Shed Geek Podcast
Shed Geek Podcast
The Shed Geek Podcast offers an in depth analysis of the ever growing and robust Shed Industry. Listeners will experience a variety of guests who identify or specialize in particular niche areas of the Shed Industry. You will be engaged as you hear amateur and professional personalities discuss topics such as: Shed hauling, sales, marketing, Rent to Own, shed history, shed faith, and much more. Host Shannon Latham is a self proclaimed "Shed Geek" who attempts to take you through discussions that are as exciting as the industry itself. Listeners of this podcast include those who play a role dir...
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Shed Geek Podcast
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Latest episode
Jul 10, 2026
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Episodes
Backyard Profits, Built On Fun 30.01.2026 1:02:15
Send us Fan Mail Tighter margins, tougher competition, and buyers who research online before they ever step on your lot—sound familiar? We sat down with David Hershberger of Hershberger Lawn Structures to talk about the simplest lever dealers can pull right now: diversify beyond storage and become the go-to solution for the whole property. We get practical about the numbers. A shed might net a 10%...
Data That Finds Your Missing Sheds 28.01.2026 1:13:44
Send us Fan Mail What if one click could clean customer info, correct fuzzy data, and quietly cut a third of your skips before they happen? That’s the promise Dan Jobrack of DataTrue brings to the shed and RTO world, where risk is high, margins are thin, and recovery costs pile up fast. We go deep on how front-end verification and back-end skip tracing can transform operations without ever touchin...
STEEL KINGS: Post Frame Safety 26.01.2026 41:58
Send us Fan Mail Want a safer crew and a stronger business without slowing the job? We sit down with NFBA safety leaders Todd Meinhold ( HD Quality Builders ) and David Underwood ( FBI Buildings ) to unpack how smart builders cut fall risk, train new hires the right way, and engineer hazards out before a single nail is driven. The conversation goes beyond compliance to show how culture, process, a...
From Faith To Features, Steven Choi Explains How Shed Pro Helps Builders Win Online 23.01.2026 1:06:04
Send us Fan Mail Buyers don’t want to be sold; they want to see. We sit down with Steven Choi of ShedPro to map out a simple, high-impact plan for modern shed sales: show up where high-intent customers search, make your website convert, and use a fast, accurate 3D configurator that turns curiosity into confident orders. Steven shares what has changed since the early days of skepticism and why 3D h...
A Finish Is A Promise: Protect The Brand On Every Shed 21.01.2026 1:15:09
Send us Fan Mail Shoppers judge a shed in seconds, and they judge it by the finish. We sat down with Pittsburgh Paints to unpack how a shed-first coatings program can transform more than the surface: faster throughput, tighter color control, easier sales, and a stronger brand at the lot. We get into their rebrand and why the True Industrial division focuses on manufacturers’ realities—airless appl...
STEEL KINGS: Sourcing for success starting and maintaining a successful post frame business starts with how you source it 19.01.2026 40:53
Send us Fan Mail Ready to grow post-frame without drowning in delays, backorders, and blown quotes? We sit down with Josh Nowlin—former crew hand turned executive leader at Burrows and current NFBA vice president—to map out a cleaner way to sell, schedule, and actually finish buildings on time. The conversation is blunt and practical: sales volume doesn’t matter if installer capacity and material...
Sheds, Strategy, And A Year Of Opportunity 16.01.2026 1:09:42
Send us Fan Mail Demand isn’t dead; it’s different. After a year where unit volumes stayed flat and consumer wallets tightened, we break down how the best manufacturers and dealers still grew by focusing on strategy over chance. We share what we’re seeing across hundreds of conversations—why diversification beyond storage, smarter financing, and story-led marketing are separating the leaders from...
