She Sells He Sells

If you've ever heard someone say to "sell the transformation" - this is what they mean. We're wrapping up our four part series by diving into how to clearly articulate how your product or service can create a shift in your customer's life, and how to do it in a way that captivates their attention and makes converting them to a customer seamless. Listen in to hear: How to tap into feelings instead...

Yoda, Glinda the Good Witch + YOU. This is where you get to shine in the sales story by casting yourself in the role of the wise sage who can guide your customer to their ideal outcome. Listen in to hear: Why mastery is king in showing off your credibility How to utilize third party stories to easily create trust Why the cost of doing nothing is often the greatest cost involved, and how to use tha...

Every story needs a main character, but contrary to popular belief - the star of your sales story IS NOT you.  It's the customer you're trying to sell. Listen in to hear: How to cast your customer as the main character of the story Why universal desires can help you craft a compelling sales story How to "learn the lyrics" of your customer, and then sing them back to them Find Part One in Episode 1...

By now you've heard that using stories to sell is key, but do you really know how to craft a story that not only speaks to your customer, but helps convert them? Most people don't. Listen in as we break down the 3 elements to a strong sales story, share common pitfalls, and give some examples of what a strong sales story sounds like. ---- Grab our free guide  Say This to Sell More: 5 Phrases to Cr...

Shiny Object Syndrome in simplest terms is a disease of distraction. It specifically affects entrepreneurs because of the qualities that make them unique, but no one is immune from looking for the next 'quick fix' to make their life easier, simpler or better. In this episode we talk through how you know if you may be influenced by shiny object syndrome, and if so - how to overcome it! We also touc...

One of the most important sales jobs you'll ever have in your life is getting buy in from a team that you lead. Whether you're a sales director helping your team of representatives move revenue, a community organizer inciting citizens to move to change, a youth sports coach inspiring your team to give it their all on the field, or a parent leading your family to be the sort of human beings that wi...

One of the most important sales jobs you'll ever have in your life is getting buy in from a team that you lead. Whether you're a sales director helping your team of representatives move revenue, a community organizer inciting citizens to move to change, a youth sports coach inspiring your team to give it their all on the field, or a parent leading your family to be the sort of human beings that wi...

Mindset is paramount to sales success - and life success. The difference between someone who goes on to achieve the vision they have created for themselves and someone who doesn't is almost always the mindset they have cultivated within themselves. Listen in to get our top 8 ways to cultivate a mindset that will propel you toward the vision you have for your life. You'll hear: Why being mission fo...

The words "I Don't Know" are often avoided by salespeople everywhere, but when used correctly they can often be three of the most powerful words you can utter in a sales conversation. Listen to hear: Why intellectual curiosity is one of the most important attributes you can have How these three words actually make you more credible What leadership has to do with admitting you don't know the answer...

We've been balancing 2 very full-time careers + 3 kids over our 21 years of marriage, and we're breaking down 21 lessons that we've learned along the way.   Grab our free guide  Say This to Sell More: 5 Phrases to Create Influence + Impact     Connect with Krista and Brian: IG:  https://www.instagram.com/acornmethod/ https://www.instagram.com/kristademcher Read more about the ACORN Method here: ww...

We often look for scripts or "words to say" to help us sell more. While regurgitating someone else's words or rote memorization never works when selling, mastering a few power phrases and knowing how to weave them into conversations can make a big difference. In this episode we're sharing five power phrases that can help you close a big deal, get your team to buy in to your idea, or even help your...

Grab our free guide  Say This to Sell More: 5 Phrases to Create Influence + Impact     Connect with Krista and Brian: IG:  https://www.instagram.com/acornmethod/ https://www.instagram.com/kristademcher   Read more about the ACORN Method here: www.kristademcher.com  

How to Win Friends and Influence People by Dale Carnegie has been a transformational book that has changed the way people sell and influence others. If you couldn't tell, this book is one of our favorites and has really shaped our beliefs around sales and influencing.    During this episode we talk about what it means to actually influence people, why being liked doesn't really matter when it come...

We're sure you've heard this phrase a million times - Fake it TIll you Make it! Well what does that even mean? And is it even true? Well, we have differing opinions on this and we've decided to debate about it on this week's episode.    During this episode we each take a turn discussing our perspective on the Fake it till you Make it approach. You'll get to hear us talk about the pros and cons of...

Welcome to the very first episode of She Sells He Sells! We're a husband-wife duo with a combined total of 29 years of sales experience. We believe that sales skills are life skills, so whether you're a member of a sales team focused on meeting your monthly quota, an entrepreneur trying to launch your new business, a parent trying to convince your toddler to eat their vegetables or your teenager t...

Did you know that studies show people spend 40% of their day selling? We're Krista and Brian Demcher And not only we've been married for 21 years, but together we have 29 years of sales experience. We believe that sales skills are life skills. And whether you're a member of a sales team focused on meeting your monthly quota, an entrepreneur trying to launch your new business, or a parent trying to...