How To Film Weddings 06.12.2021 39:53
We literally create content for a living and somehow social media still feels like an unbearable task sometimes. This week on the How To Film Weddings podcast we're breaking down 5 ways you can improve your social media going into 2022. Fire up your social media of choice, and let's get ready to get better together.
191. Turning Down a $10,000 Wedding || Deep Nuggets 001 03.12.2021 12:33
Guess what? We have something special going on over at HTFW. A brand new short form audio only experience called Deep Nuggets. So many times we have something we want to say, but it doesn't warrant a 45 minute episode. So from time to time, we are going to be sprinkling in some deep nuggets. This week, John talks about how he just turned down a $10,000 booking, but spoiler alert, he was able to t...
190. 5 Ways To Deal With Burnout || How To Film Weddings 29.11.2021 39:42
When it comes to burnout, it's not a matter of if, it's a matter of when. It happens to all of us, especially during this time of year when we're staring at a huge backlog of weddings that still need to be edited. This week on the How To Film Weddings podcast we want to break down 5 ways to deal with burnout and to stay fresh as a wedding filmmaker.
189. Live Q&A with John and Nick || How To Film Weddings 22.11.2021 57:29
Live Q&A with John and Nick Tonight at midnight the doors close for The Complete Wedding Videography Course. Be sure to check it out at: http:// completeweddingvideography. com/ In today's episode, we go live on Zoom and answer your questions. We had a live Zoom Audience as we answered a ton of questions. Super helpful information, to help you in your wedding video business. In celebration o...
188. Filmmaking with Intention Day 2 II How To Film Weddings Podcast 17.11.2021 45:56
BONUS PODCAST - replay of Day 2 of the Filmmaking with Intention Workshop Statistics are showing 2022 to be the busiest wedding season since 1984. Are you ready for the influx of inquiries? How do you know who to say yes to? When to raise your prices? In this FREE 2 day workshop, we are going to show you how to put together a plan for next year, how to price yourself and how to be INTENTIONAL with...
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