Shed Geek Podcast

Send us Fan Mail Cash buyers are great, but they’re not the whole market, and “cash only” is a fast way to watch good leads walk off your lot. We sit down with Joel Oney from J Money to get practical about shed financing and why the payment option you offer can matter more than the price tag. We break down where rent to own shines, where it hits real limits, and how unsecured consumer loans can he...

Send us Fan Mail A self-serve “farmacy” that’s really a row of sheds selling fresh milled bread, local meat, eggs, raw milk, honey, and natural soap sounds like a gimmick until you hear the numbers, the traffic, and the community response. We sit down with Matthew Troyer of Delta Sheds to unpack how Middway Farmacy came to life on a revived property in Central Pennsylvania and why the simplest ver...

Send us Fan Mail Color is doing more work in the shed industry than most of us want to admit, and it’s usually the first thing a buyer notices on a dealer lot. We sit down with Jamie White and Ruthanne Hanlon from Pittsburgh Paints to unpack how color trends really move, why people are choosing more personal exteriors than ever, and how a “safe” neutral can still go sideways when undertones show u...

Send us Fan Mail Facebook Marketplace can feel like an endless stream of “Is this still available?” messages and half-interested shoppers. I sit down with shed dealer and Digital Shed founder Caleb Becker to show a different path: a simple, teachable sales system that qualifies fast, builds trust, and moves serious buyers into an email and text funnel you can actually control. If you’re tired of c...

Send us Fan Mail Price shoppers aren’t your enemy. They’re your mirror. When buyers only know “shed” as a plastic box from Amazon or a big-box kit, your best-built structure will look overpriced no matter how pretty the photos are. So, we sit down with Izaak Neil of Bear Country Marketing to talk about the real lever that changes outcomes: educating customers before the sales call with trust syste...

Send us Fan Mail One rainy commute in Oregon set off a hard question: why is someone sleeping on concrete while the rest of us drive by and call it “complicated”? We sit down with Jason Christensen, founder of Sleep Trailer LLC , who decided to build a practical homelessness solution with a clear first principle: safety and sleep come before everything else. Jason walks us through his mobile “caps...

Send us Fan Mail Your shed business does not have a marketing problem. It has a clarity problem. We’re joined by James and Joel from E-Impact to unpack what “marketing” actually means for shed builders, manufacturers, and dealers trying to grow in a market where buyers are pickier and attention is harder to earn. We start with what’s changing at E-Impact, including their ownership transition and h...

Send us Fan Mail Cheap leads are easy to brag about. Profitable shed sales are harder. We dig into a real tension we’re hearing everywhere right now: Facebook can flood your pipeline with low-cost inquiries, while Google search often delivers fewer leads that close at a much higher rate because the buyer is actively looking. The point isn’t to “pick a side.” It’s to stop optimizing for lead price...

Send us Fan Mail What really makes a shed sell itself? We dig into the details with Ervin Stutzman of Summit Portable Buildings and returning road-warrior-turned-sales-pro Joe McNally to uncover how craftsmanship and digital savvy combine to win modern buyers. From studs and flooring you can feel underfoot to configurators and CRMs that speed decisions, we share what’s working now and how small ma...

Send us Fan Mail Big news and bigger perspective. After 50 Steel Kings episodes, we’re pressing pause to realign—so we can build something stronger with you. Fresh off the NFBA show in Oklahoma City, we unpack why collaboration beats secrecy, how sheds, post-frame, and steel now overlap on the same lots, and what it’ll take to compete with big box convenience without sacrificing margins or trust....

Send us Fan Mail The shed industry is changing fast—and the smartest operators are meeting buyers where they are with clearer pricing, tighter operations, and the right payment tool for each customer. We open the doors to our real office conversations: how dealer-side financing is rising, why RTO isn’t going anywhere, and where the economics break if you don’t know your true cost per unit. It’s a...

Send us Fan Mail What if insurance stopped being a painful renewal ritual and started working like a real competitive edge? We sit down with Rusty Barrett, a risk expert who’s helped shed manufacturers, haulers, and dealers turn non-renewals and looming hikes into measurable savings—without sacrificing critical protection. We start by unpacking the biggest leak: wrong classifications and generic f...

Send us Fan Mail A shrinking market doesn’t have to shrink your sales. We sit down with Canadian dealer Adam Bruno to unpack how he turned uncertainty into momentum using simple systems, steady follow-ups, and trust‑driven videos that make high‑ticket shed and cabin shells feel safe to buy—often without ever meeting the customer in person. Adam walks us through his journey from spreadsheets and cr...

