Seller Sessions Amazon FBA and Private Label

Danny and Oana return for part two. In this episode, Danny goes more in-depth on Fig. 5 of the patent; this time on how it impacts external traffic and how the system punishes giveaways. Mastering the Cold-Start System and Beyond In this episode, we focus on the other areas cold-start system and how to position new products for long-term success. We explore key strategies for overcoming the challe...

Main Image Monthly - Image Teardowns for Better Conversion   Welcome to our monthly show on all things images and conversion, where we bring in some of the world's best Amazon conversion optimizers.   Each month, we will take an ASIN and run tests using all our technology, then bring it back to the table and break down our findings. Showing you how easy it is to test, how to test properly, and how...

The Advanced Series Part 2   Rekognition - For Advanced Users   Jeffery Anderson is back, taking us into the lab and sharing insights from one of the sharpest minds in the industry.   In 2021, he sold his business and has now invested in a tea company. Jeffery excels in creating technical processes for big sellers and agencies and offers software training. He also operates a training and recruitme...

The Cold Reality of the Honeymoon Period & External Traffic Part 1   Now let's get to the fun part. Who hasn't heard of the Honeymoon Period?   Follow along via video   Everyone in the Amazon industry has heard about the so-called "Honeymoon Period," and after years of crafting strategies around an observation (by Anthony Lee in 2015, which he himself, as a very smart man, denounced using scientif...

Ranking in Real Time Part 3 In this episode of Ranking in Realtime, Colin Raja returns for part 3 of the series, focusing exclusively on finding highly converting keywords. Using past PPC performance data alongside tools like Datadive, Brand Analytics, and SellerSprite, Colin shares strategies for optimizing keyword selection to enhance campaign effectiveness for launching.   Key Focus Areas: PPC...

Ranking in Real Time: Part 2   Semantic Mapping, Node Leveraging & More...   In this episode, Colin Raga returns to delve deeper into advanced Amazon strategies, focusing on category optimization, competitive analysis, and semantic mapping.   Colin begins with category optimization, emphasizing the value of cross-category opportunities. Next, Colin discusses competitive analysis. He highlights the...

Fraser Smeaton: The $50M Amazon Success Story From Losing to Winning   Early Years and Career Beginnings Fraser Smeaton's journey began in the field of Electrical Engineering at university, but his career soon shifted to the corporate world. He spent eight years working in Marketing and General Management roles, where he gained invaluable experience in business strategy and market dynamics.   From...

Ranking in Realtime Part 1 - with Colin Raja   This is a multi-part series that goes behind the scenes of ranking a product from start to finish. Colin will take you through every single step, from all the preparation to execution to the results. This is part one; we will provide weekly updates live (every Thursday) so you get to see in real time the whole process, the good, the bad, the ugly, and...

Main Image Monthly - Making Magic with Main Images   Welcome to our new monthly show, where we bring in some of the world's best Amazon conversion optimizers. If you know the difference between Russell Brunson (Templates) and Peep Laja (The Godfather of Conversion Rate Optimization), then you have come to the right place. Each month, we will take an ASIN and run tests using all our technology, the...

The Advanced Series Part 1 The Connection Between Rufus, Rekognition, and Comprehend.   Today, I'm with Jeffery Anderson. He sold his business in 2021 and recently invested in a tea company. Jeffery's expertise lies in technical processes tailored for large sellers and agencies, along with providing software training. Additionally, he runs a training and recruitment center in the Philippines that...

The Broadmatch Show - Vanity SEO Traffic, Checkout Optimization & New Experiments   Why Microsoft Clarity is Powerful & Free Danny McMillan emphasizes the value of Microsoft Clarity for website optimization. He recalls using multiple tools, but now Clarity integrates these features and pairs well with Google Analytics. It helps users spot and resolve issues affecting conversion rates, providing es...

Mastering Amazon Listings: Essential Auditing Strategies   In this episode, Oana joins to discuss the essential steps for your product's market success. Key actions include auditing listings, in-depth product understanding, and strategic business alignment.   Understanding the Product Detailed Analysis : Examine your product's features thoroughly. Unique Selling Points : Identify what sets your pr...

Skyrocket Your CTR Like a Boss In this week's episode, Melissa dives into CTR, discussing strategies for improvement and how to fine-tune your testing for a better chance at success.   Improving Click-Through Rates (CTR) on Amazon through advertising can significantly boost your product visibility and sales. Today she will discuss three effective strategies:   1. Optimizing Your current Product Li...

