Set Up To Scale Podcast with Kristin Korn

Do you want to build a personal brand on Instagram and use it for business? I've compiled five quick tips for building the perfect personal brand on Instagram. You'll learn how to choose the right username, write a bio that reflects your personality, and post content that's relevant for today's social media audience!   Most people don't realize how important it is to have an Instagram account unti...

As the platform changes, so have the Instagram algorithm signals. The changes have impacted how you see posts, who sees your posts, and what content gets more exposure on Instagram.   It's essential to know the latest indicators to get ahead in this marketing game.   Inside this episode, I share some of the most important things you need to know about the current Instagram Algorithm - how it's cre...

We live in a world where more and more people are starting their own businesses, but building a brand can be difficult.    There are so many tools out there that will help you get started with various aspects of your social media marketing, graphic design, and more. But which marketing tools do you really need to begin with?   With that said, there are FIVE must-have e asy to use marketing tools f...

Are you still struggling to increase your website traffic? Your business might be at a standstill when it comes to attracting new customers, and that's not where you want to be. It's time for a change!   But how do you maintain and grow traffic to your site? In this article, we'll explore 10 proactive techniques that will help you keep growing your website traffic.   BRANDING BITES FB COMMUNITY: h...

The best way to stay grounded in your goals is to review them yearly. This process takes the form of an annual check-in with yourself when you take time out from the daily grind and think about what you want to achieve in life and business over the next 12 months.   This exercise can be enlightening for many reasons: it helps you set new year's resolutions that are more achievable; it reminds you...

Working from home can be a time management nightmare. It's easy to get distracted and lose track of time, but it doesn't have to be that way! With these time management tips, you'll never waste time again.   Let's explore how to manage your time, create an effective work environment, and unwind in your downtime. You can't just let your day go by without taking care of it! These are some hacks that...

If you're running a business - you most likely have been faced with the holiday season stress. It can be hard to juggle running a business around this time of year with holiday events and activities. Inside this article, I share 3 Tips For Better Holiday Business Time Management.   It's important to know what can be automated and how to set up a plan around Thanksgiving and Christmas. It's importa...

SEO Optimization and writing a blog article for maximum SEO can be tricky. It is essential to focus on keywords, but there are other things that you need to keep in mind when writing your post. This episode discusses some of the most valuable tips and tricks you can use while writing your next blog for SEO article. 1. SEO optimization 2. Getting started with organic marketing 3. Ranking in Google'...

We've all used social media to sell a product only to be let down no sales were made. But what if I shared with you a fail-proof method to generate sales using social media that didn't involve selling?     Inside this episode, I share the simple steps to make better use of your content on social media that will activate your audience to make a purchase!   BRANDING BITES FB COMMUNITY: https://www.f...

​​With almost 4B people worldwide using social media, you can understand why brand awareness is a top priority for marketers. Whether you use social media to increase sales, drive awareness, or generate new leads… there are 5 things you can start doing today in your business to improve your social media branding to reach your goals!   BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/th...

2021 holiday shopping is gearing up to be a mobile-commerce explosion. But do you know how to take advantage of this holiday retail season for your online business? I have decades of experience doing holiday social media campaigns. Inside this episode, I share the 7 steps you need to execute today to have a successful holiday commerce strategy. Don't wait. Start now! (Free Guide Inside)   BRANDING...

When investing in the growth of your business, whether online or offline, there is a series of events that must happen to see significant success. In this episode, I break down the difference between marketing and branding. I also share the reasons your marketing will fail without branding and which should come first.   BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge...

The most important thing to acknowledge when branding your business is that people need emotional navigation, and consumers want connection, relationships, and something new to get behind and inspire them.    So when it comes to branding your business, I share the four steps to take so you can influence how clients perceive you.   BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebra...

You spend a lot of time inside your blog and website to build sales pages and offers. But what are you doing to drive more traffic to your website? Inside this episode, I share six innovative ways to increase website and blog traffic so you can increase leads and conversions.   BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/   BRANDING BITES INSTAGRAM:  https://www....

By now, you know that you c an gain trust and credibility quickly with new audiences with consistent blogging. But what type of blog articles should you be writing about? Not only what content but what style of blogs will your audience want to consume?   Inside this episode, I share my number one marketing priority and how it relates to blogging. Plus, I dish out the two most powerful blog post st...

Joining a membership have you intrigued? When I was growing my business in the early years, I knew I could take a course to learn a specific skill, but being somewhat of an introvert, the thought of memberships had me timid. I love the flexibility of courses, but joining a membership always interested me.    Fast forward to today, and I've been a part of a dozen different membership structures ove...

There's no other subject that I'd rather talk about with you than how to know when it's time to GO FOR IT and step into a purpose-driven business.     When it comes to starting a purpose-driven business, it's not as easy as choosing a skill or interest, doing that thing to make money, and living happily ever after.     But inside this article, I'm sharing the 5 beginning signs to look for to know...

When offering an outstanding service or building an exceptional product isn't enough to stand out in your industry, define your brand with a brand positioning statement.     In this episode, I explain why every size business (from 1 - 1,000 employees) must declare your positioning statement to guide your messaging and ensure all communication is consistent. Plus I share the exact structure I used...

If there's one thing, we business owners need less of its stress. I share ways to automate your marketing efforts in most episodes, but I want to discuss another stressor... And that's the stress of your wardrobe.   With a busy schedule, you'll save yourself multiple decisions every day by narrowing your wardrobe down to thoughtfully selected articles in what is called a capsule wardrobe.   Inside...

Getting more brand engagement is a want of every business owner I work with. They don't want to waste their time on social media if their content goes unnoticed. And in my experience… using my face in my visuals and my story in my copywriting deepens connections and boosts conversions more than any other strategy.     Inside this episode, I share five straightforward ways to show your face on Inst...

If one marketing channel has remained a dominant constant for years, it's email marketing. Email marketing remains a highly effective way to engage potential clients in 2021. By understanding and implementing these four email open rate tips, your email marketing will stay ambitious.   BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/   BRANDING BITES INSTAGRAM:  https...

Hashtags on Instagram remain one of the best free tools to get immediate eyes on your post. And when used correctly for your content can increase viewers on your post by 30-80%.     Even as a hashtag beginner you can get your content in front of an audience who are already actively looking for posts like yours.     Inside this article, I share my 3 Part Instagram Hashtag Formula for Beginners to h...

As an online seller of goods or services, you need to stand out and differentiate yourself from others in your industry. By focusing on your personal branding strategy, you can carve out a unique position in the market.   Your end goal is to create a memorable impression in a customer's mind, so they associate something specific and desirable with your brand that differentiates you from the rest o...

I've worked with hundreds of women one on one over the past decade and what I've found is that rather than being taught to ask ourselves who we are and what we want… we are trained to ask others for permission?   So why is that, and how can you change your thought process?    Inside this episode, I dive into why we've been trained to ask others for permission and what you need to do today to take...

There is so much chatter around sales funnels, sales stages, and strategies. I get it, it can be overly confusing even to someone who deals with marketing every day to keep the lingo all straight.   In this episode, I will share what the SALES FUNNEL for a potential client can look like if you follow my method. There are several generic methods online if you do a simple google search but I think y...