Search Engine Roundtable Podcast

This week, I posted the monthly Google webmaster report - got to say, it was a super busy month - so catch up there. Google’s product reviews update, the tail-end, may have heated up in a big way, I covered that in a lot of detail. Google launched a new feature called Multisearch, where you can search using images and text at the same time. Google said thin content issues are not specific to indiv...

James Gibbons, the senior customer success manager at Quattr , stopped by my office to do some vlogging with me. We spoke about Jame’s history in the space, working at a lawyer directory first, then moving to agencies like Acronym and Publicis Sapient and then getting into the software space in 2016. James is super passionate about building useful tools to help guide search marketing decisions. I...

This was a busy week and I drove out to visit Greg Finn and friends in Buffalo, I helped co-host the Marketing O'Clock show and record some vlogs for the channel - so check out Marketing O'Clock on YouTube and your favorite podcast player. We are finally seeing ranking volatility in the search results related to the product reviews update after not seeing much early on. Google also released a loca...

In part one of my interview with David Melamed , we spoke about his background and the beauty of the search marketing industry. David Melamed and I in part two then spoke about the long term viability and success of search spam, antitrust issues and more. In part three we talk about reviews, review gating and how to handle all of this properly. David explained that you really just want to work wit...

This week was pretty busy, we had the third Google product reviews update and I go deep into this algorithm update. We saw what I called a Spring 2022 Google search update, Google did not confirm it and it was unrelated to the product reviews update. Google released some data on how search improved, how much it tests, how much they experimented and how searchers change how they search. Google Maps...

In part one of my interview with David Melamed , we spoke about his background and the beauty of the search marketing industry. David Melamed and I in part two then spoke about the long term viability and success of search spam. David explains he is pretty creative when it comes to coming up with ideas for websites to do well in search. He brought up some old local spam strategies that simply did...

This week, I covered a possible Google update that ticked off a week ago, but it was weird, the tools didn’t pick up on it. Google announced it is sunsetting Google Analytics Universal Analytics in 2023 and you will need to start using Google Analytics 4. Google said it won’t encourage people to switch to GA4 by giving them a ranking boost - it won’t happen. Google had a bug with reviews not posti...

David Melamed, who I’ve known for about 15 years or so, has been in the space for about that long or even longer. David Melamed is now a search marketing consultant for many companies. You can learn more about him on his website at davidmelamed.com . David and I worked on some projects together early on and we were discussing some new projects, since he was in town and I convinced him to do a vlog...

On March 4th we had more Google search turbulence, a possible Google search ranking update around then. Google's John Mueller said they sped up the SafeSearch filter classification process. The translated indexing issue we spoke about last week was from the Google Cloud team, ironically. Google said indexing issues can be old spam related but likely not old adult content related. Google said it ig...

Taylor Kurtz ( @realtaylorkurtz ) is the Founder of Crush the Rankings and he stopped by my office to talk SEO. In part one , we spoke about his background in search, the gratitude he has in the industry and getting up early to work. In part two we speak about AMP, Apple Search and video SEO. Google AMP: AMP seems to be shifting away since Google’s new page experience update stopped requiring AMP...

This week in search, I reported how the Google page experience update for desktop has been fully rolled out. I also posted my monthly Google webmaster recap, for you all to check out and catch up with. Google Search Console’s URL Inspection tool is erroring out for some folks. Alan Kent from Google said no worries on merchants trying to fake the Shopping experience scorecard metrics, Google has wa...

Taylor Kurtz ( @realtaylorkurtz ) is the Founder of Crush the Rankings and he stopped by my office to talk SEO. Crush the Rankings is now about four years old and he started this company based on him working on a site that was “black listed” in Google. He credited his mentor, Mindy Weinstein, in helping him through that process. He spoke about his process to recover that site and how he learned ab...

This week was packed with algorithm and ranking topics but not the typical unconfirmed Google updates. We had Google officially begin rolling out the desktop version of the page experience update, it will take several weeks to fully rollout. I am also seeing an unconfirmed update start to roll out yesterday into today. Google quietly announced the Google Shopping experience scorecard that will giv...

