She Is The Moment

Feeling stuck because you keep putting off the ‘techy’ stuff in your business? In this episode, I break down why procrastinating on essential systems like email marketing, landing pages, and automations is costing you time, money and keeping you at the income level you're at. You’ll learn why getting these bits in place is easier than you think and how they actually can create more freedom. Tu...

In this episode, I sit down with online coach Adam Hoad who went from 0 to over 1 million Instagram followers in just 12 months with value packed but simple content (he still rests his iPhone on a pickle jar to film) We dive into: 🔥 The content strategy that built real a HUGE following super fast 📈 His formula for reels that get him 10m views 🧠 The mindset shifts behind his rapid growth 🎯 Tips...

Boom shakalaka I bet if you did any one of these this week you'd sign brand new shiny clients for your Coaching Business. Follow me @unapologeticallyshona

Ever wondered why, despite your best efforts, some clients just don’t get the results you know they’re capable of? In this episode, I dive into the real reasons client progress stalls and before you go booking onto another course to up-skill, it's nothing to do your lack of knowledge. I’ll unpack the blind spots many coaches overlook and how to shift your approach to create deeper, more lasting ch...

And I have no regrets! I'm in my LIVING BY MY VALUES era and I am very proud of myself for it. Want to work with me? Send me a message on Instagram

It's the beginning of May... that means it's 8 weeks until July so if you were thinking of selling an offer to help your clients achieve their goals for Summer NOW is the time to do it. DOORS CLOSE for my 5 day Content to Clients Bootcamp midday Monday SIGN UP QUICK

Kind of a silly episode purely because it's been a tough working behind the scenes couple of weeks BUT WE MOVE JOIN MY 5 DAY CONTENT TO CLIENTS BOOTCAMP HERE Sign 5 clients in 5 days for £47 Follow me on instagram: @unapologeticallyshona

You don’t have to run a marathon to understand this but running one cracked me open. In this episode, I take you behind the scenes of my Milan marathon experience and reveal the mindset lessons I didn’t expect to learn… but absolutely needed. This podcast isn’t just about running. It’s about  resilience  when everything hurts.  Pacing yourself  when everyone else is sprinting.  Getting uncomfortab...

Have you ever felt like you were putting all your energy into something that just wasn’t working - no matter how hard you tried? Yeah, me too. In this episode, I’m sharing the story of when I finally let go of my online fitness coaching business to go all-in on business coaching. It wasn’t easy - it felt like giving up on something I’d poured my heart into. But I realized that sometimes, holding o...

Are you running your online coaching business like you’re still on the gym floor? 🚫 In this episode, I'm diving into the mindset shifts every online coach needs to make to unlock more freedom, income, and impact. If you’re stuck in the “time for money” trap, feel weird about letting go of control, or can’t shake that local marketing mentality - this one’s for you. We’ll explore the telltale signs...

Ever wondered why some people land on your page and buy  immediately , while others lurk for years before finally reaching out? This week, I break down  the types of buyers  in your audience - and how to make sure you are selling to both of them. I’ll share: 🔥 How someone joined my mastermind within  48 hours of finding me 🔥 But how I also sign clients who have been following me for years. 🔥 Wh...

I’m back on the  She is the Moment  podcast after a short break, and I’ve got a lot to share! In this episode, I dive into everything from business mastermind events to the power of proactive client outreach and why consistent engagement is a game-changer. I’ll be reflecting on my recent mastermind experience, where I picked up some next-level strategies on AI tools, paid challenges, and ads. Plus...

Okay, honeys, I know - I disappeared for a hot minute. Life got  busy , but I’m back, and we have  so  much to catch up on. This episode is a smorgasbord of "what's going on in the life of Shona" First things first: I have a pup-date! We have a new Romanian Rescue who is as sweet as she is scared but fingers crossed she is settling in. Next, me and Katie's event is here - ICON ST...

