Helium 10

Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

Business EN ↓ 952 episodes

Are you an Amazon FBA, Walmart, or Ecommerce Seller, or someone interested in becoming one? The Serious Sellers Podcast by Helium 10 is an unscripted, unrehearsed, BS-free, organic conversation between host Bradley Sutton, and real life sellers and thought leaders in the ecommerce world, where they share the top strategies that will help sellers of all levels succeed. In addition, every week there is an episode of the ”Weekly Buzz” which gives a rundown of the latest news in the Ecommerce world.

Author

Helium 10

Category

Business

Podcast website

helium10.podbean.com

Latest episode

Jul 6, 2026

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Episodes

#485 - Amazon Search Query Performance & Product Opportunity Explorer Deep Dive 22.08.2023

Today, we have a special Serious Sellers Podcast episode where we recap our latest fireside chat with Amazon. Our guests are Francesca Smith and Julia Hiltzik, Senior Growth Consultants at Amazon, and they are members of the team behind Brand Analytics, Product Opportunity Explorer, and Search Query Performance! And for the first time ever, Amazon is “opening the hood” and letting us know how thes...

#484 - Amazon PPC Optimization Strategies To Improve Your Conversion Rates 19.08.2023

Today, we’ll have a special TACoS Tuesday episode in the Serious Sellers Podcast, where our host Shivali Patel and her guest, Chris Rawlings of Sophie Society, dive into the world of Amazon PPC by answering your questions live and talk about strategies to level up your PPG game, uncovering hidden gems that can significantly enhance your click-through and conversion rates. We kick things off with a...

Helium 10 Buzz 8/17/23: Big Amazon Review Changes | New Pinterest Amazon Ads | Walmart+ Growth 17.08.2023

Today, we talk about the latest stories in the Amazon, Walmart, and E-commerce space. From Amazon review changes to how Walmart+ is ramping up pressure to Prime. Let's see what's buzzing this week!

#483 - Expanding Your Amazon Brand In Latin America 15.08.2023

In the world of Amazon and Ecommerce business expansion, the Latin American market holds immense potential. Belen Bauza and Cecilia Meghirditchian, the dynamic duo from Nocnoc, come from diverse backgrounds that uniquely equip them for navigating this vibrant marketplace. Let’s dive into their journey and unveil the strategies for expanding your brand across Latin American marketplaces. Discover t...

#482 - Seller Strategy Masterclass: Next Level Competitor Research 12.08.2023

In this information-packed Seller Strategy Masterclass episode, Bradley dives into the world of advanced competitor research and alerts using Helium 10’s powerful features. From unlocking historical keyword insights for seasonal products to harnessing the trend-tracking prowess of the “Show Historical Trend” button inside Cerebro. Discover the strategic advantages of the Cerebro “Time Machine” and...

Helium 10 Buzz 8/10/23: Amazon Seller Fulfilled Prime | Prime Big Deal Days | Helium 10 Academy 10.08.2023

Let’s discuss this week’s buzzing news about Amazon and E-commerce. From Amazon Seller Fulfilled Prime is back to Amazon events happening in the next two months, and more!

#481 - This Amazon Seller Built 2 8-Figure Brands In Competitive Niches 08.08.2023

In this episode of the Serious Sellers Podcast, we feature the awe-inspiring journey of Elizabeth Rivas, the operating mastermind behind two remarkable 8-figure brands. Discover her captivating backstory and how she soared to greatness in the Amazon space from humble beginnings. Unravel the secrets of 1P and 3P seller programs, and gain valuable insights into killer PPC and listing optimization te...

#480 - Measure Amazon Listing Strength, Strategies, & AMA 05.08.2023

Welcome to another special episode of the Serious Sellers Podcast which is our monthly training and live Ask Me Anything with Bradley Sutton. Our focus today would be how to analyze listings, whether your want to get into a niche or maybe compare yourself to your competitors. Bradley will show you a quick way on how to look at their keyword strategy, their listing optimization strategy, and most i...

Helium 10 Buzz 8/3/23: Amazon Brand Tailored Promotions | Biggest Alibaba USA Event Ever | TikTok Shop Update 03.08.2023

In this episode, let’s talk about the latest breaking news in the Amazon, Walmart, & E-commerce space. Amazon Prime’s record-breaking delivery speeds, angry Etsy sellers, WooCommerce x TikTok Shop, and the biggest Alibaba event here in the USA. Let’s see what’s buzzing this week!

#479 – Level Up Your Amazon A+ Content and Listings! 01.08.2023

Join us on our latest SSP episode as we tackle the latest strategies on Amazon listing optimization, A+ content, and other marketing strategies. We start with Emma’s backstory, where we explore the journey of moving from Missouri to Las Vegas, sharing the challenges and adventures she faced. Then she shares incredible success stories from her clients, proving the power of her methods and strategie...

#478 - Amazon Business Using Other People’s Money?! 29.07.2023

Let’s catch up on the latest ventures of Crystal Ren, an Amazon seller from Singapore, after exiting her Amazon brand last year. She also shares how she successfully utilizes other people’s money for her new brand, while also addressing the intersection of consumer goods and mental health services. Get an exclusive insight into Crystal’s new Amazon business and learn valuable strategies for achiev...

Helium 10 Buzz 7/27/23: FTC vs. Amazon | Shein Wants Sellers | Get $$ Back from Amazon 27.07.2023

It’s time for this week’s breaking news in Amazon, Walmart, and Ecommerce! Starting with the FTC vs Amazon lawsuit, Walmart+ benefits for members, AI-powered Alexa, and more!