Send us Fan Mail Buyers aren’t just searching Google for “sheds near me” anymore—they’re asking AI where to go and then double‑checking results on maps. We sat down with Jim Mosier to unpack what that shift means for builders, dealers, and movers who want more qualified leads without drowning in tools or tactics that don’t translate to sales. Jim’s journey from agency work to AI and custom softwar...

Send us Fan Mail What if SEO costs started at zero and only kicked in when you actually ranked? We sit down with Jacob Broussard to unpack a performance-based approach that flips the usual agency pitch on its head. No vague retainers, no blind faith—just clear milestones tied to specific ranks and keywords that match real-world demand. We start with the decisions that make or break local search: h...

Send us Fan Mail A shed sale isn’t won with pressure—it’s won with details, trust, and a clear path from need to solution. We sit down with veteran seller and mentor Hal Hatcher to unpack 15 years of practical wisdom you can put to work today. From the moment a buyer steps onto the lot, Hal shows why first impressions and layout matter: sweep the floors, square the buildings, and don’t let a great...

Send us Fan Mail Ready for a trade show plan that actually helps you win the year? We break down the NFBA Building Expo in Oklahoma City with a clear schedule, the best sessions to target, and a floor strategy that turns handshakes into real results. From the free contractor pass to where to find us by the entrance, you’ll know exactly how to navigate three days of training, demos, and community w...

Send us Fan Mail Growth isn’t just more orders, more crews, and more hours. Real growth shows up when teams trust the process, managers stop micromanaging, and owners finally get their time back. We sit down with Shalisha Wood of GrowthOps Ally , to unpack how blue-collar businesses—sheds, carports, concrete, and beyond—turn day-to-day chaos into reliable, repeatable systems that boost retention a...

Send us Fan Mail Some sales advice hits like a fresh breeze on a hot lot. Meet Jerri Hayes—82 years young, razor-sharp, and the kind of pro who sells with heart, product knowledge, and a closer’s calm. We’re at Iguana Sheds in Florida with Peter Miller, unpacking how a relationship-first approach outperforms scripts, how rent-to-own opens doors for everyday buyers, and why knowing trusses, floor s...

Send us Fan Mail If you sell post-frame or tubular steel buildings, you’re probably juggling two hard problems: catching serious buyers at the moment of interest and delivering a build that lands on site exactly as promised. We brought Dan from IdeaRoom and Royden from SmartBuild into the studio to show how a modern stack solves both—by marrying a fast, mobile 3D configurator with takeoffs, pricin...

Send us Fan Mail Want a shed brand customers recognize and a dealer network that still feels local? We dig into the real tension between brand control and on-the-lot freedom, and we map a path that helps manufacturers create consistent demand while empowering dealers to sell with their own voice. With Cord joining Friday episodes, we shift into practical strategy: how to run lean, prepare for cons...

Send us Fan Mail A 50-year shed business doesn’t survive on catchy pitches; it survives on trust. We sit with Mike Langston of Tampa Sheds to explore how a family company grew from corrugated aluminum buildings to a modern, code-savvy operation that anchors, delivers, and stands behind every promise. Mike shares how his grandfather’s rule—take care of the customer and the money takes care of itsel...

Send us Fan Mail Most post-frame buyers start on their phones. If your sales flow doesn’t, you’re already behind. We brought Dan and Norma from Idea Room into the studio to show how a mobile 3D configurator pairs with SmartBuild to capture better leads, price faster, and close more barn, shop, and barndominium projects without adding headcount. We start with the buyer journey: predefined styles th...

Send us Fan Mail A backyard build, a midnight meeting, and a 30-day turnaround into ownership—this is how Eternity Buildings took shape and why it’s gaining ground. We sat down with Gary Boyle, Ron Ackerman, and Andrew Boyle to unpack the leap from YouTube lessons to code-driven production, the power of an open-handed industry, and the systems that turn leads into loyal customers. The conversation...

Send us Fan Mail Ready to stop guessing about barndominiums and start making confident decisions? We sit down with Emily—better known as Mrs. Postframe —to trace a remarkable journey from filming a DIY barn home to co-owning Back 40 Buildings, an architectural firm delivering buildable plans nationwide. Along the way, we unpack what really separates a simple post-frame building from a code-complia...