In part one we spoke about how Brian Wallace of NowSourcing got into infographics, how it is not just about links but much more and some cool scores he had with them. In part two , we talk about measuring the success of infographics and other uses for infographics. In part three we talked about what are good and bad infographics and the process of making them. Now the final part, part four, we tal...

This week, we reported about a possible Google search ranking algorithm update brewing, after weeks of calmness. Google Ads may be mass disapproving ads, although Google says it is not. Google Search Console crawl stats report is missing a day of data. Google Ads reporting delay caused a lot of advertiser confusion. Google seems to be processing the Google Discover and Google News manual actions q...

In part one we spoke about how Brian Wallace of NowSourcing got into infographics, how it is not just about links but much more and some cool scores he had with them. In part two , we talk about measuring the success of infographics and other uses for infographics. I tried to get Brian to shame some infographics and he said he use to have a blog that did just that but now he doesn't want to do tha...

The Google algorithm ranking tracking tools seems to be having fun, or maybe they are off, I am seeing mixed signals of Google ranking updates. Google is testing a way more visible Google ad label with a green curved border, shocking. Google had some weird crawling issue last week, they called it a temporary drop in calculation, whatever that means. Google Search Console performance reports once a...

In part one we spoke about how Brian Wallace of NowSourcing got into infographics, how it is not just about links but much more and some cool scores he had with them. In part two, we talk about measuring the success of infographics and other uses for infographics. I asked Brian how does one measure the success of infographics and often he said it is about the domain authority (DA Moz metric) is on...

I posted the monthly Google webmaster report for February 2022, so check it out. Google released a new API for the Google URL Inspection Tool - it is exciting. Google seems to be clearing out the manual action backlog. Google also issued a slew of new manual actions for Google News and Google Discover. Some are surprised to hear that Google really doesn’t use MUM in Google Search for ranking, they...

Brian Wallace is the Founder and President of NowSourcing , an industry leading infographic design agency and he was in my neighborhood, which is actually his old neighborhood and stop by to talk shop. He now kind of jumps between Louisville, Kentucky and Cincinnati, Ohio. Brain is in a unique spot that touches on SEO and content marketing but specializing in infographic design. Brian has been in...

This week, we had another unconfirmed Google search ranking update on January 22nd. Google has admitted defeat with its FLoC cookieless proposal and is now going with Topics API. Google launched a new robots tag named indexifembedded that controls indexing of embedded content. Google Search Console had an image search reporting bug it is working to fix, it is just a reporting issue. Google Ads has...

In part one Riley Hope and I spoke about her SEO career, how she did her thesis on ethics in SEO and we spoke about the automotive SEO space. In part two we talk about women in SEO and more on the automotive space and search results. In part three, we talk about how COVID has changed searcher behavior. COVID & Searcher Behavior Riley said we all saw an uptick in internet usage and led to searc...

In this show we got everything for you from creepy crawling to blood sucking vampires and and walking zombies. First, we had a few unconfirmed Google search algorithm updates this week, one last weekend, second on Monday and third on Wednesday and Thursday. Google said they don’t push algorithm updates out specifically before the weekends. Google said again that spikes in crawl rates do not mean a...

In part one Riley Hope and I spoke about her SEO career, how she did her thesis on ethics in SEO and we spoke about the automotive SEO space. In part two we talk about women in SEO and more on the automotive space and search results. Women In SEO: We spoke about how Melissa Fach, who has been in the SEO community for a long time, is now in the auto SEO space. But I reminisced about the old days of...

We had our first unconfirmed Google search ranking algorithm update of the 2022 year, it was on January 11th. Google admitted that there is a backlog of responding to manual actions. Google said they want to share more specifics on core updates but are not allowed to. IndexNow co-sharing URLs is now fully live between Microsoft Bing and Yandex. Google said fluff content is hard for it to understan...