Cool Air, Safer Storage, Smarter Sheds 14.01.2026 1:00:01
Send us Fan Mail Your shed shouldn’t feel like an oven or a gas cabinet. We dig into a practical, proven way to protect what you store by helping your building breathe—using low intake, high exhaust, and small solar-powered fans that move air exactly when heat strikes. Dan Rheaume, the mind behind Solar Blaster , breaks down the physics of convection, the myth of wind-dependent gable vents, and th...
STEEL KINGS: Post-Frame Wins 12.01.2026 38:43
Send us Fan Mail Building WINS LIVE Source One Marketing Ready to sell buildings people feel safe choosing? We sat down with industry veteran Randy Chaffee to unpack how post-frame construction can unlock bigger, cleaner wins for dealers who currently sell sheds and tubular steel. The through-line is trust: customers buy who they know, like, trust, an...
When Success Becomes The Lesson: Rebuilding A Smarter Growth Engine Part 2 09.01.2026 1:05:19
Send us Fan Mail Growth doesn’t come from stacking more sheds on the lot; it comes from choosing the right model and building systems that make it work. We sat down to map how a shed business can hit a true 20% lift by aligning strategy with execution, from boutique marketing builds to smart, segmented lead funnels that guide buyers from curiosity to contract. Along the way, we break down why vert...
Why Offering Point‑Of‑Sale Financing Helps You Sell More Sheds During Slow Season 07.01.2026 1:08:17
Send us Fan Mail Buyers don’t want homework; they want a simple way to say yes. We sat down with finance veteran Joel Oney to unpack how point‑of‑sale financing helps shed, post‑frame, and steel builders close more deals, protect margins, and keep sales moving through winter without slashing prices. From six‑month no interest, no payment promos to fast soft‑pull decisions at the lot, we break down...
STEEL KINGS: NFBA Kickoff 05.01.2026 39:20
Send us Fan Mail Ready to stop building in a silo and start building with momentum? We sit down with the National Frame Building Association to unpack how post-frame pros turn shared knowledge into faster timelines, safer jobsites, and stronger margins. Joe Shimp (NFBA President) and Morgan Arwood (Membership Director) pull back the curtain on real benefits that matter on Monday morning: OSHA-savv...
When Success Becomes The Lesson: Rebuilding A Smarter Growth Engine Part 1 02.01.2026 50:58
Send us Fan Mail The shed business isn’t simple anymore—and that’s a good thing if you know how to harness it. We take you behind the scenes of our five-year arc, share the wins and stumbles that pushed us to relaunch Shed Geek Marketing, and get practical about what actually moves revenue when buyers start online and finish on their terms. We dig into a hard question that reshapes everything: wha...
Win HOA-Friendly Sales Year-Round 31.12.2025 1:15:08
Send us Fan Mail A shed that actually fits your backyard and your HOA shouldn’t be a unicorn. We sit down with Kelli and Ana Garcia from Florida’s Finest Sheds to unpack how they sell year-round in Central Florida, match strict neighborhood rules, and still deliver fast enough to save a customer from an expiring storage bill. Their story starts with an insurance agency and a back-lot opportunity,...
STEEL KINGS: Building Friendship Reflecting on 2025 and building in 2026 29.12.2025 51:44
Send us Fan Mail A small industry feels big when the right people link arms. We close the year with honest wins, a few hard lessons, and a clear plan to help shed, metal building, and post-frame pros grow in 2026—without losing the heart that got us here. Together with our friends at Shed Geek, we map out an eight-episode pole barn series leading into NFBA, a slate of dealer spotlights, and a cons...
Blueprints To Bytes: Building Smarter Shed Businesses 24.12.2025 1:21:23
Send us Fan Mail What does it take to turn three‑a‑day shed builds into a software platform that runs an entire industry? We sit down with Jason Graber to unpack that journey—starting in a Pickens, South Carolina shop and scaling to Shed Suite ’s vision of becoming the operating system for shed and carport businesses. Jason shares why you don’t need to be a programmer to build meaningful software,...