#477 - From Rocket Scientist To Amazon Seller: Vincenzo’s Story & Strategies 25.07.2023

In this episode, Vincenzo Toscano shares his inspiring journey, from being a literal rocket scientist to a successful Amazon seller and agency owner. Diving into the nitty-gritty, he discusses upcoming case studies with Helium 10 and explores the strongest Amazon marketplaces. Gain valuable insights as he unravels the differences between managing accounts in the US and EU, divulges his Amazon laun...

#476 - Walmart Q&A And Troubleshooting Issues with Flat Files 22.07.2023

Welcome to another episode of our Winning with Walmart Wednesday series! Today’s host is Carrie Miller, and she sits down with two sellers who found massive success in the Walmart marketplace. They share their inspiring stories and reveal the secrets behind obtaining the coveted Walmart Pro Seller Badge. From speeding up inventory check ins WFS to mastering the art of A/B testing for different pro...

Helium 10 Buzz 7/20/23: Amazon Prime Day Stats | Walmart Open Call | Search Query Performance Tip 20.07.2023

In this episode, we talk about a record-breaking Prime Day, Walmart Pro Seller Badge eligibility updates, and more breaking news in the eCommerce industry! 

#475 - GS1 Q&A, GTIN Hijacking, & Barcode FAQs 18.07.2023

In the world of e-commerce and retail, barcodes play a crucial role in product identification and inventory management. But what lies beyond those familiar lines and numbers? Join us as we dive into the fascinating world of barcodes with an exclusive interview with Michelle Covey, a leading expert from GS1 US.   Michelle shares insights into her current endeavors and sheds light on the latest inno...

#474 - Post Amazon Prime Day PPC Strategies, Video Ads, & AMA 15.07.2023

In this special TACoS Tuesday episode in SSP, we dive deep into the world of Amazon PPC strategies with Melissa Davis, a Fiduciary Account Manager with Profitable Pineapple Ads. She has 8 years of experience in managing Amazon PPC. In this episode, Melissa shares her valuable insights on the main strategies for Prime Day. We also discussed the key performance indicators (KPIs) to consider when sto...

Helium 10 Buzz 7/13/2023: Prime Day Results | Temu Trouble | UPS Strike 13.07.2023

In this episode, we cover the latest news in Amazon and the E-commerce industry. This week’s breaking news includes results from Prime Day, how the UPS strike can affect your business, and more!

#473 - The Story of a Near TEN Figure Amazon Seller! 11.07.2023

In this exciting episode of SSP, we had the privilege of sitting down with Farhan Huda, he is part of an incredible company that is on track to become the first-ever 10-figure seller that we’ve had in this show! Join us as we dive into Farhan’s captivating backstory, their brand called Utopia, and his manufacturing experiences in China and Pakistan. We also discuss how they reached the impressive...

#472 - ChatGPT Help For Amazon Listings & Helium 10 AI-Powered Tools 08.07.2023

Welcome to another seller strategy masterclass episode! Today, Bradley walks us through Helium 10’s Listing Builder and Insights Dashboard. He shows us valuable information like how to get help from Chat GPT to start creating your listings inside Listing Builder, how the new Insights Dashboard can save you a lot of time by doing your work and delivering the results that you can view in an all-in-o...

Helium 10 Buzz 7/6/23: Amazon FTC Trouble | New PPC Alerts | Walmart, Etsy, eBay Updates 06.07.2023

In this episode, we cover the latest breakings news in the Amazon, Walmart, Etsy, & eBay marketplaces. From Amazon’s FTC antitrust suit to this week’s training tip on how to streamline your FBA reimbursements.

#471 – Amazon Listing Optimization Tips, Buyer Journey Case Study, & More! 04.07.2023

In this episode, we had the pleasure of welcoming back Lailama Hasan, to share the results of her recent case studies. Tune in and discover how her findings can help you enhance your Amazon listing optimization game! We started by diving into her customer behavior case study, exploring what consumers are truly looking for in your product listings. From there, we had dived into the significance of...

#470 - Amazon Ask Me Anything with Bradley 01.07.2023

In this episode of the Serious Sellers Podcast, Bradley Sutton tackles all the burning questions submitted by our amazing community. From optimizing your Amazon listings to how to improve your ACoS, Bradley leaves no question unanswered. Join us as we delve into topics like changing images for dropping conversion rates, the impact of new content in Amazon listings, alternative KPIs for effective i...

#469 - Walmart Traffic, Q&A, And PPC Tips with Carrie Miller 29.06.2023

Welcome to this special Winning with Walmart episode on SSP. Today’s host, Carrie Miller covers a wide variety of topics about selling in the Walmart marketplace. She talks about how Walmart sends online traffic to your listings to get more eyeballs and sales, how to get Walmart’s Rich Media for free, and more! Additionally, she answers questions like what’s the process of joining Walmart.com as a...

#468 - Amazon & Walmart PPC Strategies, Dayparting, & Improving Organic Rank 27.06.2023

In this special TACoS Tuesday in SSP episode, let’s dive into the world of Amazon and Walmart PPC together with our expert guest Jocelyn Jeffries, Senior Manager for Retail Media at Pacvue. Our guest is an experienced professional managing $50 million in ad spend annually. Let’s listen to her insights, tips, and answers to our community’s questions about PPC asked live. In episode 468 of the Serio...

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