Mick Holly

Sell the Sizzle

Business EN ↓ 58 episodes

"Sell the Sizzle," hosted by sales veteran Mick Holly, focuses on the art of selling benefits over features, offering insights for a range of professionals.

Author

Mick Holly

Category

Business

Podcast website

sellthesizzle.net

Latest episode

Feb 14, 2026

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Episodes

Don't Discount. Add Value with Innovative Incentives with Marco Torres 14.02.2026

Discounting is for Dummies. Sales Sizzlers know to Add Value. Marco Torres, Founder of MarketingBoost.com shows how he has built a thriving following of 30,000 Business Owners helping them grow as much as 5-Fold through the use of Value Added Incentives

Ignite Your Drive: Crafting Your Motivational On/Off Switch for Unstoppable Success 13.03.2024

🔥 Unleash the power within! In this electrifying episode of Sell the Sizzle, we dive deep into the art of motivation and unveil the secrets to creating your own motivational on/off switch. Imagine having the ability to ignite your drive at will, propelling yourself towards success with unwavering determination. Join Mick Holly as he explores actionable strategies and mindset shifts that will empo...

Think Differently, Speak Differently, Sell More! 06.03.2024

🎙️ Welcome,Sizzlers, to a power-packed episode that's about to revolutionize the way you present your ideas! Today, I have the honor of hosting the maestro of the stage, the virtuoso of the microphone, the one and only Steve Lowell! 🌟 With a jaw-dropping record of over 3,500 keynotes under his belt and a trophy case bursting with speaking accolades, Steve is here to spill the secrets on how to tu...

Becoming a Thought Leader with Nicky Billou 28.02.2024

Comfortable is a would I would choose to describe an old sofa. Sadly many people consider it a business destination. In this show my guest Nicky Billou wants to wrestle you from comfort and embrace challenges. He shows how we can be thought leaders to inspire others to grow.

Sell More by Making Your Ideas “Sticky” with BRAIN GLUE 21.02.2024

Why do some ideas and phrases stick in our minds? I talk to James Bond author of Brain Glue on the science behind making your ads and marketing campaigns stick like glue so you stand out and are never forgotten. Don't miss this one

How To Become a Relationship Architect to Crush Sales 07.02.2024

In this episode, Mick Holly chats with guest Jake Stahl about the psychology of sales and overcoming cold-calling fears. They discuss empathy in sales, common pitfalls, and AI's role in customer service. Stahl introduces his book, "The 2/10 Rule: Why Cadence Trumps Content," and its application in sales. They weigh sales scripts, the power of silence, and share Stahl's first sale and most creative...

How To Be The ONLY Game in Town 31.01.2024

In this episode, Mick Holly chats with Roy Osing author of Be Different or Be Dead. Roy shares how he took a business from startup to $1billion is sales through Audacious Unheard of Marketing. He also reveals how to craft your ONLY STATEMENT - how to position yourself as truly unique. Don't miss this episode!

Do You Exhibit a Cheesey Sales Spiel or a Classy Sales Skill? 24.01.2024

Get ready to dive deep into the world of sales on the 'Sell the Sizzle' podcast! In our latest episode, we unravel the fine line between authentic sales skill and cringe-worthy sales spiel. Ever encountered a pitch that felt oily and insincere? We break down the key differences and share tips on how to evolve from a scripted salesperson to a genuine rainmaker. Join us as we cut through the bull an...

Einstein, Flux Capacitor & Time Travel for Sales Success 17.01.2024

In this episode, Mick Holly shows how by time warping your prospect into the future you can overcome any sales barriers. He delves into future-visioning and collaborative exploration with prospects, discusses emergent thinking's impact on sales conversations, and considers the role of emotion and imagination in sales. The episode concludes with thoughts on differentiating oneself from competitors...

How to be a Lead Whisperer and Convert Prospect Calls to Cash 03.01.2024

Hey there, izzlers! Ever feel like your business graveyard is expanding, tombstones engraved with "Lost Opportunities" and "Missed Conversions"? Well, it's time to step into the role of the Lead Whisperer. In this podcast, we'll unveil the magic elixir: speed. Picture yourself as a caffeine-fueled cheetah sprinting towards follow-up, leaving the competition in the dust. Why? Because in the sales w...

Closing Confidently 27.12.2023

How to turn sweaty palms into powerful handshakes! If the mere thought of sealing the deal makes you break into a cold sweat, fear not – you're in the right place. I'm your host Mick Holly, and in today's episode, we're diving deep into the art of closing, demystifying the process, and transforming it from a nerve-wracking moment to a rewarding service for your clients. Get ready to bid farewell t...

