Sell Smarter® from SalesFuel

In this week's show, we're tackling cringe—yes, I’m talking about those awkward moments at work and how to handle them like a pro. Ready to get techy? We’re also diving into what happens when role playing in sales meets AI, and how you can start experimenting today. If you’re a marketer, there’s something shiny for you too: the hottest video trends that actually move the needle on traffic, leads,...

In this week's show, we're totally leveling up your sales game. First, I’ll walk you through how to wow prospects with killer sales demosg. Then, we’ll chat about cost cutting in negotiations, and why that’s usually not saving you at all. If you’re in marketing or just obsessed with fascinating audiences, I’ve got the inside scoop on reaching folks who watch TV pretty much everywhere. Plus, we're...

In this week's show, we've got your business covered from all angles! First, let's dig into the hidden secret behind guiding those wild, complex B-to-B buyer journeys. Then, if your sales calls are happening over Zoom or Slack, I’m sharing some can’t-miss tips for rocking virtual selling. Marketers, don’t worry—I’ve got some genius tools and creative ways to boost that marketing ROI, stat. Plus, I...

In this week's show, we're taking your sales skills up a notch! First up, we're breaking down the powerful words that can turn your cold sales calls from awkward to awesome. Then, we’ll dive into two must-have traits that take your sales communication next level. Switching gears, marketers—get ready! We’re exploring fresh ways to tap into Hispanic buying power just in time for Cinco de Mayo. I'll...

In this week's show, we're diving straight into the heart of sales and marketing, just for you. First up—want to expand your sales circle? Let’s talk about building a powerful professional network without feeling awkward. Then, no one likes the pushy salesperson stereotype, so I’ll share how you can win deals without turning into a walking sales pitch. We’ll also look at how you can use generative...

In this week's show, we're diving into what makes sales pros bounce back stronger—yes, we're unpacking the secrets to resilience in sales. Next, let’s tackle something every salesperson faces: powering through objections with next-level prospecting skills. For my marketers and top-of-funnel folks, stay tuned—we’re breaking down this year’s must-know advertising trends in the world of podcasts. Plu...

In this week’s show, let’s level up those sales intros—you’ll get my favorite, cringe-free first impression hacks. Struggling with endless sales cycles? I’ve got you covered with clever ways to use sales content to move deals along faster. If you’re a marketer looking to stretch your media dollars, I’m breaking down how to optimize your investment for real results. And, our recent interview with t...

In this week's show, we’re sharpening your discovery calls—because if you aren't active listening, you're missing the real deal. Then, for every B-to-B seller craving more hours, I’ve got the time management hacks to help you reclaim your calendar and your sanity. Marketers, we’re diving into the high-stakes world of political advertising—find out why TV is still king and why neutrality might be y...

In this week's show, we're talking about the power of the pause—yep, silence really can sell! We’ll dive into what today’s buyers actually crave from sales presentations, so you’re not pitching to crickets. If you’re looking to turn luxury touches into real revenue, stick around for splurge marketing tactics that wow and win. Plus, you’ll get the juiciest insights from our chat with workplace trai...

In this week's show, we're jumping into the wild world of sales—starting with how a simple mindset shift can bring you some serious calm in today's chaotic market. Next, are you missing a sneaky-good opportunity to wow prospects with video? Yeah, we’re talking to you. Then, marketers—let’s chat about why every B-to-B and B-to-C brand needs a data-driven social content strategy that doesn’t just fi...

In this week's show, we're diving into proof of value—do you really know how to show it, or are you just hoping your buyers figure it out? Then, I’ll share some actionable sales practices you’ll actually want to use (promise, no snooze-fest here). Marketers, if direct mail has been collecting dust on your shelf, wait ‘til you hear these ideas to boost your response rates. We’ll also recap the best...

In this week's show, we're diving into how AI is shaking up the B-to-B sales world and making your job way easier. Then, let’s chat about building genuine rapport—yes, it’s still your sales superpower in 2026. For my ambitious marketers, I’ll break down what’s working right now in B-to-C and SMB marketing, with some actionable, real-world wins. Plus, we’ll revisit the best bits from our recent con...