STEEL KINGS: Reflections on 2025-Moving into 2026 22.12.2025 42:16
Send us Fan Mail A cold morning, a prayer tent, and 50 turkeys handed out on Xenia Avenue set the tone for a raw, grateful conversation about work, purpose, and the post-frame craft. We open up about burnout and recovery, then connect that honesty to practical steps any shed, steel, or pole barn pro can use to grow in 2026. If you’ve ever felt spread thin by sales, installs, family schedules, and...
Build Process, Beat Peaks: Turning Critique Into Consistent Sales 19.12.2025 1:09:59
Send us Fan Mail What if your slump isn’t the market—it’s your process? We sat down with Peter Miller to unpack the habits that separate professional salespeople from order takers, and why a consistent mindset beats seasonal swings. From running five shed lots across multiple states to building a sold-out Shed Sales Summit , Peter shares practical strategies you can put to work this week: clear go...
Old-School Sales In A High-Tech World 17.12.2025 1:08:40
Send us Fan Mail What if the next leap in your sales doesn’t come from a new tool, but from mastering the basics you’ve been neglecting? We sat down with shed industry veteran and coach Charles Hutchins, who’s spent three decades proving that people still buy from people. He shares how a warm greeting, a sincere question about use, and a short personalized video with every quote can beat expensive...
STEEL KINGS: Make LinkedIn Work For Your Business 15.12.2025 39:20
Send us Fan Mail Your next contract is already researching vendors on LinkedIn, and today we show you how to be the profile they trust. We sit down with author and strategist Al Kushner to break down a practical, repeatable playbook tailored for builders, steel dealers, and manufacturers who want qualified leads without living on the phone. The shift is simple but powerful: speak to outcomes, not...
How RealWork Labs Turns Local Jobs Into Calls 12.12.2025 1:04:37
Send us Fan Mail What does it take to look genuinely trustworthy in a low‑trust digital world? We sat down with RealWork Labs founder Pierce Birkhold to explore a practical path: stop telling people you’re great and start showing them, right down to the street where you delivered the last shed. Pierce brings a rare blend of math, sales psychology, and product thinking to a challenge every local bu...
How A Sales-First CRM Turns Slow Follow‑Ups Into Closed Deals 10.12.2025 1:13:40
Send us Fan Mail Customers don’t wait, and they don’t remember who you are after they fill out three forms at 9:30 p.m. That’s why this conversation zeroes in on the mechanics of modern selling for shed dealers: speed-to-lead in under 60 seconds, warm automation that follows up at least 14 times, AI call summaries that feed your ops and delivery teams, and clean attribution that finally shows whic...
STEEL KINGS: Lead Generation Made Simple PT 2 08.12.2025 33:06
Send us Fan Mail Ready to turn casual clicks into confident buyers? We sat down with Idea Room’s Dan VanOrden to map the full journey from a mobile-first 3D design to a signed contract and a clean handoff for fulfillment. Our goal: remove friction for the customer, give reps everything they need in one place, and move from replies to results. We start with what dealers actually feel: Boost on a ph...
Farmer, Marketer, Podcaster: Cord Koch- PART 2 05.12.2025 51:31
Send us Fan Mail A passion project can stay pure and still pay its bills. We open the curtain on how our shed-industry podcast evolved into a practical media and consulting platform, why we invite direct competitors to the mic, and how we’re formalizing a vetted network of niche experts in operations, rent-to-own, CRMs, 3D configurators, lumber, and growth leadership. The goal is simple: connect r...
CRM Made Simple For Shed Dealers with Carolyn Miller 03.12.2025 58:36
Send us Fan Mail Stop guessing your way through sales. We sit down with Carolyn Miller —builder’s daughter, top-performing dealer, sales trainer, and CRM implementer—to map a simple path from chaotic follow-up to a clean, scalable system that grows shed and post‑frame sales. Carolyn’s Ask, Listen, Solve framework anchors the conversation: ask smarter questions that surface real needs, listen for b...
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