Savvy Shopkeeper Retail Podcast

More detailed show notes coming soon. Elisa, owner of Moonstruck CLE Episode 1 - Who to Expect from the Savvy Shopkeeper Podcast Episode 2 - How Much Do I Need to Make in Order to Pay Myself Want more information about the Shopkeeper's Academy?  Click here to check it out. Learn more about Kathy Cruz and Savvy Shopkeeper at  Savvy Shopkeeper Follow Kathy on Instagram ( @savvyshopkeeper ) 

This episode is part 1 of 2 episodes where I talk about all of the business lessons learned during the first few months of the Covid-19 pandemic. Links to articles or resources mentioned in Episode #25 : Karen Berg of Alluv Place (All Love Place) Master Shopkeepers group page Business bank account blog post  Savvy Shopkeeper Podcast on paying yourself CARES Act for business relief Savvy Shopkeeper...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

The Boss Up Minisode Series will consist of daily podcast episodes that will be short and brief. The intention of this series is to inspire and motivate you to pivot and run your business creatively and efficiently while our stores are mandated to be closed and most of us are under Stay at Home orders. Please visit the Savvy Shopkeeper website for more information or the Shopkeeper's Academy where...

There are programs and resources for Small Business Owners under the CARES Act.  In this bonus episode, Sarah Nemecek of WE Profit Foundry, helps to explain the differences between the programs and how to decide which ones might be a good fit for you and your retail business. Disclaimer:  This is not tax or legal advice and you should consult your accountant or attorney, or seek assistance from th...

In this episode , I share emotions and issues we are likely all experiencing and how to turn some of that around. Links to articles or resources mentioned in Episode #24 : Episode 22 How retailers can handle this challenging time Episode 23 Get creative with selling online Shopkeeper Academy's "Break-Even" analysis spreadsheet in Coronavirus resources CARE ACT  for business relief Until the next e...

In this episode , I'll review ways to adapt to the current retail environment in selling from a distance. I'll talk about - Online avenues What you can offer customers Other ways to stay in touch Links to articles or resources mentioned in Episode #23 : WE Profit Foundry Natterdoodle Free resources in the Shopkeeper's Academy for Retailers during the Coronavirus Pandemic Episode 21 on building an...

DISCLAIMER:  The Coronavirus pandemic situation is constantly changing.  The audio from this Facebook Live was recorded on March 10, 2020, and many things have changed since then.  Many small businesses have been ordered to close or owners have voluntarily closed their businesses in order to protect their communities. The audio isn't the quality we normally provide on the Savvy Shopkeeper Retail P...

In this episode I'll cover growing and managing email newsletters. Why use email marketing?  So many platform choices, where do I start? Is it worth it? Links to articles or resources mentioned in Episode #21 : Emily of Modesty N Mind Christine of Josephine and Mim Flodesk - super simple email platform Mailchimp Constant Contact Snap Retail Active Campaign Mailerlite Marsello Klaviyo How to grow y...

In this episode , we'll discuss why inventory is your most important asset Why should retail business owners use it? What fields of information are important 4 important metrics Links to articles or resources mentioned in Episode #20 : Laura of Brushed Design Co. Darice blog post on getting rid of inventory Plan and Track like a Retail Boss workshop Leave a Podcast Review Until the next episode, b...

In this episode , I'm diving into the Facebook Pixel. What is the Facebook Pixel? Why should retail business owners use it? Links to articles or resources mentioned in Episode #19 : Mae's Boutique Ep 12: Social Media Ads 101 Ep 11: Five Marketing Mistakes Small Retail Business Owners are Making Master Shopkeepers Ep 3: An Instagram Blueprint for Shopkeepers Instagram @savvyshopkeeper Leave a Podca...

There are tons of experts in the retail and business spaces, and I'm proud to be among them! I'm certainly not the only one giving helpful, actionable, and detailed advice in a podcast format.  That's why I'm sharing ten of my favorite retail and business podcasts! From interviews with multi-billion dollar entrepreneurs to in-depth visual merchandising tips, these podcasts have something for every...

In this episode , we'll discuss the notion between community & competition. Defining each separately Nature vs. Nurture Bridging the gap Encouraging your interpretations Links to articles or resources mentioned in Episode #17 : Amy McCauley of Scout Boutique Sarah Nemecek of WE Profit Foundry Financially Confident Women Entrepreneurs Facebook Group Instagram: @savvyshopkeeper Email for comments/vi...

In this episode I cover some of the questions you should consider before builidng an e-commerce store for your retail business.  I cover: The #1 misconception I keep hearing Determining the need to add Ecommerce Realistic efforts to support it How to prepare Links to articles or resources mentioned in Episode #16 : Kim of Helium Studio  Instagram@savvyshopkeeper Leave a review on iTunes Until the...

Have you ever gotten a free drink at Starbucks, earned cash back at Target, or paid a lower price for an item at Ikea? If so, you've experienced the joy of a retail loyalty program.  Retail loyalty programs are valuable to consumers because they get free items, discounts, or special offers. But for independent retailers, offering a rewards program can give you valuable insights into your customers...