8 Figures in 6 Months - Amazon Seller Andy Slamans Shares All Andy Slamans has had an extraordinary year, and come June, he shattered the 8-figure ceiling, surpassing all growth expectations. He's poised to reveal the strategies that propelled his team to such remarkable heights, offering insights you can harness to elevate your own business.   About Andy Andy Slamans - A decade into revolutionizi...

Cutting-Edge Product Research in 2024 with Isabella Ritz   In this episode of Seller Sessions, Adam Heist welcomes Isabella Ritz, an expert in Amazon product research and development. They delve into the crucial aspects of launching and selling products on Amazon, sharing insights on leveraging AI, optimizing product listings, and finding the right factories.   Key Discussion Points:   Importance...

Prime Day Surge: Capitalising on the Mid-Sale Rush In this engaging episode, join Melissa Davis as she comes back to share valuable strategies for excelling during Prime Day and beyond. Discover the secrets to keeping your cool, smart inventory management, strategic pricing adjustments, ad optimization, and setting the stage for ongoing success.   Unlock the Power: Essential Highlights Maintaining...

5 Tactics for Dominating Amazon Prime Day!   Melissa returns for your weekly prescription of PPC; this time, she will focus on 5 key areas for you to roll into Prime Day like a boss.   Explored Thoroughly in This Episode   Inventory Management: Ensuring You Have Enough Stock and Managing Logistics to Meet the Increased Demand.   Don't sell yourself out of profit. Utilize the boost in traffic for a...

The Art of War On Amazon Part 4 - Black Hat Sellers & The Dark Triad Introduction Welcome back to Seller Sessions ! If you haven't listened to episodes 1 to 3 of The Art of War on Amazon , make sure to check those out, as they provide essential context for this final installment. In this episode, we're diving deep into the psychology of black hat sellers via the framework of the Dark Triad and how...

AD TALKS: Advanced Budget Allocation Introduction In this episode of AD TALKS , Melissa dives deep into the critical topic of budget allocation for Amazon PPC . The discussion centers around how to effectively distribute a limited advertising budget to maximize return on investment while navigating the complexities of various ad types and seasonal trends. Business and Account Goals Increasing sale...

🎥 8 Figure Seller Sim Mahon - 3 Image Hacks All Sellers Should Be Using 📸 Sim Mahon returns with tactical insights following his in-depth show with partner Jack. This time, he gets hands-on with three image hacks that boosted his business from 7 to 8 figures. Here are Sim's top image hacks to increase your click-through rate (CTR). 🚀 Hack 1 - Using Amazon Germany for inspiration 🇩🇪 Hack 2 - Usi...

AD TALKS: Amazon PPC Impact Welcome to the first episode of our podcast series of AD TALKS. This episode marks a special occasion as Melissa Davis makes her debut on Seller Sessions as a Co-Host. Melissa will be doing a weekly show on all things Amazon PPC. Melissa has been immersed in the Amazon space for nearly nine years, with a specialised focus on Amazon Advertising. Her approach is distinctl...

The Broad Match Show - 9 Figure Scaling, Ranking, Red Flags & Black Hat Introduction Welcome to another exciting episode of the  Broad Match show ! Adam's Segment: What's Coming Up Adam kicks off the discussion with some intriguing updates and future plans: Summer in Canada: Adam shares his experiences and upcoming summer plans. New Launches/Brands: A preview of exciting new product launches and b...

Amazon's New AI Ranking Algorithm with Vannesa Hung Host: Adam Heist Guest: Vannesa Hung Introduction Welcome back to another episode of the Seller Sessions podcast . In this episode, host Adam Heist delves into the fascinating world of Amazon's AI advancements with Vannesa Hung , a renowned Amazon expert. The discussion centers around Amazon's new AI-driven ranking algorithm, known as Cosmo , and...

The Art of War on Amazon (Part 3) Welcome back to Seller Sessions! In this third installment of "The Art of War on Amazon," Danny dives deep into the psychological strategies and leadership principles that can elevate an Amazon business. If you haven't listened to the first two parts, I highly recommend you do so for better context. Let's explore these insightful principles: Blaming Your Competito...

In-depth with 8 Figure Amazon Sellers Sim & Jack Introduction Welcome back to Seller Sessions! In this episode, host Danny interviews Sim and Jack, two UK-based entrepreneurs who have built an impressive eight-figure business. Their journey, which began in 2017, is filled with valuable insights and lessons for anyone looking to scale their e-commerce venture. Getting Started: The Early Days Sim's...