Unlock Your Sales Potential: Transform Frustration into Success with Powerful Diagnostics 20.12.2023

If you are a sales professional who finds themselves in a frustrating slump, struggling to close deals without knowing where you are falling short. If you're yearning for a breakthrough but can't quite pinpoint the problem, this episode is your compass to success. Join me as I provide easy yet powerful diagnostics to identify and elevate your sales game. Discover actionable insights and expert adv...

Your Net Worth is your Network 15.11.2023

Strap in for this podcast as Mick Holly drops truth bombs on why networking is the key to success. Forget the old-school cash-is-king mentality—Mick spills the beans that "your net worth is equal to your network." He dishes out gritty personal tales, hypes up rubbing shoulders with visionaries, and serves up street-smart tips on crafting a powerhouse network. Mick's laying down the law: connect or...

Why Underpromising and Overdelivering is Underwhelming 08.11.2023

Welcome to the most unconventional podcast on sales and marketing, where we're here to shatter the myth that underpromising and overdelivering is the path to success. In this episode, we'll show you how to break free from the monotony, grab attention in a world flooded with ads, and make bold promises that drive your business forward. We've got the four B's to turn your business into a booming suc...

Progress is Better Than Perfection 25.10.2023

In a world that often celebrates flawless outcomes, we're here to remind you that it's the journey, the lessons learned, and the small steps forward that truly matter. Better to stumble than not begin. Here are some tips you can use to make daily progress to your sales and life goals.

How to Get a Meeting with the CEO 18.10.2023

In today's episode is nothing short of thrilling. We're diving into the elusive world of securing a meeting with the top brass, the big cheese, the CEO. In the vast realm of sales, it's often the ultimate decision-maker, the CEO, who holds the keys to success. But reaching this elusive figure can be as challenging as hunting a lion in the African savannah. They're highly protected by gatekeepers,...

5 Secrets to Mastering Objections 11.10.2023

If you can't master objections you cannot start or advance the sale. If objections derail your ability to build value with the prospect you can't close the deal. In this episode I reveal 5 secrets that will pave the way to mastery.

What the heck happened to your leads? 04.10.2023

How can you be a sizzling rainmaker when you have no leads? Where are they and why isn't your organization delivering them to you so you can close them? In this episode I will clarify where your leads are slipping through the cracks and how to ensure they reach you, the killer closer!

5 Ways AI Can Grow Your Sales 27.09.2023

Welcome to the future of sales! In a world where business moves at the speed of thought, you need more than just strategies; you need a revolution. Get ready to unlock the secrets of skyrocketing your sales with cutting-edge technology as your ally. This episode unleashes AI," I'm your host, Mick Holly, and I've brought my extensive experience in sales and marketing to the forefront. Together, we'...

The Secret to Mastering Sales: Take Control of the Process 13.09.2023

In the world of sales, where every conversation, every negotiation, and every decision can make or break a deal, the power to control the process is like a hidden treasure chest waiting to be discovered. We've all been there—the uncertainty, the doubts, the dance of persuasion. But here's the secret: you can take the reins and steer the sales process with confidence and finesse. In this podcast, w...

Why Offering Too Many Features Can Kill the Deal 06.09.2023

Prospects search for features, but they buy advantages and benefits. They equate features with price perception, thinking more features mean a heftier price tag and complexity. On the flip side, they associate benefits with value. In this episode, we're going to be your bartenders, mixing up the perfect cocktail of sales success. Join us as we reveal the secret recipe, the right proportions of fea...

Too Much Choice Can Kill Your Sales Deals 30.08.2023

"🎙️ Uncover the Hidden Pitfall: Too Many Choices in B2B Sales! 🛒 Are too many options drowning your sales deals? Dive into the surprising science behind buyer overload. Join us as we reveal real-world case studies and expert insights that show how trimming down choices can supercharge your B2B flooring business. Discover the power of a prescriptive approach that guides clients confidently to the...

How to Make More Money 23.08.2023

This is the episode you've all been waiting for: "How to Get More Money." And let's be real, who doesn't want more money? Especially if you're a sales dynamo, craving more excitement, more experiences, and more cash to splash. You've set your sights on a million-dollar commission, but here's the kicker: how do you transform that goal into reality? Let's shatter the myth. This ain't about money; it...

How Sherlock Holmes can Teach us to be Rainmakers 16.08.2023

Join me in this captivating episode as we draw parallels between the intriguing world of Sherlock Holmes and the high-stakes realm of sales. Just like Holmes meticulously unravels mysteries, salespeople navigate the enigmatic landscape of prospects and negotiations. Discover how the techniques that make Holmes a master detective can be metaphorically applied to supercharge your sales game.

Why You Need a Coach or Mentor 09.08.2023

No-one ever achieved anything spectacular in life or business on their own. The most successful athletes and business moguls all had great coaches or mentors. Today I discuss the power of having a grate coach and what it can do to raise your game

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