Ever feel like you are the biggest thing standing in your own way? Whether it’s undercharging, fear of success, or struggling to take action - your subconscious mind might be running the show without you even realising it. In this episode, I sit down with Katie Bambrick - NLP, Hypnotherapy & EFT Coach, to dive into how you can rewire your subconscious beliefs, ditch self-sabotage, and start ma...

In this episode of the Unapologetically Shona podcast, I discuss the what to do when Personal Life challenges appear and how I managed coping with them while running my business. Tune in for an intimate and empowering discussion on resilience, vulnerability, and thriving through life's toughest moments. 00:00 Welcome to the Unapologetically Shona Podcast 00:22 Navigating Grief and Personal Los...

Download my FREE 3 part roadmap to working less while earning more Join me in this first podcast episode of 2025 as I ease back into the groove with some personal reflections and insights from the festive period. I discuss my two weeks off, including an incredible trip to Belfast, quality family time, and the best gig of my life. I share my thoughts on self-employment, the importance of taking bre...

I have the AMAZING Meg Larner aka @mlcreative on the podcast today and we are chatting about what we have learned in 2024 and what we expect (and hope) to see in 2025. 00:00 Introduction to Meg Larner 02:00 Navigating Pregnancy & Business 06:09 Learnings from 2024 12:04 The importance of Recurring Income 16:05 Selling Strategies for Success 20:01 The Balance of Determination and Desperation 25...

I literally got to live a childhood dream... 00:34 The Return of Gladiators: A New Beginning 00:55 Personal Struggles and a Turning Point 01:55 The Power of Mentorship and Therapy 03:11 Achieving Business Success 04:46 Overcoming Mum Guilt and Solo Travel 07:50 The Gladiators Audition Experience 10:51 Realizations and Reflections 13:51 Embracing Risks and Future Plans 15:25 Conclusion and Final Th...

In this episode of  She is the Moment , Shona spills the tea on why you’re sleeping on Instagram Stories - and it’s costing you clients.  💸 Coaches and personal trainers, listen up: your grid posts are cute and all, but Stories? That’s where the real magic happens. Think trust, connection, and cha-CHING-level conversions. Shona breaks down why Stories are the  unsung hero  of social media and how...

Big Deal Energy! That’s what we’re looking at in today’s episode—a term Shona uses to describe the confident, assertive energy that helps you set boundaries and lead effectively. Shona is an extremely confident person, and this is something that comes naturally to her and many other extroverts. But one thing that even confident people can struggle with is assertiveness and setting boundaries. If y...

If you think your inner critic is motivating you, think again. You need to examine that inner voice and recognise how it’s negatively impacting your life. Shona has had to address her own inner critic and is showing you how to do the same. In this episode, she talks about how your inner critic is holding you back, how you can use self-compassion to motivate yourself, and actionable steps to take t...

If you want to make money while you sleep, then you need to be looking at your product suite and start creating offers that align with your income goals. Shona shows you how to create a product suite designed to help you make money even while you're not working, allow you to have a life-first business. Shona goes through the mistakes you could be making right now that might be stopping you from hi...

You need to stand out from the crowd if you want to get clients, and Shona tells you exactly what you should (and shouldn’t) do to start attracting aligned clients by showing what makes you different from other coaches! She provides some journal prompts to help you with this and also shares some of her own examples of personal branding content that have allowed her to reach five-figure months. Tim...

If your niche is ‘Busy Mums,’ then this is the episode for you… Shona is chatting today about the common mistakes you might be making when it comes to your niche and how to fix them. If you have the wrong niche at the moment or you’re not feeling the spark in your business, Shona is going to take you through the steps to choose a new niche for yourself so that you can feel excited about your busin...

Shona is bringing her rich bitch energy to the podcast today and is inspiring you to step into this energy with her. Being a rich bitch doesn’t mean you need to have a fancy car or designer clothes. It’s all about the mindset you adopt and the actions you take that leaves you feeling financially abundant. Shona shows you exactly how she’s changed her money mindset and how you can do the same so th...