In this week's show, we're starting strong for all my sales pros—first, let’s talk about mastering the art of social selling. Then, if you’ve ever felt like your temper could lose you a deal, you’ll want to hear how to keep your cool when the pressure’s on. For my B-to-C marketing friends, I’m serving up the freshest restaurant advertising ideas to help your brand stand out. Plus, I’m recapping th...

In this week's show, we're digging into some juicy topics. First up: Could your messaging be pushing prospects away? Let’s chat about how sharp communication can actually bring buyers closer. Then, are you making the most of a sales persona, or just winging it? Next, we’ll take a peek at how midsize destination marketers can outsmart the big players in travel marketing—yes, it’s possible! Plus, I'...

In this week's show, we're serving up practical advice and fresh inspiration for your work week! I’ll kick things off with tips for anyone new to sales. We’ll also talk about dipping your toe into AI-driven sales without needing an IT degree. For my fellow top-of-funnel marketers, I’m breaking down some creative paid search tactics to help you leave competitors in the dust. Plus, I’ll recap a rece...

In this week's show, we're diving headfirst into the wild world of sales and marketing! First, I'll reveal what hidden gems might be hiding behind those tough customers we all secretly dread. Then, let's talk about price negotiations—are you actually leaving cash on the table? For my marketers, I’ve got you covered with killer display ad strategies and the design moves that really deliver results....

In this week’s show, we’re diving into the art of responding to RFPs like a pro—because your sales proposal deserves a standing ovation, right? Then, we’ll tackle why B-to-B sales pitches sometimes flop and what you can do about it, minus the sweat and awkward silences. For my fellow marketers, I’ve got the must-try moves for smashing your mobile infeed ad goals and scoring way better ROI. Plus, I...

In this week's show, we're coming in hot for my fellow sales pros—first up, are your sales discovery questions actually setting you up to win, or just filling time? Let’s talk about prep that closes deals. Then, we’ll dig into whether your sales funnel is keeping pace with modern B-to-B and B-to-C buyers. After that, marketers, I see you: email marketing is still holding its crown for ROI, and I’v...

In this week's show, we're shaking things up for you. Wondering how to spark more customer renewals that actually stick? I’ve got some inspo for your sales toolbox. Then, if AI feels like a mysterious robot in prospecting, we’re demystifying it—no sci-fi degree required. Marketers, get comfy—we’ll break down which event marketing trends are actually worth your energy this season. Plus, I’m recappi...

In this week's show, we're diving right into sales confidence—because you deserve to walk into any deal feeling unstoppable. Then I’ll spill prospecting moves that help you fill your pipeline (without feeling spammy). If you’re in marketing, or just tired of boring auto dealer ads, I’ve got creative ideas to make your brand stand out in a super competitive space. We’re also recapping the most powe...

In this week's show, we're diving into the art of turning your B-to-B webinar crowd into loyal clients—yep, those post-webinar dealers are in sight! Next, I've got some fresh ideas to kick off your sales year with momentum, even if your coffee game is still on holiday break. Marketers, ever wondered how to make chocolate irresistible at the top-of-funnel? We’ll unwrap that. Plus, I’ll break down t...

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Sue Heilbronner, CEO and Author about how salespeople taking a low key selling approach can work to their advantage. This episode is sponsored by SalesCred. Learn more about how building sales credibility impacts your revenue and executive presence at Learn more about your ad choices. Visit megaphone.fm/adchoices

In this week's show, we're diving into the world of sales and marketing with a splash of wit and wisdom! First up, we're uncovering the best prospecting tactics that today's sellers absolutely need in their toolkit. Then, we'll chat about mastering the art of sales emails—because who doesn't want to write emails that actually get replies? For our marketing mavens, we're exploring how CPG brands ar...

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Brynne Tillman, CEO of Social Sales Link about how salespeople can show their value to new LinkedIn connections. This episode is sponsored by SalesCred. Learn more about how building sales credibility impacts your revenue and executive presence at Learn more about your ad choices. Visit megaphone.fm/adchoices

In this week's show, we're diving into the art of public speaking and transforming those jitters into joy. If you're a seller, get ready to unlock the power of probing questions to uncover those golden insights. Marketers, we're spilling the beans on why organic social marketing might just be the key to your client's success. Plus, we're recapping the top takeaways from our chat with Elizabeth Ros...